Rascasse Audience Intelligence

Human hair growth Audience in Germany

A data profile of the people who buy, follow and care about Human hair growth in Germany — modelled from more than twelve digital signal sources. Human hair growth has an estimated audience of 1,892,021 people in Germany.

#2031among Topic in Germany#90in Health

The average Human hair growth fan in Germany is 35.2 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Hair removal, Lip gloss, Nail salon, with strongest over-indexing on Hair removal (6.19× the country average).

Demographically, the Human hair growth audience skews more female with an average age of 35.2, and over-indexes on personality traits such as Travelling, Extroversion.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 9 regions tracked by Rascasse.

The typical Human hair growth fan in Germany is more female, around 35.2 years old, with strong Travelling tendencies and a notable affinity for Hair removal.

Category: Health · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Human hair growth profile in Germany.

Audience size
1.9M
in Germany
Gender
71.4%♀
28.6% male
Age
35.2
average years
Country rank
#3547
Topic in Germany
Fig. 01

Search interest · 12-month trend

-66%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Human hair growth fans

71.4% are female, 28.6% are male, average age 35.2.

Fig. 02

Gender split

71.4%
Female
28.6%
Male
Demographic split for Human hair growth audience in Germany
MetricValue
Female71.4%
Male28.6%
Average age35.2
Estimated audience size1,892,021
Fig. 03

Age distribution

Ø 35.2
average years
Age distribution of the Human hair growth audience in Germany
Age bracketShare%
16-1928%
20-2924%
30-3920%
40-4917%
50+12%
Fig. 04

Worldwide distribution

2.5%

of the worldwide Human hair growth audience comes from Germany.

Worldwide audience distribution share by country for Human hair growth
CountryShare
United States32.6%
India6.1%
United Kingdom5.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Human hair growth audience in Germany is strongest.

Fig. 05

Top regions by affinity

Human hair growth fans by region: top regions in Germany
#RegionReachAffinity×
01Bremen~30K1.79×
02Hamburg~40K1.00×
03Rheinland-Pfalz~90K0.96×
04Berlin~80K0.92×
05Niedersachsen~200K0.89×
06Hessen~100K0.89×
07Baden-Württemberg~200K0.87×
08Bayern~300K0.86×
09Nordrhein-Westfalen~300K0.84×
Fig. 06

Affinity by region

Affinity by region — Human hair growth, Germany
0.84×1.00×1.79×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Human hair growth audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Human hair growth audience
#·InterestCategoryAffinity×
01Management of hair lossBeauty & Wellness27.17×
02Afro-textured hairBeauty & Wellness11.65×
03AromatherapyHome & Garden11.20×
04Slim-fit pantsFashion & Accessoires6.68×
05Lip glossBeauty & Wellness6.62×
06Hair ironBeauty & Wellness6.27×
07Hair removalBeauty & Wellness6.19×
08Eye linerBeauty & Wellness5.84×
09Nail salonBeauty & Wellness5.61×
10Hair ExtensionsBeauty & Wellness4.93×
11Eyelash extensionsBeauty & Wellness4.53×
12Hair dryerBeauty & Wellness4.43×
13Permanent makeupBeauty & Wellness3.99×
14ManicureBeauty & Wellness3.92×
15Millie Bobby BrownMovies & TV3.79×
16LivemusicMusic & Radio2.86×
17Skin careBeauty & Wellness2.57×
18PostbankBusiness & Career2.51×
19Luxury goodsFashion & Accessoires2.01×
20Netto Marken-DiscountShopping1.75×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Human hair growth audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Human hair growth audience · What stands out
TraitClusterDeviationScore
TravellingTHRILL1.77×
ExtroversionTHRILL1.76×
Price SensitivityPREMIUM1.62×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Human hair growth audience · Rather not
TraitClusterDeviationScore
PatriotismCONSERVATISM0.73×
DIY MentalityTHRILL0.95×
Sports ActivityPOWER0.96×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Human hair growth have in Germany?

Human hair growth has an estimated audience of 1,892,021 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Human hair growth fans?

71.4% of Human hair growth fans are female, 28.6% are male, with an average age of 35.2 years.

03

Which brands do Human hair growth fans like most?

Human hair growth fans show strongest brand affinity for Hair removal (6.19×), Lip gloss (6.62×), and Nail salon (5.61×) over the country average.

04

Where do Human hair growth fans live in Germany?

Human hair growth fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~300K), Bayern (reach ~300K), and Baden-Württemberg (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Human hair growth fans also like?

Beyond Human hair growth itself, the audience over-indexes on Lip gloss (6.62×), Nail salon (5.61×), Management of hair loss (27.17×), and Hair iron (6.27×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Health audiences in Germany

See Human hair growth audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Human hair growth. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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