Middle ages Audience in Germany
Middle ages has an estimated audience of 4,051,707 people in Germany. 52.9% are female, 47.1% are male, average age 38.9. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: KLIX (AM), Kouign-amann, Israel, Unique Gifts, Birthday Gifts.
The average Middle ages fan in Germany is 38.9 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include KLIX (AM), Kouign-amann, Israel, with strongest over-indexing on KLIX (AM) (3.75× the country average). Demographically, the Middle ages audience skews balanced with an average age of 38.9, and over-indexes on personality traits such as DIY Mentality, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Politics & Society · Type: Topic
Demographics of Middle ages fans
| Metric | Value |
|---|---|
| Female | 52.9% |
| Male | 47.1% |
| Average age | 38.9 |
| Estimated audience size | 4,051,707 |
Audience persona
The typical Middle ages fan in Germany is balanced, around 38.9 years old, with strong DIY Mentality tendencies and a notable affinity for KLIX (AM).
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 921,706 | 1.04× |
| Bayern | 721,268 | 1.11× |
| Baden-Württemberg | 553,730 | 1× |
| Niedersachsen | 450,733 | 1.15× |
| Hessen | 323,158 | 1.05× |
| Rheinland-Pfalz | 198,125 | 0.98× |
| Sachsen | 190,517 | 0.96× |
| Berlin | 166,317 | 0.92× |
| Schleswig-Holstein | 156,960 | 1.08× |
| Brandenburg | 123,015 | 0.98× |
| Thüringen | 112,188 | 1.09× |
| Sachsen-Anhalt | 95,425 | 0.91× |
| Hamburg | 91,358 | 1× |
| Mecklenburg-Vorpommern | 76,786 | 0.99× |
| Bremen | 41,947 | 1.21× |
| Saarland | 27,468 | 0.55× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| KLIX (AM) | 3.75× | Music & Radio |
| Kouign-amann | 12.88× | Food & Beverages |
| Israel | 2.7× | Travel & Leisure |
| Unique Gifts | 1.58× | Shopping |
| Birthday Gifts | 1.52× | Kids & Family |
| The Journey (1959 film) | 12.88× | Movies & TV |
| Snow White (Fables) | 1.9× | Literature |
| Este, Veneto | 2.07× | Travel & Leisure |
| Esra Erol | 4.43× | Movies & TV |
| Home Delivery | 1.97× | Food & Beverages |
| Kodi (software) | 1.83× | Technology & Electronics |
| Icon (magazine) | 1.58× | Arts & Culture |
| Stucco | 1.55× | Home & Garden |
| Isola 2000 | 12.11× | Travel & Leisure |
| Medieval fantasy | 6.16× | Literature |
| Glashütte | 2.24× | Travel & Leisure |
| Jesolo | 3.88× | Travel & Leisure |
| Samanyolu Haber | 2.15× | Movies & TV |
| Vocal harmony | 3.53× | Music & Radio |
| Buying and Selling Real Estate | 3.32× | Home & Garden |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| DIY Mentality | THRILL | 1.37 |
| Indulgence | JOY | 1.28 |
| Pet Ownership | JOY | 1.27 |
| Creativity | OPEN | 1.24 |
| Community Orientation | OPEN | 1.24 |
| Spirituality | BALANCE | 1.2 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 23.0% |
| Italy | 9.4% |
| United Kingdom | 4.8% |
See Middle ages audiences in other countries
More Politics & Society audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Middle ages have in Germany?
Middle ages has an estimated audience of 4,051,707 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Middle ages fans?
52.9% of Middle ages fans are female, 47.1% are male, with an average age of 38.9 years.
Which brands do Middle ages fans like most?
Middle ages fans show strongest brand affinity for KLIX (AM) (3.75×), Kouign-amann (12.88×), and Israel (2.7×) over the country average.
Where do Middle ages fans live in Germany?
Middle ages fans in Germany are most concentrated in Nordrhein-Westfalen (reach 921,706), Bayern (reach 721,268), and Baden-Württemberg (reach 553,730). These three regions account for the largest share of the active audience.
What other brands do Middle ages fans also like?
Beyond Middle ages itself, the audience over-indexes on Kouign-amann (12.88×), Israel (2.7×), Unique Gifts (1.58×), and Birthday Gifts (1.52×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Middle ages. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.