Military history Audience in Germany
Military history has an estimated audience of 989,933 people in Germany. 50.2% are female, 49.8% are male, average age 35.8. Top regions: Nordrhein-Westfalen, Bayern, Niedersachsen. Top brand affinities: Urban Outfitters, Gumbal, Gil Ofarim, Progressive rock, Litter box.
The average Military history fan in Germany is 35.8 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Niedersachsen. Top brand affinities include Urban Outfitters, Gumbal, Gil Ofarim, with strongest over-indexing on Urban Outfitters (3.9× the country average). Demographically, the Military history audience skews balanced with an average age of 35.8, and over-indexes on personality traits such as Patriotism, Individualism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Politics & Society · Type: Topic · Subtype: Field of study
Demographics of Military history fans
| Metric | Value |
|---|---|
| Female | 50.2% |
| Male | 49.8% |
| Average age | 35.8 |
| Estimated audience size | 989,933 |
Audience persona
The typical Military history fan in Germany is balanced, around 35.8 years old, with strong Patriotism tendencies and a notable affinity for Urban Outfitters.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 116,670 | 0.54× |
| Bayern | 95,760 | 0.6× |
| Niedersachsen | 68,826 | 0.72× |
| Baden-Württemberg | 65,350 | 0.48× |
| Sachsen | 52,653 | 1.08× |
| Hessen | 45,140 | 0.6× |
| Thüringen | 34,808 | 1.38× |
| Rheinland-Pfalz | 34,429 | 0.69× |
| Berlin | 32,619 | 0.74× |
| Sachsen-Anhalt | 31,624 | 1.23× |
| Brandenburg | 31,332 | 1.02× |
| Schleswig-Holstein | 25,913 | 0.73× |
| Mecklenburg-Vorpommern | 25,895 | 1.37× |
| Saarland | 21,842 | 1.8× |
| Bremen | 19,087 | 2.25× |
| Hamburg | 17,052 | 0.76× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Urban Outfitters | 3.9× | Shopping |
| Gumbal | 11.58× | Cars & Mobility |
| Gil Ofarim | 2.27× | Music & Radio |
| Progressive rock | 2.41× | Music & Radio |
| Litter box | 1.52× | Pets & Animals |
| Enzkreis | 10.98× | Travel & Leisure |
| Hypertext | 3.32× | Technology & Electronics |
| Google Home | 5.75× | Technology & Electronics |
| Business English | 2.55× | Business & Career |
| DEFCON (video game) | 6.72× | Games |
| Minestrone | 2.29× | Food & Beverages |
| Natural rubber | 2.02× | Cars & Mobility |
| Nurse education | 1.9× | Kids & Family |
| Pumuckl | 4.4× | Movies & TV |
| Headhunters (film) | 3.35× | Movies & TV |
| Jaguar F-Pace | 4.23× | Cars & Mobility |
| Figure painting (hobby) | 2.68× | Arts & Culture |
| Preacher (comics) | 3.92× | Literature |
| Hauptschule | 4.36× | Kids & Family |
| Life of Pi | 3.54× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 4.4 |
| Individualism | JOY | 1.88 |
| Early Adopter Mentality | POWER | 1.71 |
| Sports Activity | POWER | 1.56 |
| Sustainability | BALANCE | 1.5 |
| Urban Lifestyle | OPEN | 1.4 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 28.5% |
| Brazil | 8.4% |
| United Kingdom | 6.9% |
See Military history audiences in other countries
More Field of study audiences in Germany
- Music (36,021,786)
- Politics and social issues (25,114,359)
- Architecture (15,753,302)
- Advertising (15,166,229)
- Psychology (15,090,985)
Frequently asked questions
How many fans does Military history have in Germany?
Military history has an estimated audience of 989,933 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Military history fans?
50.2% of Military history fans are female, 49.8% are male, with an average age of 35.8 years.
Which brands do Military history fans like most?
Military history fans show strongest brand affinity for Urban Outfitters (3.9×), Gumbal (11.58×), and Gil Ofarim (2.27×) over the country average.
Where do Military history fans live in Germany?
Military history fans in Germany are most concentrated in Nordrhein-Westfalen (reach 116,670), Bayern (reach 95,760), and Niedersachsen (reach 68,826). These three regions account for the largest share of the active audience.
What other brands do Military history fans also like?
Beyond Military history itself, the audience over-indexes on Gumbal (11.58×), Gil Ofarim (2.27×), Progressive rock (2.41×), and Litter box (1.52×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Military history. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.