Fort Lauderdale, Florida Audience in United States
Fort Lauderdale, Florida has an estimated audience of 8,807,909 people in United States. 53.6% are female, 46.4% are male, average age 42.6. Top brand affinities: Natural rubber, Home construction, Nebraska Cornhuskers football, Nationality, Jesse Plemons.
Top brand affinities include Natural rubber, Home construction, Nebraska Cornhuskers football, with strongest over-indexing on Natural rubber (5.47× the country average). Demographically, the Fort Lauderdale, Florida audience skews balanced with an average age of 42.6, and over-indexes on personality traits such as Luxury Orientation, Travelling.
Category: Travel & Leisure · Type: POI · Subtype: City
Demographics of Fort Lauderdale, Florida fans
| Metric | Value |
|---|---|
| Female | 53.6% |
| Male | 46.4% |
| Average age | 42.6 |
| Estimated audience size | 8,807,909 |
Audience persona
The typical Fort Lauderdale, Florida fan in United States is balanced, around 42.6 years old, with strong Luxury Orientation tendencies and a notable affinity for Natural rubber.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Natural rubber | 5.47× | Cars & Mobility |
| Home construction | 1.66× | Home & Garden |
| Nebraska Cornhuskers football | 3.5× | Sports |
| Nationality | 2.06× | Politics & Society |
| Jesse Plemons | 3.05× | Movies & TV |
| Progressive rock | 1.54× | Music & Radio |
| Bank account | 1.69× | Business & Career |
| Charlamagne Tha God | 5.89× | Movies & TV |
| San Jacinto, California | 7.06× | Travel & Leisure |
| Jaws | 3.1× | Movies & TV |
| Nurse education | 1.74× | Kids & Family |
| Queens College, City University of New York | 3.88× | Business & Career |
| Urban horticulture | 1.9× | Home & Garden |
| Meals on Wheels | 2.76× | Food & Beverages |
| Nurse educator | 3.45× | Kids & Family |
| Kento Yamazaki | 5.02× | Movies & TV |
| Nipsey Hussle | 2.65× | Music & Radio |
| Vicky Kaushal | 5.96× | Movies & TV |
| Grammarly | 1.95× | Business & Career |
| Cleveland Clinic | 2.36× | Health |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Luxury Orientation | PREMIUM | 1.7 |
| Travelling | THRILL | 1.65 |
| Extroversion | THRILL | 1.47 |
| Indulgence | JOY | 1.41 |
| Design Affinity | PREMIUM | 1.41 |
| Urban Lifestyle | OPEN | 1.33 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 68.8% |
| United Kingdom | 3.5% |
| Canada | 2.9% |
See Fort Lauderdale, Florida audiences in other countries
- Fort Lauderdale, Florida — Germany
- Fort Lauderdale, Florida — United Kingdom
- Fort Lauderdale, Florida — France
- Fort Lauderdale, Florida — Italy
- Fort Lauderdale, Florida — Spain
- Fort Lauderdale, Florida — Brazil
- Fort Lauderdale, Florida — Japan
- Fort Lauderdale, Florida — South Korea
- Fort Lauderdale, Florida — India
More City audiences in United States
- New York City (93,869,939)
- Los Angeles (66,608,048)
- Las Vegas (43,767,386)
- Chicago (42,550,164)
- Atlanta (37,609,553)
How to read this data
Audience size is the estimated number of people in United States who actively search for Fort Lauderdale, Florida. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.