Horse trailer Audience in Germany

Horse trailer has an estimated audience of 485,758 people in Germany. 68.3% are female, 31.7% are male, average age 40.7. Top regions: Nordrhein-Westfalen, Bayern, Niedersachsen. Top brand affinities: Progressive rock, Kingdom of Judah, Artistic inspiration, Mount Kilimanjaro, Collectable.
The average Horse trailer fan in Germany is 40.7 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Niedersachsen. Top brand affinities include Progressive rock, Kingdom of Judah, Artistic inspiration, with strongest over-indexing on Progressive rock (2.72× the country average). Demographically, the Horse trailer audience skews more female with an average age of 40.7, and over-indexes on personality traits such as Pet Ownership, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Pets & Animals · Type: Topic
Demographics of Horse trailer fans
| Metric | Value |
|---|---|
| Female | 68.3% |
| Male | 31.7% |
| Average age | 40.7 |
| Estimated audience size | 485,758 |
Audience persona
The typical Horse trailer fan in Germany is more female, around 40.7 years old, with strong Pet Ownership tendencies and a notable affinity for Progressive rock.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 107,695 | 1.01× |
| Bayern | 77,461 | 0.99× |
| Niedersachsen | 73,492 | 1.56× |
| Baden-Württemberg | 67,356 | 1.02× |
| Hessen | 32,078 | 0.87× |
| Schleswig-Holstein | 30,833 | 1.77× |
| Rheinland-Pfalz | 23,802 | 0.98× |
| Sachsen | 19,510 | 0.82× |
| Brandenburg | 13,445 | 0.89× |
| Sachsen-Anhalt | 12,673 | 1.01× |
| Hamburg | 12,384 | 1.13× |
| Thüringen | 11,082 | 0.9× |
| Berlin | 10,475 | 0.48× |
| Mecklenburg-Vorpommern | 10,117 | 1.09× |
| Saarland | 5,114 | 0.86× |
| Bremen | 2,643 | 0.64× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Progressive rock | 2.72× | Music & Radio |
| Kingdom of Judah | 14× | Politics & Society |
| Artistic inspiration | 1.89× | Arts & Culture |
| Mount Kilimanjaro | 14.58× | Travel & Leisure |
| Collectable | 2.2× | Kids & Family |
| Combat sport | 1.83× | Sports |
| Tigran Hamasyan | 17.72× | Music & Radio |
| Sri Lankan Tamil cinema | 25.3× | Movies & TV |
| Hà Giang | 28.28× | Travel & Leisure |
| Škoda Kodiaq | 1.68× | Cars & Mobility |
| Icon (magazine) | 2.04× | Arts & Culture |
| Figure painting (hobby) | 3.02× | Arts & Culture |
| Waipahu, Hawaii | 48.13× | Travel & Leisure |
| Natural rubber | 1.64× | Cars & Mobility |
| Home Delivery | 1.8× | Food & Beverages |
| Corfu (regional unit) | 1.98× | Travel & Leisure |
| Zagreb | 2.38× | Travel & Leisure |
| Homesteading | 3.5× | Home & Garden |
| Volvo V60 | 2.58× | Cars & Mobility |
| Mülheim | 1.88× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Pet Ownership | JOY | 2.24 |
| Early Adopter Mentality | POWER | 1.52 |
| Sports Activity | POWER | 1.44 |
| Sustainability | BALANCE | 1.34 |
| Individualism | JOY | 1.32 |
| Creativity | OPEN | 1.18 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 46.8% |
| Germany | 12.8% |
| United Kingdom | 12.5% |
See Horse trailer audiences in other countries
More Pets & Animals audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Horse trailer have in Germany?
Horse trailer has an estimated audience of 485,758 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Horse trailer fans?
68.3% of Horse trailer fans are female, 31.7% are male, with an average age of 40.7 years.
Which brands do Horse trailer fans like most?
Horse trailer fans show strongest brand affinity for Progressive rock (2.72×), Kingdom of Judah (14×), and Artistic inspiration (1.89×) over the country average.
Where do Horse trailer fans live in Germany?
Horse trailer fans in Germany are most concentrated in Nordrhein-Westfalen (reach 107,695), Bayern (reach 77,461), and Niedersachsen (reach 73,492). These three regions account for the largest share of the active audience.
What other brands do Horse trailer fans also like?
Beyond Horse trailer itself, the audience over-indexes on Kingdom of Judah (14×), Artistic inspiration (1.89×), Mount Kilimanjaro (14.58×), and Collectable (2.2×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Horse trailer. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.