Le Figaro Audience in Germany
A data profile of the people who buy, follow and care about Le Figaro in Germany — modelled from more than twelve digital signal sources. Le Figaro has an estimated audience of 506,564 people in Germany.
The average Le Figaro fan in Germany is 33.0 years old, balanced, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern.
Top brand affinities include El Corte Inglés, Challenges (magazine), paul smith, with strongest over-indexing on El Corte Inglés (67.93× the country average).
Demographically, the Le Figaro audience skews balanced with an average age of 33.0, and over-indexes on personality traits such as Early Adopter Mentality, Convenience Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Le Figaro fan in Germany is balanced, around 33.0 years old, with strong Early Adopter Mentality tendencies and a notable affinity for El Corte Inglés.
At a glance
The key figures that characterise the Le Figaro profile in Germany.
Search interest · 12-month trend
Audience demographics of Le Figaro
53.4% are female, 46.6% are male, average age 33.0.
Gender split
| Metric | Value |
|---|---|
| Female | 53.4% |
| Male | 46.6% |
| Average age | 33.0 |
| Estimated audience size | 506,564 |
Age distribution
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 33% | |
| 20-29 | 25% | |
| 30-39 | 18% | |
| 40-49 | 16% | |
| 50+ | 7% |
Geography
Where the Le Figaro audience in Germany is strongest.
Top regions by affinity
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Berlin | ~50K | 1.98× | |
| 02 | Hessen | ~70K | 1.87× | |
| 03 | Saarland | ~10K | 1.72× | |
| 04 | Baden-Württemberg | ~100K | 1.71× | |
| 05 | Rheinland-Pfalz | ~40K | 1.63× | |
| 06 | Bayern | ~100K | 1.33× | |
| 07 | Hamburg | ~10K | 1.11× | |
| 08 | Nordrhein-Westfalen | ~100K | 1.07× | |
| 09 | Schleswig-Holstein | ~10K | 0.63× | |
| 10 | Bremen | ~3K | 0.63× | |
| 11 | Thüringen | ~7K | 0.55× | |
| 12 | Brandenburg | ~8K | 0.52× | |
| 13 | Niedersachsen | ~20K | 0.47× | |
| 14 | Sachsen | ~10K | 0.44× | |
| 15 | Mecklenburg-Vorpommern | ~4K | 0.38× | |
| 16 | Sachsen-Anhalt | ~5K | 0.34× |
Affinity by region
Audience interests & affinities
The strongest cross-interests of the Le Figaro audience — brands, topics and people combined.
Top cross-interests, ranked by affinity
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Lee Cooper | Cars & Mobility | 97.05× | ||
| 02 | Les Échos | News | 85.61× | ||
| 03 | Challenges (magazine) | Business & Career | 73.56× | ||
| 04 | Le Point | News | 71.48× | ||
| 05 | El Corte Inglés | Shopping | 67.93× | ||
| 06 | New York Mets | Sports | 60.00× | ||
| 07 | Slate | Home & Garden | 58.57× | ||
| 08 | Konbini | Shopping | 57.97× | ||
| 09 | Boston Red Sox | Sports | 50.00× | ||
| 10 | paul smith | Fashion & Accessoires | 45.69× | ||
| 11 | The Telegraph | News | 41.37× | ||
| 12 | Maje | Shopping | 33.22× | ||
| 13 | Wrangler (jeans) | Fashion & Accessoires | 29.91× | ||
| 14 | Champion | Sports | 27.76× | ||
| 15 | Slip-on shoe | Fashion & Accessoires | 24.27× | ||
| 16 | Le Monde | News | 22.43× | ||
| 17 | La Redoute | Shopping | 21.41× | ||
| 18 | Leah Remini | Movies & TV | 20.00× | ||
| 19 | Coach | Fashion & Accessoires | 15.87× | ||
| 20 | Schwäbisch Hall | Business & Career | 12.94× |
Personality of the Le Figaro audience
Values above 1.00× are above the country average, values below 1.00× below it.
Deviation from the national baseline
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 2.52× | |
| Convenience Orientation | PREMIUM | 1.41× | |
| Luxury Orientation | PREMIUM | 1.30× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Individualism | JOY | 0.51× | |
| Risk Appetite | THRILL | 0.58× | |
| Pet Ownership | JOY | 0.65× |
Frequently asked questions
How many fans does Le Figaro have in Germany?
Le Figaro has an estimated audience of 506,564 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.
What is the gender split and age of Le Figaro fans?
53.4% of Le Figaro fans are female, 46.6% are male, with an average age of 33.0 years.
Which brands do Le Figaro fans like most?
Le Figaro fans show strongest brand affinity for El Corte Inglés (67.93×), Challenges (magazine) (73.56×), and paul smith (45.69×) over the country average.
Where do Le Figaro fans live in Germany?
Le Figaro fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Baden-Württemberg (reach ~100K), and Bayern (reach ~100K). These three regions account for the largest share of the active audience.
What other brands do Le Figaro fans also like?
Beyond Le Figaro itself, the audience over-indexes on Challenges (magazine) (73.56×), paul smith (45.69×), Les Échos (85.61×), and Maje (33.22×) compared to the Germany average.
Explore more audiences
Related profiles, rankings and the same audience in other markets.
More Newspaper audiences in Germany
- Bild (23,266,420)
- Der Spiegel (7,087,250)
- Focus (6,993,570)
- Der Tagesspiegel (6,888,128)
- Die Welt (5,917,769)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Le Figaro. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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