Rascasse Audience Intelligence

Games played Audience in Germany

A data profile of the people who buy, follow and care about Games played in Germany — modelled from more than twelve digital signal sources. Games played has an estimated audience of 266,171 people in Germany.

#6549among Topic in Germany#434in Games

The average Games played fan in Germany is 29.5 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Barry Gibb, Hungary, Solitaire, with strongest over-indexing on Barry Gibb (20× the country average).

Demographically, the Games played audience skews balanced with an average age of 29.5, and over-indexes on personality traits such as Need for Security, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Games played fan in Germany is balanced, around 29.5 years old, with strong Need for Security tendencies and a notable affinity for Barry Gibb.

Category: Games · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Games played profile in Germany.

Audience size
266K
in Germany
Gender
52.2%♀
47.8% male
Age
29.5
average years
Country rank
#18872
Topic in Germany
Fig. 01

Search interest · 12-month trend

-4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Games played fans

52.2% are female, 47.8% are male, average age 29.5.

Fig. 02

Gender split

52.2%
Female
47.8%
Male
Demographic split for Games played audience in Germany
MetricValue
Female52.2%
Male47.8%
Average age29.5
Estimated audience size266,171
Fig. 03

Age distribution

Ø 29.5
average years
Age distribution of the Games played audience in Germany
Age bracketShare%
16-1952%
20-2917%
30-3912%
40-4910%
50+8%
Fig. 04

Worldwide distribution

2.5%

of the worldwide Games played audience comes from Germany.

Worldwide audience distribution share by country for Games played
CountryShare
United States18.1%
Japan9.1%
India6.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Games played audience in Germany is strongest.

Fig. 05

Top regions by affinity

Games played fans by region: top regions in Germany
#RegionReachAffinity×
01Nordrhein-Westfalen~70K1.18×
02Bremen~3K1.14×
03Brandenburg~9K1.04×
04Hamburg~6K1.03×
05Saarland~3K1.02×
06Hessen~20K1.01×
07Bayern~40K0.99×
08Berlin~10K0.99×
09Sachsen-Anhalt~7K0.98×
10Thüringen~7K0.98×
11Mecklenburg-Vorpommern~5K0.98×
12Schleswig-Holstein~9K0.97×
13Rheinland-Pfalz~10K0.94×
14Sachsen~10K0.93×
15Niedersachsen~20K0.90×
16Baden-Württemberg~30K0.89×
Fig. 06

Affinity by region

Affinity by region — Games played, Germany
0.89×1.00×1.18×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Games played audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Games played audience
#·InterestCategoryAffinity×
01Barry GibbMusic & Radio20.00×
02LOL EsportsSports16.41×
03Free-to-playGames12.40×
04HungaryTravel & Leisure11.42×
05PokerStarsGames10.22×
06Kiehl'sBeauty & Wellness10.09×
07City-building gameGames9.71×
08Circus KroneTravel & Leisure9.58×
09DJITechnology & Electronics8.24×
10SolitaireGames7.94×
11FlickrInternet & Social Media7.87×
12DirecTVMovies & TV5.71×
13Google PlayTechnology & Electronics5.69×
14Flight simulatorGames5.09×
15One PieceMovies & TV4.68×
16Strategy gamesGames4.13×
17EA Sports FCGames3.59×
18Google DriveTechnology & Electronics3.45×
19EssoCars & Mobility3.19×
20Mobile gameGames2.83×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Games played audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Games played audience · What stands out
TraitClusterDeviationScore
Need for SecurityCONSERVATISM1.59×
PatriotismCONSERVATISM1.35×
Career OrientationPOWER1.22×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Games played audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.55×
SustainabilityBALANCE0.66×
Quality AwarenessPREMIUM0.69×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Games played have in Germany?

Games played has an estimated audience of 266,171 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Games played fans?

52.2% of Games played fans are female, 47.8% are male, with an average age of 29.5 years.

03

Which brands do Games played fans like most?

Games played fans show strongest brand affinity for Barry Gibb (20×), Hungary (11.42×), and Solitaire (7.94×) over the country average.

04

Where do Games played fans live in Germany?

Games played fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~70K), Bayern (reach ~40K), and Baden-Württemberg (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Games played fans also like?

Beyond Games played itself, the audience over-indexes on Hungary (11.42×), Solitaire (7.94×), One Piece (4.68×), and LOL Esports (16.41×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Games audiences in Germany

See Games played audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Games played. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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