Rascasse Audience Intelligence

Le Parisien Audience in United States

A data profile of the people who buy, follow and care about Le Parisien in United States — modelled from more than twelve digital signal sources. Le Parisien has an estimated audience of 173,767 people in United States.

#311among Newspaper in United States#2154among Website / Newspaper / Magazine in United States#640in News

The average Le Parisien fan in United States is 34.7 years old, more female, and lives primarily in New York.

The audience is concentrated in New York, California, Florida.

Top brand affinities include W9 (TV channel), Made in France, Sabrina Carpenter, with strongest over-indexing on W9 (TV channel) (295.96× the country average).

Demographically, the Le Parisien audience skews more female with an average age of 34.7, and over-indexes on personality traits such as Sustainability, Urban Lifestyle.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Le Parisien fan in United States is more female, around 34.7 years old, with strong Sustainability tendencies and a notable affinity for W9 (TV channel).

Category: News · Type: Website / Newspaper / Magazine · Subtype: Newspaper

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-09-29.

Section 01

At a glance

The key figures that characterise the Le Parisien profile in United States.

Audience size
174K
in United States
Gender
63.4%♀
36.6% male
Age
34.7
average years
Country rank
#62509
Website / Newspaper / Magazine in United States
Fig. 01

Search interest · 12-month trend

+158%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Audience demographics of Le Parisien

63.4% are female, 36.6% are male, average age 34.7.

Fig. 02

Gender split

63.4%
Female
36.6%
Male
Demographic split for Le Parisien audience in United States
MetricValue
Female63.4%
Male36.6%
Average age34.7
Estimated audience size173,767
Fig. 03

Age distribution

Ø 34.7
average years
Age distribution of the Le Parisien audience in United States
Age bracketShare%
16-1931%
20-2921%
30-3919%
40-4918%
50+11%
Fig. 04

Worldwide distribution

1.0%

of the worldwide Le Parisien audience comes from United States.

Worldwide audience distribution share by country for Le Parisien
CountryShare
France83.0%
Belgium1.8%
Switzerland1.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Le Parisien audience in United States is strongest.

Fig. 05

Top regions by affinity

Le Parisien fans by region: top regions in United States
#RegionReachAffinity×
01Washington, District of Columbia~2K3.60×
02New York~30K3.06×
03Oklahoma~5K2.48×
04Kansas~3K2.09×
05Florida~20K1.95×
06Wyoming<1K1.93×
07Hawaii~1K1.81×
08California~30K1.43×
09Massachusetts~5K1.40×
10New Mexico~1K1.25×
11Virginia~5K1.22×
12New Jersey~5K1.11×
13Georgia~6K1.09×
14Maryland~3K1.04×
15Colorado~3K1.00×
16Alaska<1K0.99×
17Rhode Island<1K0.98×
18Washington~3K0.96×
19Montana<1K0.96×
20Mississippi~1K0.94×
21Delaware<1K0.94×
22Texas~10K0.93×
23Maine<1K0.92×
24Connecticut~2K0.91×
25Illinois~5K0.90×
26North Dakota<1K0.90×
27Tennessee~3K0.88×
28South Dakota<1K0.88×
29Utah~1K0.87×
30West Virginia<1K0.86×
31Nevada~1K0.85×
32North Carolina~4K0.82×
33New Hampshire<1K0.82×
34Minnesota~2K0.80×
35Pennsylvania~5K0.79×
36Arizona~3K0.79×
37Indiana~2K0.78×
38South Carolina~2K0.78×
39Kentucky~2K0.78×
40Idaho<1K0.78×
41Louisiana~2K0.77×
42Oregon~2K0.77×
43Nebraska<1K0.76×
44Alabama~2K0.75×
45Arkansas~1K0.74×
46Missouri~2K0.73×
47Ohio~4K0.72×
48Iowa~1K0.71×
49Wisconsin~2K0.67×
50Michigan~3K0.64×
Fig. 06

Affinity by region

Affinity by region — Le Parisien, United States
0.64×1.00×3.60×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Le Parisien audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Le Parisien audience
#·InterestCategoryAffinity×
01W9 (TV channel)Movies & TV295.96×
02France 2Movies & TV219.23×
03Made in FranceBusiness & Career205.56×
04TF1Movies & TV201.53×
05Petit BateauFashion & Accessoires170.08×
06PrintempsFashion & Accessoires155.47×
07Kate BosworthMovies & TV105.35×
08Le MondeNews90.45×
09Galeries LafayetteShopping88.25×
10Le Bon MarchéShopping50.70×
11Sabrina CarpenterMusic & Radio37.78×
12Zara LarssonMusic & Radio27.63×
13Isabel MarantFashion & Accessoires26.01×
14Hilary DuffMovies & TV20.10×
15Chuck E. Cheese'sFood & Beverages20.00×
16Hair ExtensionsBeauty & Wellness19.45×
17Gothic fashionFashion & Accessoires17.88×
18AritziaFashion & Accessoires14.74×
19Google NewsNews12.38×
20GeminiMusic & Radio5.64×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Le Parisien audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Le Parisien audience · What stands out
TraitClusterDeviationScore
SustainabilityBALANCE3.25×
Urban LifestyleOPEN3.21×
IndulgenceJOY3.02×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Le Parisien audience · Rather not
TraitClusterDeviationScore
Social Media UsageJOY0.25×
DIY MentalityTHRILL0.25×
ExtroversionTHRILL0.28×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Le Parisien have in United States?

Le Parisien has an estimated audience of 173,767 people in United States, concentrated in New York and California.

02

What is the gender split and age of Le Parisien fans?

63.4% of Le Parisien fans are female, 36.6% are male, with an average age of 34.7 years.

03

Which brands do Le Parisien fans like most?

Le Parisien fans show strongest brand affinity for W9 (TV channel) (295.96×), Made in France (205.56×), and Sabrina Carpenter (37.78×) over the country average.

04

Where do Le Parisien fans live in United States?

Le Parisien fans in United States are most concentrated in New York (reach ~30K), California (reach ~30K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Le Parisien fans also like?

Beyond Le Parisien itself, the audience over-indexes on Made in France (205.56×), Sabrina Carpenter (37.78×), Petit Bateau (170.08×), and TF1 (201.53×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Newspaper audiences in United States

See Le Parisien audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Le Parisien. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Source: Rascasse Audience Intelligence — modeled from anonymized, multi-source behavioral signals (search, social, events), updated monthly. Data status: 09/2026.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →