Le Figaro Audience in Germany
Le Figaro has an estimated audience of 513,854 people in Germany. 53.4% are female, 46.6% are male, average age 33.0. Top regions: Baden-Württemberg, Nordrhein-Westfalen, Bayern. Top brand affinities: El Corte Inglés, Challenges (magazine), paul smith, Les Échos, Maje.
The average Le Figaro fan in Germany is 33.0 years old, balanced, and lives primarily in Baden-Württemberg. The audience is concentrated in Baden-Württemberg, Nordrhein-Westfalen, Bayern. Top brand affinities include El Corte Inglés, Challenges (magazine), paul smith, with strongest over-indexing on El Corte Inglés (67.93× the country average). Demographically, the Le Figaro audience skews balanced with an average age of 33.0, and over-indexes on personality traits such as Sports Activity, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: News · Type: Website / Newspaper / Magazine · Subtype: Newspaper
Demographics of Le Figaro fans
| Metric | Value |
|---|---|
| Female | 53.4% |
| Male | 46.6% |
| Average age | 33.0 |
| Estimated audience size | 513,854 |
Audience persona
The typical Le Figaro fan in Germany is balanced, around 33.0 years old, with strong Sports Activity tendencies and a notable affinity for El Corte Inglés.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Baden-Württemberg | 125,339 | 1.79× |
| Nordrhein-Westfalen | 122,761 | 1.09× |
| Bayern | 110,301 | 1.34× |
| Hessen | 72,465 | 1.85× |
| Berlin | 48,874 | 2.13× |
| Rheinland-Pfalz | 42,846 | 1.66× |
| Niedersachsen | 22,721 | 0.46× |
| Hamburg | 12,975 | 1.12× |
| Schleswig-Holstein | 11,380 | 0.62× |
| Sachsen | 10,925 | 0.43× |
| Saarland | 9,688 | 1.54× |
| Brandenburg | 7,537 | 0.47× |
| Thüringen | 6,974 | 0.53× |
| Bremen | 2,453 | 0.56× |
| Mecklenburg-Vorpommern | 2,391 | 0.24× |
| Sachsen-Anhalt | 2,362 | 0.18× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| El Corte Inglés | 67.93× | Shopping |
| Challenges (magazine) | 73.56× | Business & Career |
| paul smith | 45.69× | Fashion & Accessoires |
| Les Échos | 85.61× | News |
| Maje | 33.22× | Shopping |
| Le Point | 71.48× | News |
| Lee Cooper | 97.05× | Cars & Mobility |
| Konbini | 57.97× | Shopping |
| Slip-on shoe | 24.27× | Fashion & Accessoires |
| Slate | 58.57× | Home & Garden |
| Wrangler (jeans) | 29.91× | Fashion & Accessoires |
| La Redoute | 21.41× | Shopping |
| Champion | 27.76× | Sports |
| Boston Red Sox | 50× | Sports |
| New York Mets | 60× | Sports |
| Le Monde | 22.43× | News |
| The Telegraph | 41.37× | News |
| Leah Remini | 20× | Movies & TV |
| Céline | 17.85× | Fashion & Accessoires |
| Coach | 15.87× | Fashion & Accessoires |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sports Activity | POWER | 1.86 |
| Sustainability | BALANCE | 1.82 |
| DIY Mentality | THRILL | 1.68 |
| LGBTQ+ Identity | OPEN | 1.63 |
| Pet Ownership | JOY | 1.56 |
| Luxury Orientation | PREMIUM | 1.55 |
Worldwide distribution
| Country | Share |
|---|---|
| France | 53.2% |
| Japan | 5.8% |
| Spain | 5.3% |
See Le Figaro audiences in other countries
More Newspaper audiences in Germany
- Bild (23,266,420)
- Der Spiegel (6,989,095)
- Focus (6,880,800)
- Der Tagesspiegel (6,754,541)
- Die Welt (5,972,493)
Frequently asked questions
How many fans does Le Figaro have in Germany?
Le Figaro has an estimated audience of 513,854 people in Germany, concentrated in Baden-Württemberg and Nordrhein-Westfalen.
What is the gender split and age of Le Figaro fans?
53.4% of Le Figaro fans are female, 46.6% are male, with an average age of 33.0 years.
Which brands do Le Figaro fans like most?
Le Figaro fans show strongest brand affinity for El Corte Inglés (67.93×), Challenges (magazine) (73.56×), and paul smith (45.69×) over the country average.
Where do Le Figaro fans live in Germany?
Le Figaro fans in Germany are most concentrated in Baden-Württemberg (reach 125,339), Nordrhein-Westfalen (reach 122,761), and Bayern (reach 110,301). These three regions account for the largest share of the active audience.
What other brands do Le Figaro fans also like?
Beyond Le Figaro itself, the audience over-indexes on Challenges (magazine) (73.56×), paul smith (45.69×), Les Échos (85.61×), and Maje (33.22×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Le Figaro. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.