Henry Ford Audience in Germany
Henry Ford has an estimated audience of 274,742 people in Germany. 27.4% are female, 72.6% are male, average age 45.0. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Israeli cuisine, Cultural studies, Home construction, Hammock camping, Haberler.
The average Henry Ford fan in Germany is 45.0 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Israeli cuisine, Cultural studies, Home construction, with strongest over-indexing on Israeli cuisine (13.88× the country average). Demographically, the Henry Ford audience skews more male with an average age of 45.0, and over-indexes on personality traits such as Family Orientation, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Cars & Mobility · Type: Person · Subtype: Entrepreneur
Demographics of Henry Ford fans
| Metric | Value |
|---|---|
| Female | 27.4% |
| Male | 72.6% |
| Average age | 45.0 |
| Estimated audience size | 274,742 |
Audience persona
The typical Henry Ford fan in Germany is more male, around 45.0 years old, with strong Family Orientation tendencies and a notable affinity for Israeli cuisine.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 65,846 | 1.1× |
| Bayern | 48,206 | 1.09× |
| Baden-Württemberg | 42,549 | 1.14× |
| Niedersachsen | 24,579 | 0.92× |
| Hessen | 22,647 | 1.08× |
| Berlin | 15,658 | 1.27× |
| Sachsen | 13,713 | 1.02× |
| Rheinland-Pfalz | 13,363 | 0.97× |
| Schleswig-Holstein | 8,832 | 0.9× |
| Brandenburg | 7,741 | 0.91× |
| Thüringen | 6,992 | 1× |
| Sachsen-Anhalt | 6,377 | 0.9× |
| Hamburg | 6,299 | 1.01× |
| Mecklenburg-Vorpommern | 4,417 | 0.84× |
| Saarland | 3,149 | 0.93× |
| Bremen | 2,171 | 0.92× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Israeli cuisine | 13.88× | Food & Beverages |
| Cultural studies | 12.68× | Business & Career |
| Home construction | 1.66× | Home & Garden |
| Hammock camping | 10.97× | Travel & Leisure |
| Haberler | 1.66× | News |
| Stradivarius | 1.97× | Shopping |
| Pillow | 1.8× | Home & Garden |
| Unique Gifts | 1.54× | Shopping |
| Hundertwasserhaus | 5.9× | Travel & Leisure |
| Totally Spies! | 9.92× | Movies & TV |
| Progressive rock | 1.61× | Music & Radio |
| Urban Outfitters | 1.64× | Shopping |
| MK | 2.82× | Music & Radio |
| Israel | 1.86× | Travel & Leisure |
| Birthday Gifts | 1.53× | Kids & Family |
| Urban horticulture | 1.55× | Home & Garden |
| KLIX (AM) | 2.12× | Music & Radio |
| Minestrone | 2.07× | Food & Beverages |
| Haugesund | 4.99× | Travel & Leisure |
| Urla, İzmir | 7.88× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Family Orientation | CONSERVATISM | 2.97 |
| Need for Security | CONSERVATISM | 1.58 |
| Patriotism | CONSERVATISM | 1.55 |
| DIY Mentality | THRILL | 1.24 |
| Pet Ownership | JOY | 1.2 |
| Early Adopter Mentality | POWER | 1.2 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 40.7% |
| Brazil | 6.5% |
| Italy | 5.0% |
See Henry Ford audiences in other countries
More Entrepreneur audiences in Germany
- Elon Musk (2,779,604)
- Jeff Bezos (2,217,980)
- Peter Thiel (1,590,884)
- Steve Jobs (1,303,753)
- Larry Ellison (1,140,687)
Frequently asked questions
How many fans does Henry Ford have in Germany?
Henry Ford has an estimated audience of 274,742 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Henry Ford fans?
27.4% of Henry Ford fans are female, 72.6% are male, with an average age of 45.0 years.
Which brands do Henry Ford fans like most?
Henry Ford fans show strongest brand affinity for Israeli cuisine (13.88×), Cultural studies (12.68×), and Home construction (1.66×) over the country average.
Where do Henry Ford fans live in Germany?
Henry Ford fans in Germany are most concentrated in Nordrhein-Westfalen (reach 65,846), Bayern (reach 48,206), and Baden-Württemberg (reach 42,549). These three regions account for the largest share of the active audience.
What other brands do Henry Ford fans also like?
Beyond Henry Ford itself, the audience over-indexes on Cultural studies (12.68×), Home construction (1.66×), Hammock camping (10.97×), and Haberler (1.66×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Henry Ford. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.