How I Met Your Mother Audience in Germany

How I Met Your Mother logo

How I Met Your Mother has an estimated audience of 912,576 people in Germany. 52.5% are female, 47.5% are male, average age 29.5. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: The Big Bang Theory, Friends, Harry Potter, FC Bayern Munich, Amazon Fire TV.

The average How I Met Your Mother fan in Germany is 29.5 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include The Big Bang Theory, Friends, Harry Potter, with strongest over-indexing on The Big Bang Theory (7.34× the country average). Demographically, the How I Met Your Mother audience skews balanced with an average age of 29.5, and over-indexes on personality traits such as Tradition, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series

Demographics of How I Met Your Mother fans

Demographic split for How I Met Your Mother audience in Germany
MetricValue
Female52.5%
Male47.5%
Average age29.5
Estimated audience size912,576

Audience persona

The typical How I Met Your Mother fan in Germany is balanced, around 29.5 years old, with strong Tradition tendencies and a notable affinity for The Big Bang Theory.

Top regions in Germany

Top regions ranked by reach for How I Met Your Mother in Germany
RegionReachAffinity
Nordrhein-Westfalen224,6321.12×
Bayern162,1061.11×
Baden-Württemberg132,7621.07×
Niedersachsen94,4771.07×
Hessen80,2321.15×
Berlin47,2981.16×
Rheinland-Pfalz45,767
Sachsen44,3310.99×
Schleswig-Holstein32,4650.99×
Brandenburg25,0320.88×
Thüringen21,0540.91×
Hamburg21,0201.02×
Sachsen-Anhalt20,8290.88×
Mecklenburg-Vorpommern13,9500.8×
Saarland9,9800.89×
Bremen7,5040.96×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for How I Met Your Mother audience
BrandAffinityCategory
The Big Bang Theory7.34×Movies & TV
Friends4.77×Movies & TV
Harry Potter1.58×Movies & TV
FC Bayern Munich1.51×Sports
Amazon Fire TV4.18×Movies & TV
SV Werder Bremen1.81×Sports
Spiegel Online1.59×News
Godzilla2.46×Movies & TV
Sportschau1.74×Sports
Two and a Half Men5.4×Movies & TV
CBS3.89×Movies & TV
Finch2.06×Music & Radio
VfB Stuttgart1.53×Sports
Jennifer Lawrence3.4×Movies & TV
Kicker2.05×Sports
Megan Fox2.83×Movies & TV
Hamburger SV1.62×Sports
Cro (rapper)2.79×Music & Radio
Gute Zeiten, schlechte Zeiten1.51×Movies & TV
Millie Bobby Brown2.02×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by How I Met Your Mother audience
TraitClusterScore
TraditionCONSERVATISM1.16
PatriotismCONSERVATISM1.09
Social Media UsageJOY1.07
SustainabilityBALANCE1.06
Early Adopter MentalityPOWER1.03
ExtroversionTHRILL1.02

Worldwide distribution

Worldwide audience distribution share by country for How I Met Your Mother
CountryShare
United States24.8%
Brazil7.4%
India6.6%

See How I Met Your Mother audiences in other countries

More TV series audiences in Germany

Frequently asked questions

How many fans does How I Met Your Mother have in Germany?

How I Met Your Mother has an estimated audience of 912,576 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of How I Met Your Mother fans?

52.5% of How I Met Your Mother fans are female, 47.5% are male, with an average age of 29.5 years.

Which brands do How I Met Your Mother fans like most?

How I Met Your Mother fans show strongest brand affinity for The Big Bang Theory (7.34×), Friends (4.77×), and Harry Potter (1.58×) over the country average.

Where do How I Met Your Mother fans live in Germany?

How I Met Your Mother fans in Germany are most concentrated in Nordrhein-Westfalen (reach 224,632), Bayern (reach 162,106), and Baden-Württemberg (reach 132,762). These three regions account for the largest share of the active audience.

What other brands do How I Met Your Mother fans also like?

Beyond How I Met Your Mother itself, the audience over-indexes on Friends (4.77×), Harry Potter (1.58×), FC Bayern Munich (1.51×), and Amazon Fire TV (4.18×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for How I Met Your Mother. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.