Gracie Abrams Audience in Germany
Gracie Abrams has an estimated audience of 563,261 people in Germany. 56.6% are female, 43.4% are male, average age 30.8. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Japanese New Year, Zagreb, Israel, KLIX (AM), Commercial mortgage.
The average Gracie Abrams fan in Germany is 30.8 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Japanese New Year, Zagreb, Israel, with strongest over-indexing on Japanese New Year (20× the country average). Demographically, the Gracie Abrams audience skews more female with an average age of 30.8, and over-indexes on personality traits such as Sustainability, Individualism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Person · Subtype: Singer-songwriter
Demographics of Gracie Abrams fans
| Metric | Value |
|---|---|
| Female | 56.6% |
| Male | 43.4% |
| Average age | 30.8 |
| Estimated audience size | 563,261 |
Audience persona
The typical Gracie Abrams fan in Germany is more female, around 30.8 years old, with strong Sustainability tendencies and a notable affinity for Japanese New Year.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 143,834 | 1.17× |
| Bayern | 103,267 | 1.14× |
| Baden-Württemberg | 87,133 | 1.13× |
| Niedersachsen | 52,822 | 0.97× |
| Hessen | 50,604 | 1.18× |
| Berlin | 43,081 | 1.71× |
| Rheinland-Pfalz | 26,202 | 0.93× |
| Sachsen | 26,080 | 0.94× |
| Schleswig-Holstein | 20,955 | 1.04× |
| Hamburg | 19,848 | 1.56× |
| Brandenburg | 15,221 | 0.87× |
| Thüringen | 10,770 | 0.75× |
| Sachsen-Anhalt | 9,708 | 0.67× |
| Saarland | 5,083 | 0.73× |
| Bremen | 4,537 | 0.94× |
| Mecklenburg-Vorpommern | 2,924 | 0.27× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Japanese New Year | 20× | Travel & Leisure |
| Zagreb | 6.45× | Travel & Leisure |
| Israel | 2.63× | Travel & Leisure |
| KLIX (AM) | 3.35× | Music & Radio |
| Commercial mortgage | 2.63× | Business & Career |
| Combat sport | 1.79× | Sports |
| Progressive rock | 1.95× | Music & Radio |
| Stradivarius | 1.97× | Shopping |
| Škoda Kodiaq | 2.19× | Cars & Mobility |
| Buddy – The Buddy Holly Story | 5.04× | Music & Radio |
| Fantasy Earth: Zero | 5.77× | Games |
| Handmade Gifts | 1.72× | Kids & Family |
| Jersey (fabric) | 4.19× | Fashion & Accessoires |
| The Hurricane (1999 film) | 10.98× | Movies & TV |
| Cachorro | 2.58× | Pets & Animals |
| Bank account | 2.14× | Business & Career |
| Home Delivery | 2× | Food & Beverages |
| Building insulation | 2.94× | Home & Garden |
| Kodi (software) | 1.9× | Technology & Electronics |
| Liberace | 3.96× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 1.64 |
| Individualism | JOY | 1.46 |
| Price Sensitivity | PREMIUM | 1.43 |
| Luxury Orientation | PREMIUM | 1.34 |
| Creativity | OPEN | 1.26 |
| Social Media Usage | JOY | 1.26 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 36.5% |
| United Kingdom | 10.1% |
| Canada | 5.2% |
See Gracie Abrams audiences in other countries
More Singer-songwriter audiences in Germany
- Wirtz (6,981,640)
- Gil Ofarim (5,360,176)
- Billie Eilish (2,623,353)
- Diesel (2,382,819)
- Chris Rea (2,309,197)
Frequently asked questions
How many fans does Gracie Abrams have in Germany?
Gracie Abrams has an estimated audience of 563,261 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Gracie Abrams fans?
56.6% of Gracie Abrams fans are female, 43.4% are male, with an average age of 30.8 years.
Which brands do Gracie Abrams fans like most?
Gracie Abrams fans show strongest brand affinity for Japanese New Year (20×), Zagreb (6.45×), and Israel (2.63×) over the country average.
Where do Gracie Abrams fans live in Germany?
Gracie Abrams fans in Germany are most concentrated in Nordrhein-Westfalen (reach 143,834), Bayern (reach 103,267), and Baden-Württemberg (reach 87,133). These three regions account for the largest share of the active audience.
What other brands do Gracie Abrams fans also like?
Beyond Gracie Abrams itself, the audience over-indexes on Zagreb (6.45×), Israel (2.63×), KLIX (AM) (3.35×), and Commercial mortgage (2.63×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Gracie Abrams. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.