Le Monde Audience in United States

Le Monde logo

Le Monde has an estimated audience of 839,492 people in United States. 56.3% are female, 43.7% are male, average age 33.5. Top regions: New York, California, Florida. Top brand affinities: Sabrina Carpenter, Hair Extensions, Made in France, Google News, Anne Burrell.

The average Le Monde fan in United States is 33.5 years old, more female, and lives primarily in New York. The audience is concentrated in New York, California, Florida. Top brand affinities include Sabrina Carpenter, Hair Extensions, Made in France, with strongest over-indexing on Sabrina Carpenter (22.39× the country average). Demographically, the Le Monde audience skews more female with an average age of 33.5, and over-indexes on personality traits such as Design Affinity, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: News · Type: Website / Newspaper / Magazine · Subtype: Newspaper

Demographics of Le Monde fans

Demographic split for Le Monde audience in United States
MetricValue
Female56.3%
Male43.7%
Average age33.5
Estimated audience size839,492

Audience persona

The typical Le Monde fan in United States is more female, around 33.5 years old, with strong Design Affinity tendencies and a notable affinity for Sabrina Carpenter.

Top regions in United States

Top regions ranked by reach for Le Monde in United States
RegionReachAffinity
New York188,2124.01×
California131,5691.43×
Florida51,4270.9×
Texas45,2420.63×
Massachusetts38,6222.34×
Illinois26,6850.95×
Virginia24,9551.22×
New Jersey24,7691.16×
Pennsylvania22,7850.81×
Washington19,8491.18×
Maryland19,6521.36×
Georgia18,6050.72×
Washington, District of Columbia18,4097.3×
North Carolina18,2100.72×
Michigan14,4120.66×
Oregon12,1311.26×
Ohio12,0650.47×
Arizona11,4680.67×
Connecticut10,8591.29×
Colorado10,6150.8×
Indiana9,8620.64×
Tennessee9,0220.54×
Minnesota8,7910.73×
Louisiana7,8060.72×
Wisconsin6,7440.53×
Kansas6,5400.99×
Utah6,4400.86×
Missouri6,1730.46×
Nevada6,1010.75×
South Carolina6,0820.48×
Maine5,7391.91×
Hawaii5,0831.41×
Kentucky5,0720.48×
Oklahoma5,0580.54×
Alabama3,7390.32×
New Mexico3,3830.8×
Rhode Island3,2331.21×
New Hampshire2,8730.87×
Vermont2,5871.76×
Arkansas2,5620.37×
Iowa2,5260.37×
Nebraska2,0190.48×
Idaho1,5960.38×
Mississippi1,4140.2×
Alaska1,3470.75×
Montana1,3320.57×
West Virginia1,2580.32×
Delaware1,1880.51×
Wyoming8710.7×
South Dakota4950.25×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Le Monde audience
BrandAffinityCategory
Sabrina Carpenter22.39×Music & Radio
Hair Extensions17.76×Beauty & Wellness
Made in France76.13×Business & Career
Google News15.79×News
Anne Burrell19.75×Food & Beverages
Le Figaro83.33×News
Kate Bosworth55.8×Movies & TV
W9 (TV channel)78.37×Movies & TV
Dailymotion21.8×Movies & TV
Love & Hip Hop: Atlanta16.99×Movies & TV
Gothic fashion15.31×Fashion & Accessoires
Galeries Lafayette40.06×Shopping
Aritzia12.21×Fashion & Accessoires
Petit Bateau57.32×Fashion & Accessoires
Harmonica13.33×Music & Radio
Woolworths42.31×Shopping
Golf ball9.03×Sports
Golf equipment8.47×Sports
Everlane15.42×Fashion & Accessoires
Isabel Marant19.48×Fashion & Accessoires

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Le Monde audience
TraitClusterScore
Design AffinityPREMIUM1.97
Risk AppetiteTHRILL1.75
Early Adopter MentalityPOWER1.75
Sports ActivityPOWER1.73
SustainabilityBALANCE1.6
TraditionCONSERVATISM1.54

Worldwide distribution

Worldwide audience distribution share by country for Le Monde
CountryShare
France49.5%
Belgium4.7%
Italy4.0%

See Le Monde audiences in other countries

More Newspaper audiences in United States

Frequently asked questions

How many fans does Le Monde have in United States?

Le Monde has an estimated audience of 839,492 people in United States, concentrated in New York and California.

What is the gender split and age of Le Monde fans?

56.3% of Le Monde fans are female, 43.7% are male, with an average age of 33.5 years.

Which brands do Le Monde fans like most?

Le Monde fans show strongest brand affinity for Sabrina Carpenter (22.39×), Hair Extensions (17.76×), and Made in France (76.13×) over the country average.

Where do Le Monde fans live in United States?

Le Monde fans in United States are most concentrated in New York (reach 188,212), California (reach 131,569), and Florida (reach 51,427). These three regions account for the largest share of the active audience.

What other brands do Le Monde fans also like?

Beyond Le Monde itself, the audience over-indexes on Hair Extensions (17.76×), Made in France (76.13×), Google News (15.79×), and Anne Burrell (19.75×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Le Monde. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.