Jörg Pilawa Audience in Germany

Jörg Pilawa has an estimated audience of 2,612,668 people in Germany. 55.2% are female, 44.8% are male, average age 42.2. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Progressive rock, Home Office, Stradivarius, Israel, Škoda Kodiaq.
The average Jörg Pilawa fan in Germany is 42.2 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Progressive rock, Home Office, Stradivarius, with strongest over-indexing on Progressive rock (2.21× the country average). Demographically, the Jörg Pilawa audience skews more female with an average age of 42.2, and over-indexes on personality traits such as Pet Ownership, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Person · Subtype: TV personality
Demographics of Jörg Pilawa fans
| Metric | Value |
|---|---|
| Female | 55.2% |
| Male | 44.8% |
| Average age | 42.2 |
| Estimated audience size | 2,612,668 |
Audience persona
The typical Jörg Pilawa fan in Germany is more female, around 42.2 years old, with strong Pet Ownership tendencies and a notable affinity for Progressive rock.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 556,965 | 0.97× |
| Bayern | 345,829 | 0.82× |
| Baden-Württemberg | 299,034 | 0.84× |
| Niedersachsen | 285,589 | 1.13× |
| Rheinland-Pfalz | 168,414 | 1.29× |
| Hessen | 162,733 | 0.82× |
| Sachsen | 129,034 | 1.01× |
| Schleswig-Holstein | 116,243 | 1.24× |
| Berlin | 90,859 | 0.78× |
| Brandenburg | 81,319 | 1× |
| Sachsen-Anhalt | 69,387 | 1.02× |
| Hamburg | 63,300 | 1.07× |
| Thüringen | 62,296 | 0.94× |
| Mecklenburg-Vorpommern | 52,702 | 1.06× |
| Saarland | 37,829 | 1.18× |
| Bremen | 18,728 | 0.84× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Progressive rock | 2.21× | Music & Radio |
| Home Office | 1.54× | Business & Career |
| Stradivarius | 1.97× | Shopping |
| Israel | 1.82× | Travel & Leisure |
| Škoda Kodiaq | 1.68× | Cars & Mobility |
| Snow White (Fables) | 1.6× | Literature |
| Esra Erol | 3.66× | Movies & TV |
| Home Delivery | 1.72× | Food & Beverages |
| Volvo V60 | 2.76× | Cars & Mobility |
| Corfu (regional unit) | 1.79× | Travel & Leisure |
| Zagreb | 1.96× | Travel & Leisure |
| Keeper (password manager) | 1.97× | Technology & Electronics |
| Emperor Entertainment Group | 1.71× | Business & Career |
| Huck (magazine) | 3.82× | Internet & Social Media |
| Hobby Lobby | 2.65× | Home & Garden |
| Homesteading | 2.45× | Home & Garden |
| The Equalizer | 1.88× | Movies & TV |
| Gender-neutral language | 1.88× | Politics & Society |
| Carrie (novel) | 1.89× | Literature |
| Celtic mythology | 1.73× | Arts & Culture |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Pet Ownership | JOY | 1.21 |
| Community Orientation | OPEN | 1.15 |
| Patriotism | CONSERVATISM | 1.15 |
| Indulgence | JOY | 1.14 |
| Sports Activity | POWER | 1.12 |
| Tradition | CONSERVATISM | 1.11 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 92.5% |
| Austria | 3.0% |
| Switzerland | 2.1% |
See Jörg Pilawa audiences in other countries
More TV personality audiences in Germany
- Thomas Gottschalk (7,419,238)
- Markus Lanz (7,072,854)
- Simone Thomalla (3,912,773)
- Esther Sedlaczek (3,354,593)
- Simone Ballack (3,287,869)
Frequently asked questions
How many fans does Jörg Pilawa have in Germany?
Jörg Pilawa has an estimated audience of 2,612,668 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Jörg Pilawa fans?
55.2% of Jörg Pilawa fans are female, 44.8% are male, with an average age of 42.2 years.
Which brands do Jörg Pilawa fans like most?
Jörg Pilawa fans show strongest brand affinity for Progressive rock (2.21×), Home Office (1.54×), and Stradivarius (1.97×) over the country average.
Where do Jörg Pilawa fans live in Germany?
Jörg Pilawa fans in Germany are most concentrated in Nordrhein-Westfalen (reach 556,965), Bayern (reach 345,829), and Baden-Württemberg (reach 299,034). These three regions account for the largest share of the active audience.
What other brands do Jörg Pilawa fans also like?
Beyond Jörg Pilawa itself, the audience over-indexes on Home Office (1.54×), Stradivarius (1.97×), Israel (1.82×), and Škoda Kodiaq (1.68×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Jörg Pilawa. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.