Max Holzer Audience in Germany
Max Holzer has an estimated audience of 379,682 people in Germany. 23.1% are female, 76.9% are male, average age 35.3. Top brand affinities: Transfermarkt, Borussia Dortmund, Street photography, FC Bayern Munich, Ultimate Fighting Championship.
Top brand affinities include Transfermarkt, Borussia Dortmund, Street photography, with strongest over-indexing on Transfermarkt (3.13× the country average). Demographically, the Max Holzer audience skews more male with an average age of 35.3, and over-indexes on personality traits such as Patriotism, Sports Activity.
Category: Sports · Type: Person · Subtype: Martial art
Demographics of Max Holzer fans
| Metric | Value |
|---|---|
| Female | 23.1% |
| Male | 76.9% |
| Average age | 35.3 |
| Estimated audience size | 379,682 |
Audience persona
The typical Max Holzer fan in Germany is more male, around 35.3 years old, with strong Patriotism tendencies and a notable affinity for Transfermarkt.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Transfermarkt | 3.13× | Sports |
| Borussia Dortmund | 1.52× | Sports |
| Street photography | 3.52× | Technology & Electronics |
| FC Bayern Munich | 1.66× | Sports |
| Ultimate Fighting Championship | 4.1× | Sports |
| FIFA World Cup | 1.62× | Sports |
| Beşiktaş J.K. | 3.81× | Sports |
| Mixed martial arts | 3.24× | Sports |
| UEFA Champions League | 1.55× | Sports |
| Lieferando.de | 1.72× | Food & Beverages |
| Fenerbahçe S.K. | 3.6× | Sports |
| Süper Lig | 4.54× | Sports |
| Trabzonspor | 3.82× | Sports |
| Alternative hip hop | 2.73× | Music & Radio |
| Electric guitar | 2.85× | Music & Radio |
| Boxing | 3.67× | Sports |
| Real Madrid C.F. | 1.52× | Sports |
| Deutschrap | 2.42× | Music & Radio |
| House music | 1.64× | Music & Radio |
| DFB-Pokal | 2.48× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.41 |
| Sports Activity | POWER | 1.26 |
| Luxury Orientation | PREMIUM | 1.17 |
| Indulgence | JOY | 1.15 |
| Early Adopter Mentality | POWER | 1.09 |
| Spirituality | BALANCE | 1.05 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 88.7% |
| Austria | 4.1% |
| Switzerland | 2.9% |
See Max Holzer audiences in other countries
More Martial art audiences in Germany
- Ultimate Fighting Championship (3,708,814)
- Professional wrestling (2,998,162)
- Anthony Joshua (1,002,576)
- Georges St-Pierre (914,140)
- Conor McGregor (775,143)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Max Holzer. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.