Halo (series) Audience in Germany

Halo (series) has an estimated audience of 350,355 people in Germany. 24.1% are female, 75.9% are male, average age 30.5. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Battle.net, The Last of Us, Counter-Strike: Global Offensive, Isabell Werth, Mortal Kombat.
The average Halo (series) fan in Germany is 30.5 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Battle.net, The Last of Us, Counter-Strike: Global Offensive, with strongest over-indexing on Battle.net (21.92× the country average). Demographically, the Halo (series) audience skews more male with an average age of 30.5, and over-indexes on personality traits such as Patriotism, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Games · Type: Video / Board Game · Subtype: Shooter
Demographics of Halo (series) fans
| Metric | Value |
|---|---|
| Female | 24.1% |
| Male | 75.9% |
| Average age | 30.5 |
| Estimated audience size | 350,355 |
Audience persona
The typical Halo (series) fan in Germany is more male, around 30.5 years old, with strong Patriotism tendencies and a notable affinity for Battle.net.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 79,110 | 1.03× |
| Bayern | 58,471 | 1.04× |
| Baden-Württemberg | 49,722 | 1.04× |
| Niedersachsen | 34,255 | 1.01× |
| Hessen | 30,855 | 1.16× |
| Rheinland-Pfalz | 18,801 | 1.07× |
| Sachsen | 17,578 | 1.02× |
| Berlin | 15,489 | 0.99× |
| Schleswig-Holstein | 13,011 | 1.03× |
| Brandenburg | 9,801 | 0.9× |
| Hamburg | 9,564 | 1.21× |
| Sachsen-Anhalt | 8,914 | 0.98× |
| Thüringen | 8,123 | 0.91× |
| Mecklenburg-Vorpommern | 5,829 | 0.87× |
| Saarland | 3,673 | 0.85× |
| Bremen | 2,648 | 0.88× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Battle.net | 21.92× | Games |
| The Last of Us | 9.35× | Games |
| Counter-Strike: Global Offensive | 8.15× | Games |
| Isabell Werth | 14.85× | Sports |
| Mortal Kombat | 13.02× | Games |
| Bandai | 19.14× | Games |
| Coin Master | 12.96× | Games |
| Call of Duty | 5.62× | Games |
| Twitch | 3.71× | Games |
| Harry Potter | 1.97× | Movies & TV |
| Warcraft | 9.82× | Games |
| TikTok | 2.01× | Internet & Social Media |
| Fallout (series) | 12.21× | Games |
| Borussia Dortmund | 1.54× | Sports |
| Ubisoft | 9.94× | Games |
| Steam | 3.77× | Games |
| EA Sports FC | 4.68× | Games |
| PlayStation Portable | 15.06× | Games |
| Resident Evil 2 | 17× | Games |
| Fortnite | 4.05× | Games |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.48 |
| Early Adopter Mentality | POWER | 1.36 |
| Social Media Usage | JOY | 1.25 |
| Extroversion | THRILL | 1.21 |
| DIY Mentality | THRILL | 1.02 |
| LGBTQ+ Identity | OPEN | 1.01 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 27.1% |
| United Kingdom | 6.9% |
| Japan | 4.8% |
See Halo (series) audiences in other countries
More Shooter audiences in Germany
- Fortnite (4,903,747)
- Call of Duty (4,137,648)
- Counter-Strike: Global Offensive (2,835,460)
- Assassin's Creed (1,980,829)
- Call of Duty (1,860,533)
Frequently asked questions
How many fans does Halo (series) have in Germany?
Halo (series) has an estimated audience of 350,355 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Halo (series) fans?
24.1% of Halo (series) fans are female, 75.9% are male, with an average age of 30.5 years.
Which brands do Halo (series) fans like most?
Halo (series) fans show strongest brand affinity for Battle.net (21.92×), The Last of Us (9.35×), and Counter-Strike: Global Offensive (8.15×) over the country average.
Where do Halo (series) fans live in Germany?
Halo (series) fans in Germany are most concentrated in Nordrhein-Westfalen (reach 79,110), Bayern (reach 58,471), and Baden-Württemberg (reach 49,722). These three regions account for the largest share of the active audience.
What other brands do Halo (series) fans also like?
Beyond Halo (series) itself, the audience over-indexes on The Last of Us (9.35×), Counter-Strike: Global Offensive (8.15×), Isabell Werth (14.85×), and Mortal Kombat (13.02×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Halo (series). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.