CBS Audience in Germany
CBS has an estimated audience of 1,995,299 people in Germany. 46.5% are female, 53.5% are male, average age 36.3. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Israel, KLIX (AM), Unique Gifts, Stradivarius, Captain Fantastic (film).
The average CBS fan in Germany is 36.3 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Israel, KLIX (AM), Unique Gifts, with strongest over-indexing on Israel (3.43× the country average). Demographically, the CBS audience skews balanced with an average age of 36.3, and over-indexes on personality traits such as Patriotism, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: TV Channel
Demographics of CBS fans
| Metric | Value |
|---|---|
| Female | 46.5% |
| Male | 53.5% |
| Average age | 36.3 |
| Estimated audience size | 1,995,299 |
Audience persona
The typical CBS fan in Germany is balanced, around 36.3 years old, with strong Patriotism tendencies and a notable affinity for Israel.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 643,855 | 1.47× |
| Bayern | 307,085 | 0.96× |
| Baden-Württemberg | 306,226 | 1.12× |
| Hessen | 215,502 | 1.42× |
| Niedersachsen | 175,625 | 0.91× |
| Berlin | 121,982 | 1.37× |
| Rheinland-Pfalz | 114,164 | 1.14× |
| Sachsen | 70,835 | 0.72× |
| Schleswig-Holstein | 67,153 | 0.94× |
| Hamburg | 59,680 | 1.32× |
| Brandenburg | 55,221 | 0.89× |
| Sachsen-Anhalt | 33,307 | 0.64× |
| Thüringen | 30,281 | 0.6× |
| Mecklenburg-Vorpommern | 26,312 | 0.69× |
| Saarland | 18,376 | 0.75× |
| Bremen | 17,961 | 1.05× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Israel | 3.43× | Travel & Leisure |
| KLIX (AM) | 4.18× | Music & Radio |
| Unique Gifts | 1.87× | Shopping |
| Stradivarius | 1.97× | Shopping |
| Captain Fantastic (film) | 10.56× | Movies & TV |
| Birthday Gifts | 1.79× | Kids & Family |
| La Crosse, Wisconsin | 5.98× | Travel & Leisure |
| Snow White (Fables) | 2.3× | Literature |
| Progressive rock | 1.55× | Music & Radio |
| Jesolo | 7.26× | Travel & Leisure |
| Škoda Kodiaq | 1.85× | Cars & Mobility |
| Kodi (software) | 2.58× | Technology & Electronics |
| Medieval fantasy | 9.37× | Literature |
| Buying a House | 3.95× | Home & Garden |
| Loincloth | 1.8× | Fashion & Accessoires |
| Corona (band) | 1.5× | Music & Radio |
| Keeper (password manager) | 2.6× | Technology & Electronics |
| Home Delivery | 1.67× | Food & Beverages |
| Keck School of Medicine of USC | 5.93× | Business & Career |
| Gran Torino | 2.8× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.5 |
| Tradition | CONSERVATISM | 1.38 |
| Community Orientation | OPEN | 1.13 |
| Early Adopter Mentality | POWER | 1.09 |
| Extroversion | THRILL | 1.08 |
| Pet Ownership | JOY | 1.07 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 65.3% |
| United Kingdom | 4.5% |
| Canada | 3.8% |
See CBS audiences in other countries
More Movies & TV audiences in Germany
- ZDF (11,817,984)
- Sport1 (Netherlands) (11,468,333)
- Netflix (9,224,186)
- RTL Television (8,157,870)
- QVC (7,551,798)
Frequently asked questions
How many fans does CBS have in Germany?
CBS has an estimated audience of 1,995,299 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of CBS fans?
46.5% of CBS fans are female, 53.5% are male, with an average age of 36.3 years.
Which brands do CBS fans like most?
CBS fans show strongest brand affinity for Israel (3.43×), KLIX (AM) (4.18×), and Unique Gifts (1.87×) over the country average.
Where do CBS fans live in Germany?
CBS fans in Germany are most concentrated in Nordrhein-Westfalen (reach 643,855), Bayern (reach 307,085), and Baden-Württemberg (reach 306,226). These three regions account for the largest share of the active audience.
What other brands do CBS fans also like?
Beyond CBS itself, the audience over-indexes on KLIX (AM) (4.18×), Unique Gifts (1.87×), Stradivarius (1.97×), and Captain Fantastic (film) (10.56×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for CBS. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.