Freiburg im Breisgau Audience in Germany
Freiburg im Breisgau has an estimated audience of 1,434,322 people in Germany. 49.4% are female, 50.6% are male, average age 38.7. Top regions: Baden-Württemberg, Nordrhein-Westfalen, Bayern. Top brand affinities: Thomas Gottschalk, Markus Lanz, Reinhard Mey, 3. Liga, Volksbank.
The average Freiburg im Breisgau fan in Germany is 38.7 years old, balanced, and lives primarily in Baden-Württemberg. The audience is concentrated in Baden-Württemberg, Nordrhein-Westfalen, Bayern. Top brand affinities include Thomas Gottschalk, Markus Lanz, Reinhard Mey, with strongest over-indexing on Thomas Gottschalk (1.8× the country average). Demographically, the Freiburg im Breisgau audience skews balanced with an average age of 38.7, and over-indexes on personality traits such as Family Orientation, Price Sensitivity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI · Subtype: City
Demographics of Freiburg im Breisgau fans
| Metric | Value |
|---|---|
| Female | 49.4% |
| Male | 50.6% |
| Average age | 38.7 |
| Estimated audience size | 1,434,322 |
Audience persona
The typical Freiburg im Breisgau fan in Germany is balanced, around 38.7 years old, with strong Family Orientation tendencies and a notable affinity for Thomas Gottschalk.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Baden-Württemberg | 905,020 | 4.62× |
| Nordrhein-Westfalen | 270,912 | 0.86× |
| Bayern | 227,659 | 0.99× |
| Hessen | 128,840 | 1.18× |
| Niedersachsen | 97,495 | 0.7× |
| Rheinland-Pfalz | 83,592 | 1.16× |
| Berlin | 54,184 | 0.84× |
| Sachsen | 44,710 | 0.64× |
| Schleswig-Holstein | 29,721 | 0.58× |
| Thüringen | 24,513 | 0.67× |
| Hamburg | 23,934 | 0.74× |
| Brandenburg | 21,508 | 0.48× |
| Sachsen-Anhalt | 18,857 | 0.51× |
| Saarland | 16,697 | 0.95× |
| Mecklenburg-Vorpommern | 10,910 | 0.4× |
| Bremen | 8,331 | 0.68× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Thomas Gottschalk | 1.8× | Movies & TV |
| Markus Lanz | 1.52× | Movies & TV |
| Reinhard Mey | 2.21× | Music & Radio |
| 3. Liga | 1.54× | Sports |
| Volksbank | 1.66× | Business & Career |
| Semino Rossi | 1.55× | Music & Radio |
| Cholesterol | 1.54× | Food & Beverages |
| 1. FC Heidenheim | 1.6× | Sports |
| Kastelruther Spatzen | 1.92× | Music & Radio |
| Chris de Burgh | 1.82× | Music & Radio |
| Mary Roos | 1.66× | Music & Radio |
| Arthritis awareness | 1.59× | Health |
| Vienna Philharmonic | 3.2× | Travel & Leisure |
| Traditional Chinese medicine | 1.67× | Business & Career |
| SV Sandhausen | 1.71× | Sports |
| Bertolt Brecht | 1.51× | Literature |
| Die PARTEI | 1.71× | Politics & Society |
| Die Amigos | 1.66× | Music & Radio |
| Box-spring | 1.62× | Home & Garden |
| Carmen Nebel | 1.72× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Family Orientation | CONSERVATISM | 1.08 |
| Price Sensitivity | PREMIUM | 1.04 |
| Indulgence | JOY | 1.01 |
| Patriotism | CONSERVATISM | 0.99 |
| Need for Security | CONSERVATISM | 0.99 |
| Community Orientation | OPEN | 0.94 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 63.4% |
| Switzerland | 11.1% |
| Brazil | 10.4% |
See Freiburg im Breisgau audiences in other countries
More City audiences in Germany
- Munich (13,817,934)
- Cologne (11,127,236)
- Düsseldorf (9,799,850)
- Bar, Montenegro (9,526,743)
- Berlin (8,392,974)
Frequently asked questions
How many fans does Freiburg im Breisgau have in Germany?
Freiburg im Breisgau has an estimated audience of 1,434,322 people in Germany, concentrated in Baden-Württemberg and Nordrhein-Westfalen.
What is the gender split and age of Freiburg im Breisgau fans?
49.4% of Freiburg im Breisgau fans are female, 50.6% are male, with an average age of 38.7 years.
Which brands do Freiburg im Breisgau fans like most?
Freiburg im Breisgau fans show strongest brand affinity for Thomas Gottschalk (1.8×), Markus Lanz (1.52×), and Reinhard Mey (2.21×) over the country average.
Where do Freiburg im Breisgau fans live in Germany?
Freiburg im Breisgau fans in Germany are most concentrated in Baden-Württemberg (reach 905,020), Nordrhein-Westfalen (reach 270,912), and Bayern (reach 227,659). These three regions account for the largest share of the active audience.
What other brands do Freiburg im Breisgau fans also like?
Beyond Freiburg im Breisgau itself, the audience over-indexes on Markus Lanz (1.52×), Reinhard Mey (2.21×), 3. Liga (1.54×), and Volksbank (1.66×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Freiburg im Breisgau. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.