A data profile of the people who buy, follow and care about Gracie Abrams in Germany — modelled from more than twelve digital signal sources. Gracie Abrams has an estimated audience of 565,834 people in Germany.
The average Gracie Abrams fan in Germany is 30.8 years old, more female, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Taylor Swift, Melanie Lynskey, Alicia Silverstone, with strongest over-indexing on Taylor Swift (18.46× the country average).
Demographically, the Gracie Abrams audience skews more female with an average age of 30.8, and over-indexes on personality traits such as Price Sensitivity, Sustainability.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Gracie Abrams fan in Germany is more female, around 30.8 years old, with strong Price Sensitivity tendencies and a notable affinity for Taylor Swift.
The key figures that characterise the Gracie Abrams profile in Germany.
56.6% are female, 43.4% are male, average age 30.8.
| Metric | Value |
|---|---|
| Female | 56.6% |
| Male | 43.4% |
| Average age | 30.8 |
| Estimated audience size | 565,834 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 46% | |
| 20-29 | 20% | |
| 30-39 | 14% | |
| 40-49 | 12% | |
| 50+ | 8% |
of the worldwide Gracie Abrams audience comes from Germany.
| Country | Share |
|---|---|
| United States | 36.1% |
| United Kingdom | 9.4% |
| Canada | 5.1% |
Where the Gracie Abrams audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Berlin | ~40K | 1.70× | |
| 02 | Hamburg | ~20K | 1.48× | |
| 03 | Nordrhein-Westfalen | ~100K | 1.12× | |
| 04 | Hessen | ~50K | 1.11× | |
| 05 | Bayern | ~100K | 1.10× | |
| 06 | Baden-Württemberg | ~80K | 1.07× | |
| 07 | Schleswig-Holstein | ~20K | 1.01× | |
| 08 | Bremen | ~5K | 1.00× | |
| 09 | Sachsen | ~30K | 0.96× | |
| 10 | Niedersachsen | ~50K | 0.94× | |
| 11 | Brandenburg | ~20K | 0.91× | |
| 12 | Rheinland-Pfalz | ~30K | 0.90× | |
| 13 | Thüringen | ~10K | 0.80× | |
| 14 | Saarland | ~5K | 0.78× | |
| 15 | Sachsen-Anhalt | ~10K | 0.73× | |
| 16 | Mecklenburg-Vorpommern | ~7K | 0.62× |
The strongest cross-interests of the Gracie Abrams audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Melanie Lynskey | Movies & TV | 19.88× | ||
| 02 | Taylor Swift | Music & Radio | 18.46× | ||
| 03 | Alicia Silverstone | Movies & TV | 18.44× | ||
| 04 | Jeffree Star | Beauty & Wellness | 16.54× | ||
| 05 | Meghan Trainor | Music & Radio | 15.86× | ||
| 06 | Disney Channel | Movies & TV | 11.93× | ||
| 07 | Nelly | Music & Radio | 10.64× | ||
| 08 | Victoria Beckham | Fashion & Accessoires | 10.07× | ||
| 09 | Amanda Seyfried | Movies & TV | 9.60× | ||
| 10 | FIFA Club World Cup | Sports | 8.91× | ||
| 11 | Sabrina Carpenter | Music & Radio | 6.71× | ||
| 12 | Miley Cyrus | Music & Radio | 5.13× | ||
| 13 | Harry Styles | Music & Radio | 5.12× | ||
| 14 | Millie Bobby Brown | Movies & TV | 4.72× | ||
| 15 | Ralph Lauren | Fashion & Accessoires | 4.43× | ||
| 16 | Ariana Grande | Music & Radio | 4.10× | ||
| 17 | Self-awareness | Health | 3.60× | ||
| 18 | Superman | Movies & TV | 2.62× | ||
| 19 | Nature | Home & Garden | 2.08× | ||
| 20 | Harry Potter | Movies & TV | 1.79× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 1.49× | |
| Sustainability | BALANCE | 1.41× | |
| Individualism | JOY | 1.38× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 0.69× | |
| Risk Appetite | THRILL | 0.87× | |
| Indulgence | JOY | 0.91× |
Gracie Abrams has an estimated audience of 565,834 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
56.6% of Gracie Abrams fans are female, 43.4% are male, with an average age of 30.8 years.
Gracie Abrams fans show strongest brand affinity for Taylor Swift (18.46×), Melanie Lynskey (19.88×), and Alicia Silverstone (18.44×) over the country average.
Gracie Abrams fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~100K), and Baden-Württemberg (reach ~80K). These three regions account for the largest share of the active audience.
Beyond Gracie Abrams itself, the audience over-indexes on Melanie Lynskey (19.88×), Alicia Silverstone (18.44×), Disney Channel (11.93×), and Amanda Seyfried (9.6×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Gracie Abrams. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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