Rascasse Audience Intelligence

Iggy Azalea Audience in Germany

A data profile of the people who buy, follow and care about Iggy Azalea in Germany — modelled from more than twelve digital signal sources. Iggy Azalea has an estimated audience of 466,654 people in Germany.

#57among Hip hop in Germany#2414among Person in Germany#1438in Music & Radio

The average Iggy Azalea fan in Germany is 39.6 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include MØ, Madison Beer, Monster Energy, with strongest over-indexing on MØ (27.54× the country average).

Demographically, the Iggy Azalea audience skews balanced with an average age of 39.6, and over-indexes on personality traits such as Career Orientation, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Iggy Azalea fan in Germany is balanced, around 39.6 years old, with strong Career Orientation tendencies and a notable affinity for MØ.

Category: Music & Radio · Type: Person · Subtype: Hip hop

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Iggy Azalea profile in Germany.

Audience size
467K
in Germany
Gender
53.4%♀
46.6% male
Age
39.6
average years
Country rank
#12427
Person in Germany
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Iggy Azalea fans

53.4% are female, 46.6% are male, average age 39.6.

Fig. 02

Gender split

53.4%
Female
46.6%
Male
Demographic split for Iggy Azalea audience in Germany
MetricValue
Female53.4%
Male46.6%
Average age39.6
Estimated audience size466,654
Fig. 03

Age distribution

Ø 39.6
average years
Age distribution of the Iggy Azalea audience in Germany
Age bracketShare%
16-1924%
20-2917%
30-3914%
40-4919%
50+26%
Fig. 04

Worldwide distribution

5.4%

of the worldwide Iggy Azalea audience comes from Germany.

Worldwide audience distribution share by country for Iggy Azalea
CountryShare
United States41.2%
United Kingdom6.0%
Germany5.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Iggy Azalea audience in Germany is strongest.

Fig. 05

Top regions by affinity

Iggy Azalea fans by region: top regions in Germany
#RegionReachAffinity×
01Hessen~50K1.44×
02Berlin~30K1.33×
03Hamburg~10K1.25×
04Baden-Württemberg~70K1.13×
05Nordrhein-Westfalen~100K1.12×
06Bremen~4K1.12×
07Bayern~80K1.10×
08Rheinland-Pfalz~20K1.02×
09Niedersachsen~40K0.97×
10Schleswig-Holstein~20K0.93×
11Saarland~5K0.91×
12Sachsen~20K0.82×
13Thüringen~9K0.77×
14Brandenburg~10K0.75×
15Mecklenburg-Vorpommern~6K0.73×
16Sachsen-Anhalt~9K0.72×
Fig. 06

Affinity by region

Affinity by region — Iggy Azalea, Germany
0.72×1.00×1.44×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Iggy Azalea audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Iggy Azalea audience
#·InterestCategoryAffinity×
01MØMusic & Radio27.54×
0221 SavageMusic & Radio25.98×
03Self EsteemMusic & Radio25.17×
04Asking AlexandriaMusic & Radio22.20×
05HalseyMusic & Radio18.36×
06Monster EnergyFood & Beverages16.78×
07SiaMusic & Radio16.58×
08Louis TomlinsonMusic & Radio15.64×
09Fantasia (1940 film)Movies & TV13.84×
10Madison BeerMusic & Radio13.18×
11Noah CyrusMusic & Radio11.46×
12Hailee SteinfeldMovies & TV7.58×
13Zara LarssonMusic & Radio6.80×
14Cyndi LauperMusic & Radio6.66×
15Sabrina CarpenterMusic & Radio4.95×
16Dua LipaMusic & Radio3.79×
17Energy drinksFood & Beverages3.64×
18Indeed.comBusiness & Career1.91×
19CommerzbankBusiness & Career1.63×
20AutoScout24Cars & Mobility1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Iggy Azalea audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Iggy Azalea audience · What stands out
TraitClusterDeviationScore
Career OrientationPOWER1.45×
PatriotismCONSERVATISM1.38×
Need for SecurityCONSERVATISM1.29×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Iggy Azalea audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.94×
CreativityOPEN0.95×
Luxury OrientationPREMIUM0.95×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Iggy Azalea have in Germany?

Iggy Azalea has an estimated audience of 466,654 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Iggy Azalea fans?

53.4% of Iggy Azalea fans are female, 46.6% are male, with an average age of 39.6 years.

03

Which brands do Iggy Azalea fans like most?

Iggy Azalea fans show strongest brand affinity for MØ (27.54×), Madison Beer (13.18×), and Monster Energy (16.78×) over the country average.

04

Where do Iggy Azalea fans live in Germany?

Iggy Azalea fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~80K), and Baden-Württemberg (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do Iggy Azalea fans also like?

Beyond Iggy Azalea itself, the audience over-indexes on Madison Beer (13.18×), Monster Energy (16.78×), Sia (16.58×), and Halsey (18.36×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Hip hop audiences in Germany

See Iggy Azalea audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Iggy Azalea. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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