Le Figaro Audience in United States

Le Figaro logo

Le Figaro has an estimated audience of 727,787 people in United States. 58.0% are female, 42.0% are male, average age 33.7. Top regions: New York, Florida, California. Top brand affinities: Made in France, Hair Extensions, W9 (TV channel), Kate Bosworth, Anne Burrell.

The average Le Figaro fan in United States is 33.7 years old, more female, and lives primarily in New York. The audience is concentrated in New York, Florida, California. Top brand affinities include Made in France, Hair Extensions, W9 (TV channel), with strongest over-indexing on Made in France (84.9× the country average). Demographically, the Le Figaro audience skews more female with an average age of 33.7, and over-indexes on personality traits such as Sports Activity, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: News · Type: Website / Newspaper / Magazine · Subtype: Newspaper

Demographics of Le Figaro fans

Demographic split for Le Figaro audience in United States
MetricValue
Female58.0%
Male42.0%
Average age33.7
Estimated audience size727,787

Audience persona

The typical Le Figaro fan in United States is more female, around 33.7 years old, with strong Sports Activity tendencies and a notable affinity for Made in France.

Top regions in United States

Top regions ranked by reach for Le Figaro in United States
RegionReachAffinity
New York149,5853.68×
Florida126,0162.56×
California125,5971.57×
Texas44,3520.71×
Massachusetts35,1292.45×
Virginia34,1261.93×
Illinois29,9841.24×
New Jersey27,2281.47×
Georgia23,5461.05×
Maryland19,3981.55×
Pennsylvania17,5480.72×
Washington, District of Columbia15,0556.88×
North Carolina14,5310.66×
Indiana14,3121.08×
Arizona13,9540.94×
Washington13,3650.92×
Tennessee11,8760.81×
Connecticut10,1351.39×
Michigan9,8780.52×
Ohio8,7760.39×
South Carolina8,1380.74×
Oregon8,0350.96×
Louisiana7,6880.82×
Colorado7,4040.65×
New Hampshire7,2272.52×
Nevada7,0671×
Utah6,2780.96×
Wisconsin6,2600.57×
Minnesota4,6740.45×
Alabama3,5470.35×
Maine3,4951.34×
Missouri3,2220.27×
Hawaii2,8620.91×
Rhode Island2,6311.14×
Kentucky2,3630.26×
Mississippi2,2570.38×
Iowa1,7070.28×
Nebraska1,6050.44×
Oklahoma1,5200.19×
Kansas1,3920.24×
New Mexico1,2100.33×
Vermont9990.78×
Wyoming9650.89×
Alaska8150.52×
Arkansas8110.14×
Delaware8050.4×
Idaho7730.21×
Montana6010.3×
West Virginia4610.14×
South Dakota2700.16×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Le Figaro audience
BrandAffinityCategory
Made in France84.9×Business & Career
Hair Extensions15.73×Beauty & Wellness
W9 (TV channel)96.19×Movies & TV
Kate Bosworth63.12×Movies & TV
Anne Burrell20×Food & Beverages
Le Monde73.74×News
Sabrina Carpenter12.32×Music & Radio
Galeries Lafayette46.32×Shopping
Petit Bateau69.7×Fashion & Accessoires
Google News10.49×News
Gothic fashion15.72×Fashion & Accessoires
Aritzia13.17×Fashion & Accessoires
Isabel Marant22.87×Fashion & Accessoires
Everlane16.97×Fashion & Accessoires
Love & Hip Hop: Atlanta15.35×Movies & TV
Dailymotion17.31×Movies & TV
Horse & Rider15.6×Pets & Animals
Printemps65.9×Fashion & Accessoires
Golf ball9.08×Sports
Le Parisien115.79×News

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Le Figaro audience
TraitClusterScore
Sports ActivityPOWER2.12
Luxury OrientationPREMIUM1.99
Risk AppetiteTHRILL1.85
Early Adopter MentalityPOWER1.82
SustainabilityBALANCE1.81
Quality AwarenessPREMIUM1.75

Worldwide distribution

Worldwide audience distribution share by country for Le Figaro
CountryShare
France53.2%
Japan5.8%
Spain5.3%

See Le Figaro audiences in other countries

More Newspaper audiences in United States

Frequently asked questions

How many fans does Le Figaro have in United States?

Le Figaro has an estimated audience of 727,787 people in United States, concentrated in New York and Florida.

What is the gender split and age of Le Figaro fans?

58.0% of Le Figaro fans are female, 42.0% are male, with an average age of 33.7 years.

Which brands do Le Figaro fans like most?

Le Figaro fans show strongest brand affinity for Made in France (84.9×), Hair Extensions (15.73×), and W9 (TV channel) (96.19×) over the country average.

Where do Le Figaro fans live in United States?

Le Figaro fans in United States are most concentrated in New York (reach 149,585), Florida (reach 126,016), and California (reach 125,597). These three regions account for the largest share of the active audience.

What other brands do Le Figaro fans also like?

Beyond Le Figaro itself, the audience over-indexes on Hair Extensions (15.73×), W9 (TV channel) (96.19×), Kate Bosworth (63.12×), and Anne Burrell (20×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Le Figaro. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.