Jordan River Audience in Germany

Jordan River has an estimated audience of 261,628 people in Germany. 35.9% are female, 64.1% are male, average age 39.3. Top brand affinities: Progressive rock, Tifo, Unique Gifts, Litter box, Haberler.
Top brand affinities include Progressive rock, Tifo, Unique Gifts, with strongest over-indexing on Progressive rock (4.54× the country average). Demographically, the Jordan River audience skews more male with an average age of 39.3, and over-indexes on personality traits such as Spirituality, Early Adopter Mentality.
Category: Travel & Leisure · Type: POI · Subtype: River
Demographics of Jordan River fans
| Metric | Value |
|---|---|
| Female | 35.9% |
| Male | 64.1% |
| Average age | 39.3 |
| Estimated audience size | 261,628 |
Audience persona
The typical Jordan River fan in Germany is more male, around 39.3 years old, with strong Spirituality tendencies and a notable affinity for Progressive rock.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Progressive rock | 4.54× | Music & Radio |
| Tifo | 16.57× | Sports |
| Unique Gifts | 2.04× | Shopping |
| Litter box | 1.64× | Pets & Animals |
| Haberler | 1.7× | News |
| Medieval fantasy | 13.81× | Literature |
| Birthday Gifts | 1.91× | Kids & Family |
| Jeepney | 20× | Cars & Mobility |
| Humans (TV series) | 5.69× | Movies & TV |
| Christmas Gift | 1.77× | Kids & Family |
| Stradivarius | 1.65× | Shopping |
| Natural rubber | 2.17× | Cars & Mobility |
| Este, Veneto | 2.19× | Travel & Leisure |
| Graham Greene | 3.75× | Literature |
| Alaska | 2.83× | Travel & Leisure |
| Buying a House | 4.82× | Home & Garden |
| Esra Erol | 4.38× | Movies & TV |
| Stamp collecting | 4.1× | Home & Garden |
| Home Delivery | 2.04× | Food & Beverages |
| Fast Five | 3.19× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Spirituality | BALANCE | 1.61 |
| Early Adopter Mentality | POWER | 1.51 |
| Urban Lifestyle | OPEN | 1.41 |
| Sustainability | BALANCE | 1.28 |
| Sports Activity | POWER | 1.25 |
| Pet Ownership | JOY | 1.24 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 26.1% |
| Italy | 11.1% |
| Jordan | 9.4% |
See Jordan River audiences in other countries
More River audiences in Germany
- Elbe (2,218,409)
- Inn (2,138,863)
- Neckar (1,897,587)
- Ruhr (river) (982,985)
- Oder (820,452)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Jordan River. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.