A data profile of the people who buy, follow and care about Fort Lauderdale, Florida in Germany — modelled from more than twelve digital signal sources. Fort Lauderdale, Florida has an estimated audience of 287,757 people in Germany.
Fort Lauderdale, Florida has an estimated audience of 287,757 people in Germany. 66.1% are female, 33.9% are male, average age 42.5. Top brand affinities: Air France, Mila Kunis, Etihad Airways, Matt Bomer, James Franco.
Top brand affinities include Air France, Mila Kunis, Etihad Airways, with strongest over-indexing on Air France (13.05× the country average).
Demographically, the Fort Lauderdale, Florida audience skews more female with an average age of 42.5, and over-indexes on personality traits such as Risk Appetite, Travelling.
The typical Fort Lauderdale, Florida fan in Germany is more female, around 42.5 years old, with strong Risk Appetite tendencies and a notable affinity for Air France.
The key figures that characterise the Fort Lauderdale, Florida profile in Germany.
66.1% are female, 33.9% are male, average age 42.5.
| Metric | Value |
|---|---|
| Female | 66.1% |
| Male | 33.9% |
| Average age | 42.5 |
| Estimated audience size | 287,757 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 12% | |
| 20-29 | 14% | |
| 30-39 | 22% | |
| 40-49 | 28% | |
| 50+ | 23% |
of the worldwide Fort Lauderdale, Florida audience comes from Germany.
| Country | Share |
|---|---|
| United States | 68.8% |
| United Kingdom | 3.5% |
| Canada | 2.9% |
The strongest cross-interests of the Fort Lauderdale, Florida audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Zachary Quinto | Movies & TV | 19.60× | ||
| 02 | Spirit Airlines | Travel & Leisure | 19.35× | ||
| 03 | Matt Bomer | Movies & TV | 16.09× | ||
| 04 | Air France | Travel & Leisure | 13.05× | ||
| 05 | Mila Kunis | Movies & TV | 13.05× | ||
| 06 | Etihad Airways | Travel & Leisure | 13.05× | ||
| 07 | James Franco | Movies & TV | 13.05× | ||
| 08 | Borat | Movies & TV | 10.13× | ||
| 09 | Havaianas | Fashion & Accessoires | 9.86× | ||
| 10 | Big Ben | Travel & Leisure | 9.69× | ||
| 11 | WE Fashion | Fashion & Accessoires | 6.94× | ||
| 12 | Dua Lipa | Music & Radio | 6.92× | ||
| 13 | Travel agency | Travel & Leisure | 6.27× | ||
| 14 | Florida | Travel & Leisure | 5.88× | ||
| 15 | Polo Ralph Lauren | Fashion & Accessoires | 5.06× | ||
| 16 | Mel Gibson | Movies & TV | 4.94× | ||
| 17 | Hugendubel | Shopping | 3.40× | ||
| 18 | Ryanair | Travel & Leisure | 2.50× | ||
| 19 | Personal finance | Business & Career | 1.53× | ||
| 20 | Tagesschau | Movies & TV | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Risk Appetite | THRILL | 1.96× | |
| Travelling | THRILL | 1.87× | |
| Extroversion | THRILL | 1.76× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.51× | |
| Family Orientation | CONSERVATISM | 0.74× | |
| Creativity | OPEN | 0.76× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Fort Lauderdale, Florida. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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