Franz Josef Strauss Audience in Germany

Franz Josef Strauss has an estimated audience of 713,979 people in Germany. 13.0% are female, 87.0% are male, average age 50.0. Top regions: Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities: Urban Outfitters, Goes, Cullinan Diamond, Time (magazine), Snow White (Fables).
The average Franz Josef Strauss fan in Germany is 50.0 years old, more male, and lives primarily in Bayern. The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities include Urban Outfitters, Goes, Cullinan Diamond, with strongest over-indexing on Urban Outfitters (3.44× the country average). Demographically, the Franz Josef Strauss audience skews more male with an average age of 50.0, and over-indexes on personality traits such as Patriotism, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Politics & Society · Type: Person · Subtype: Politician
Demographics of Franz Josef Strauss fans
| Metric | Value |
|---|---|
| Female | 13.0% |
| Male | 87.0% |
| Average age | 50.0 |
| Estimated audience size | 713,979 |
Audience persona
The typical Franz Josef Strauss fan in Germany is more male, around 50.0 years old, with strong Patriotism tendencies and a notable affinity for Urban Outfitters.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Bayern | 379,100 | 3.3× |
| Nordrhein-Westfalen | 151,275 | 0.97× |
| Baden-Württemberg | 116,277 | 1.19× |
| Hessen | 66,481 | 1.22× |
| Niedersachsen | 54,399 | 0.78× |
| Berlin | 42,095 | 1.32× |
| Rheinland-Pfalz | 33,300 | 0.93× |
| Sachsen | 24,034 | 0.69× |
| Schleswig-Holstein | 18,792 | 0.73× |
| Hamburg | 18,185 | 1.13× |
| Brandenburg | 13,754 | 0.62× |
| Thüringen | 11,391 | 0.63× |
| Sachsen-Anhalt | 7,825 | 0.42× |
| Mecklenburg-Vorpommern | 7,356 | 0.54× |
| Saarland | 6,369 | 0.73× |
| Bremen | 4,862 | 0.8× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Urban Outfitters | 3.44× | Shopping |
| Goes | 1.66× | Travel & Leisure |
| Cullinan Diamond | 22.5× | |
| Time (magazine) | 2.28× | News |
| Snow White (Fables) | 2.49× | Literature |
| Stradivarius | 1.73× | Shopping |
| Jack White | 1.89× | Movies & TV |
| FilGoal | 10.06× | Sports |
| Urban horticulture | 1.52× | Home & Garden |
| Chalkidiki | 3.54× | Travel & Leisure |
| Israel | 1.66× | Travel & Leisure |
| Preacher (comics) | 5.42× | Literature |
| Hawesko | 2.75× | Food & Beverages |
| KLIX (AM) | 1.58× | Music & Radio |
| Google Analytics | 1.53× | Internet & Social Media |
| Oliver Kahn | 2.11× | Sports |
| 12 Monkeys (TV series) | 3.57× | Movies & TV |
| Al Ahly SC | 2.06× | Sports |
| Emperor Entertainment Group | 1.94× | Business & Career |
| Peugeot 308 | 1.88× | Cars & Mobility |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 2.83 |
| Tradition | CONSERVATISM | 1.79 |
| Individualism | JOY | 1.62 |
| Community Orientation | OPEN | 1.38 |
| Spirituality | BALANCE | 1.21 |
| Need for Security | CONSERVATISM | 1.2 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 85.6% |
| Austria | 4.4% |
| Switzerland | 2.6% |
See Franz Josef Strauss audiences in other countries
More Politician audiences in Germany
- Friedrich Merz (5,955,023)
- Alice Weidel (4,603,801)
- Annalena Baerbock (3,193,946)
- Lars Klingbeil (3,027,025)
- Bärbel Bas (2,671,294)
Frequently asked questions
How many fans does Franz Josef Strauss have in Germany?
Franz Josef Strauss has an estimated audience of 713,979 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.
What is the gender split and age of Franz Josef Strauss fans?
13.0% of Franz Josef Strauss fans are female, 87.0% are male, with an average age of 50.0 years.
Which brands do Franz Josef Strauss fans like most?
Franz Josef Strauss fans show strongest brand affinity for Urban Outfitters (3.44×), Goes (1.66×), and Cullinan Diamond (22.5×) over the country average.
Where do Franz Josef Strauss fans live in Germany?
Franz Josef Strauss fans in Germany are most concentrated in Bayern (reach 379,100), Nordrhein-Westfalen (reach 151,275), and Baden-Württemberg (reach 116,277). These three regions account for the largest share of the active audience.
What other brands do Franz Josef Strauss fans also like?
Beyond Franz Josef Strauss itself, the audience over-indexes on Goes (1.66×), Cullinan Diamond (22.5×), Time (magazine) (2.28×), and Snow White (Fables) (2.49×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Franz Josef Strauss. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.