Franz Josef Strauss Audience in Germany

Franz Josef Strauss logo

Franz Josef Strauss has an estimated audience of 713,979 people in Germany. 13.0% are female, 87.0% are male, average age 50.0. Top regions: Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities: Urban Outfitters, Goes, Cullinan Diamond, Time (magazine), Snow White (Fables).

The average Franz Josef Strauss fan in Germany is 50.0 years old, more male, and lives primarily in Bayern. The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities include Urban Outfitters, Goes, Cullinan Diamond, with strongest over-indexing on Urban Outfitters (3.44× the country average). Demographically, the Franz Josef Strauss audience skews more male with an average age of 50.0, and over-indexes on personality traits such as Patriotism, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Politics & Society · Type: Person · Subtype: Politician

Demographics of Franz Josef Strauss fans

Demographic split for Franz Josef Strauss audience in Germany
MetricValue
Female13.0%
Male87.0%
Average age50.0
Estimated audience size713,979

Audience persona

The typical Franz Josef Strauss fan in Germany is more male, around 50.0 years old, with strong Patriotism tendencies and a notable affinity for Urban Outfitters.

Top regions in Germany

Top regions ranked by reach for Franz Josef Strauss in Germany
RegionReachAffinity
Bayern379,1003.3×
Nordrhein-Westfalen151,2750.97×
Baden-Württemberg116,2771.19×
Hessen66,4811.22×
Niedersachsen54,3990.78×
Berlin42,0951.32×
Rheinland-Pfalz33,3000.93×
Sachsen24,0340.69×
Schleswig-Holstein18,7920.73×
Hamburg18,1851.13×
Brandenburg13,7540.62×
Thüringen11,3910.63×
Sachsen-Anhalt7,8250.42×
Mecklenburg-Vorpommern7,3560.54×
Saarland6,3690.73×
Bremen4,8620.8×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Franz Josef Strauss audience
BrandAffinityCategory
Urban Outfitters3.44×Shopping
Goes1.66×Travel & Leisure
Cullinan Diamond22.5×
Time (magazine)2.28×News
Snow White (Fables)2.49×Literature
Stradivarius1.73×Shopping
Jack White1.89×Movies & TV
FilGoal10.06×Sports
Urban horticulture1.52×Home & Garden
Chalkidiki3.54×Travel & Leisure
Israel1.66×Travel & Leisure
Preacher (comics)5.42×Literature
Hawesko2.75×Food & Beverages
KLIX (AM)1.58×Music & Radio
Google Analytics1.53×Internet & Social Media
Oliver Kahn2.11×Sports
12 Monkeys (TV series)3.57×Movies & TV
Al Ahly SC2.06×Sports
Emperor Entertainment Group1.94×Business & Career
Peugeot 3081.88×Cars & Mobility

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Franz Josef Strauss audience
TraitClusterScore
PatriotismCONSERVATISM2.83
TraditionCONSERVATISM1.79
IndividualismJOY1.62
Community OrientationOPEN1.38
SpiritualityBALANCE1.21
Need for SecurityCONSERVATISM1.2

Worldwide distribution

Worldwide audience distribution share by country for Franz Josef Strauss
CountryShare
Germany85.6%
Austria4.4%
Switzerland2.6%

See Franz Josef Strauss audiences in other countries

More Politician audiences in Germany

Frequently asked questions

How many fans does Franz Josef Strauss have in Germany?

Franz Josef Strauss has an estimated audience of 713,979 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.

What is the gender split and age of Franz Josef Strauss fans?

13.0% of Franz Josef Strauss fans are female, 87.0% are male, with an average age of 50.0 years.

Which brands do Franz Josef Strauss fans like most?

Franz Josef Strauss fans show strongest brand affinity for Urban Outfitters (3.44×), Goes (1.66×), and Cullinan Diamond (22.5×) over the country average.

Where do Franz Josef Strauss fans live in Germany?

Franz Josef Strauss fans in Germany are most concentrated in Bayern (reach 379,100), Nordrhein-Westfalen (reach 151,275), and Baden-Württemberg (reach 116,277). These three regions account for the largest share of the active audience.

What other brands do Franz Josef Strauss fans also like?

Beyond Franz Josef Strauss itself, the audience over-indexes on Goes (1.66×), Cullinan Diamond (22.5×), Time (magazine) (2.28×), and Snow White (Fables) (2.49×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Franz Josef Strauss. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.