CBS Audience in Germany
CBS has an estimated audience of 1,995,299 people in Germany. 46.5% are female, 53.5% are male, average age 36.3. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Satire, Robin Williams, German television comedy, DirecTV, Jimmy Kimmel.
The average CBS fan in Germany is 36.3 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Satire, Robin Williams, German television comedy, with strongest over-indexing on Satire (8.62× the country average). Demographically, the CBS audience skews balanced with an average age of 36.3, and over-indexes on personality traits such as Patriotism, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: TV Channel
Demographics of CBS fans
| Metric | Value |
|---|---|
| Female | 46.5% |
| Male | 53.5% |
| Average age | 36.3 |
| Estimated audience size | 1,995,299 |
Audience persona
The typical CBS fan in Germany is balanced, around 36.3 years old, with strong Patriotism tendencies and a notable affinity for Satire.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 643,855 | 1.47× |
| Bayern | 307,085 | 0.96× |
| Baden-Württemberg | 306,226 | 1.12× |
| Hessen | 215,502 | 1.42× |
| Niedersachsen | 175,625 | 0.91× |
| Berlin | 121,982 | 1.37× |
| Rheinland-Pfalz | 114,164 | 1.14× |
| Sachsen | 70,835 | 0.72× |
| Schleswig-Holstein | 67,153 | 0.94× |
| Hamburg | 59,680 | 1.32× |
| Brandenburg | 55,221 | 0.89× |
| Sachsen-Anhalt | 33,307 | 0.64× |
| Thüringen | 30,281 | 0.6× |
| Mecklenburg-Vorpommern | 26,312 | 0.69× |
| Saarland | 18,376 | 0.75× |
| Bremen | 17,961 | 1.05× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Satire | 8.62× | Literature |
| Robin Williams | 11.78× | Movies & TV |
| German television comedy | 8.34× | Movies & TV |
| DirecTV | 10.31× | Movies & TV |
| Jimmy Kimmel | 13.38× | Movies & TV |
| Country rap | 7.56× | Music & Radio |
| Self care | 3.85× | Health |
| The Big Bang Theory | 4.78× | Movies & TV |
| Canada | 3.25× | Travel & Leisure |
| Pets | 1.72× | Pets & Animals |
| Tagesschau | 1.77× | Movies & TV |
| FC Bayern Munich | 1.72× | Sports |
| Westdeutscher Rundfunk | 3.25× | Movies & TV |
| Lieferando.de | 2.15× | Food & Beverages |
| Transfermarkt | 2.44× | Sports |
| Jamie Lee Curtis | 6.05× | Movies & TV |
| Family | 1.75× | Kids & Family |
| Walking | 3.81× | Sports |
| Vacations | 2.38× | Travel & Leisure |
| Western Union | 3.47× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.5 |
| Tradition | CONSERVATISM | 1.38 |
| Community Orientation | OPEN | 1.13 |
| Early Adopter Mentality | POWER | 1.09 |
| Extroversion | THRILL | 1.08 |
| Pet Ownership | JOY | 1.07 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 65.3% |
| United Kingdom | 4.5% |
| Canada | 3.8% |
See CBS audiences in other countries
More Movies & TV audiences in Germany
- ZDF (11,817,984)
- Sport1 (Netherlands) (11,468,333)
- Netflix (9,224,186)
- RTL Television (8,157,870)
- QVC (7,551,798)
Frequently asked questions
How many fans does CBS have in Germany?
CBS has an estimated audience of 1,995,299 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of CBS fans?
46.5% of CBS fans are female, 53.5% are male, with an average age of 36.3 years.
Which brands do CBS fans like most?
CBS fans show strongest brand affinity for Satire (8.62×), Robin Williams (11.78×), and German television comedy (8.34×) over the country average.
Where do CBS fans live in Germany?
CBS fans in Germany are most concentrated in Nordrhein-Westfalen (reach 643,855), Bayern (reach 307,085), and Baden-Württemberg (reach 306,226). These three regions account for the largest share of the active audience.
What other brands do CBS fans also like?
Beyond CBS itself, the audience over-indexes on Robin Williams (11.78×), German television comedy (8.34×), DirecTV (10.31×), and Jimmy Kimmel (13.38×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for CBS. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.