Fuldaer Zeitung Audience in Germany

Fuldaer Zeitung has an estimated audience of 615,614 people in Germany. 57.5% are female, 42.5% are male, average age 40.2. Top regions: Hessen, Bayern, Nordrhein-Westfalen. Top brand affinities: Bonprix, Gute Zeiten, schlechte Zeiten, Thermomix, BUNTE.de, Ernsting's family.

The average Fuldaer Zeitung fan in Germany is 40.2 years old, more female, and lives primarily in Hessen. The audience is concentrated in Hessen, Bayern, Nordrhein-Westfalen. Top brand affinities include Bonprix, Gute Zeiten, schlechte Zeiten, Thermomix, with strongest over-indexing on Bonprix (1.74× the country average). Demographically, the Fuldaer Zeitung audience skews more female with an average age of 40.2, and over-indexes on personality traits such as Patriotism, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: News · Type: Website / Newspaper / Magazine · Subtype: Newspaper

Demographics of Fuldaer Zeitung fans

Demographic split for Fuldaer Zeitung audience in Germany
MetricValue
Female57.5%
Male42.5%
Average age40.2
Estimated audience size615,614

Audience persona

The typical Fuldaer Zeitung fan in Germany is more female, around 40.2 years old, with strong Patriotism tendencies and a notable affinity for Bonprix.

Top regions in Germany

Top regions ranked by reach for Fuldaer Zeitung in Germany
RegionReachAffinity
Hessen461,71113.12×
Bayern39,9440.4×
Nordrhein-Westfalen20,5900.15×
Baden-Württemberg17,4100.21×
Niedersachsen10,0780.17×
Thüringen9,7500.62×
Rheinland-Pfalz6,5610.21×
Berlin4,7680.17×
Schleswig-Holstein4,6330.21×
Sachsen4,3850.15×
Hamburg2,8940.21×
Mecklenburg-Vorpommern1,4110.12×
Brandenburg1,0730.06×
Sachsen-Anhalt8400.05×
Saarland5430.07×
Bremen4090.08×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Fuldaer Zeitung audience
BrandAffinityCategory
Bonprix1.74×Shopping
Gute Zeiten, schlechte Zeiten1.63×Movies & TV
Thermomix2.09×Home & Garden
BUNTE.de1.95×Internet & Social Media
Ernsting's family1.64×Shopping
Cholesterol2.49×Food & Beverages
SV Darmstadt 983.23×Sports
Arthritis awareness2.87×Health
Peter Maffay1.54×Music & Radio
Vorwerk (company)1.99×Home & Garden
Andreas Gabalier1.56×Music & Radio
ZDF-Fernsehgarten1.6×Movies & TV
Felix Neureuther1.52×Sports
Magnesium1.78×Health
Tupperware1.73×Home & Garden
Lyric poetry1.61×Literature
Beer garden1.57×Food & Beverages
Viessmann1.62×Home & Garden
Karaoke1.83×Music & Radio
Peter Alexander1.71×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Fuldaer Zeitung audience
TraitClusterScore
PatriotismCONSERVATISM1.05
Family OrientationCONSERVATISM0.89
DIY MentalityTHRILL0.84
Need for SecurityCONSERVATISM0.83
Price SensitivityPREMIUM0.8
IndulgenceJOY0.79

Worldwide distribution

Worldwide audience distribution share by country for Fuldaer Zeitung
CountryShare
Germany95.5%
Austria0.5%
Spain0.5%

See Fuldaer Zeitung audiences in other countries

More Newspaper audiences in Germany

Frequently asked questions

How many fans does Fuldaer Zeitung have in Germany?

Fuldaer Zeitung has an estimated audience of 615,614 people in Germany, concentrated in Hessen and Bayern.

What is the gender split and age of Fuldaer Zeitung fans?

57.5% of Fuldaer Zeitung fans are female, 42.5% are male, with an average age of 40.2 years.

Which brands do Fuldaer Zeitung fans like most?

Fuldaer Zeitung fans show strongest brand affinity for Bonprix (1.74×), Gute Zeiten, schlechte Zeiten (1.63×), and Thermomix (2.09×) over the country average.

Where do Fuldaer Zeitung fans live in Germany?

Fuldaer Zeitung fans in Germany are most concentrated in Hessen (reach 461,711), Bayern (reach 39,944), and Nordrhein-Westfalen (reach 20,590). These three regions account for the largest share of the active audience.

What other brands do Fuldaer Zeitung fans also like?

Beyond Fuldaer Zeitung itself, the audience over-indexes on Gute Zeiten, schlechte Zeiten (1.63×), Thermomix (2.09×), BUNTE.de (1.95×), and Ernsting's family (1.64×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Fuldaer Zeitung. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.