Military history Audience in United States

Military history logo

Military history has an estimated audience of 7,829,240 people in United States. 34.0% are female, 66.0% are male, average age 42.9. Top regions: California, Texas, Florida. Top brand affinities: Urban Outfitters, Vocal harmony, Wok, Grinch, Goop.

The average Military history fan in United States is 42.9 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Urban Outfitters, Vocal harmony, Wok, with strongest over-indexing on Urban Outfitters (60.11× the country average). Demographically, the Military history audience skews more male with an average age of 42.9, and over-indexes on personality traits such as Patriotism, Individualism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Politics & Society · Type: Topic · Subtype: Field of study

Demographics of Military history fans

Demographic split for Military history audience in United States
MetricValue
Female34.0%
Male66.0%
Average age42.9
Estimated audience size7,829,240

Audience persona

The typical Military history fan in United States is more male, around 42.9 years old, with strong Patriotism tendencies and a notable affinity for Urban Outfitters.

Top regions in United States

Top regions ranked by reach for Military history in United States
RegionReachAffinity
California694,5500.81×
Texas449,5780.67×
Florida405,3010.76×
Virginia365,7461.92×
New York338,3290.77×
Illinois196,3680.75×
North Carolina184,0710.78×
Georgia182,5780.76×
Ohio172,6960.72×
Pennsylvania171,5240.65×
Maryland147,0091.09×
Michigan140,1790.68×
Missouri122,2540.97×
Tennessee121,5960.77×
Washington118,0900.75×
New Jersey115,4000.58×
Massachusetts111,6670.72×
Wisconsin110,4940.94×
South Carolina103,0590.87×
Arizona101,3410.63×
Louisiana93,6420.93×
Colorado90,5850.73×
Alabama90,2800.83×
Indiana83,2000.58×
Kentucky80,4040.82×
Minnesota77,5670.69×
Oklahoma75,1620.86×
Arkansas63,4900.98×
Mississippi60,1830.93×
Connecticut60,0390.76×
Kansas51,6270.84×
Oregon49,0510.55×
Iowa49,0120.76×
Hawaii41,0891.22×
New Hampshire40,9371.33×
Idaho40,1451.02×
Nevada37,2640.49×
West Virginia37,2631.02×
Alaska37,1852.22×
Montana35,1171.62×
Utah34,1310.49×
Nebraska32,5700.83×
South Dakota31,9961.77×
North Dakota31,1531.94×
Wyoming30,1432.6×
New Mexico29,9080.76×
Rhode Island29,6471.19×
Maine29,6301.06×
Vermont29,1602.12×
Washington, District of Columbia28,7551.22×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Military history audience
BrandAffinityCategory
Urban Outfitters60.11×Shopping
Vocal harmony8.74×Music & Radio
Wok10.49×Food & Beverages
Grinch6.06×Movies & TV
Goop7.26×Internet & Social Media
Hibachi10.36×Food & Beverages
Governor of Michigan9.54×Politics & Society
Electrolyte5.98×Health
Glossier6.68×Beauty & Wellness
Alaska2.13×Travel & Leisure
Google Home8×Technology & Electronics
Goma21.81×Travel & Leisure
Product design2.41×Business & Career
Nebraska Cornhuskers football3.84×Sports
Embroidery Library16.63×Home & Garden
Bank account2.61×Business & Career
Monogram3.89×Home & Garden
Historic site4.23×Arts & Culture
Grace Slick8.7×Music & Radio
Cherish (group)10.8×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Military history audience
TraitClusterScore
PatriotismCONSERVATISM27.14
IndividualismJOY2.12
Risk AppetiteTHRILL1.75
DIY MentalityTHRILL1.66
LGBTQ+ IdentityOPEN1.64
TraditionCONSERVATISM1.57

Worldwide distribution

Worldwide audience distribution share by country for Military history
CountryShare
United States28.5%
Brazil8.4%
United Kingdom6.9%

See Military history audiences in other countries

More Field of study audiences in United States

Frequently asked questions

How many fans does Military history have in United States?

Military history has an estimated audience of 7,829,240 people in United States, concentrated in California and Texas.

What is the gender split and age of Military history fans?

34.0% of Military history fans are female, 66.0% are male, with an average age of 42.9 years.

Which brands do Military history fans like most?

Military history fans show strongest brand affinity for Urban Outfitters (60.11×), Vocal harmony (8.74×), and Wok (10.49×) over the country average.

Where do Military history fans live in United States?

Military history fans in United States are most concentrated in California (reach 694,550), Texas (reach 449,578), and Florida (reach 405,301). These three regions account for the largest share of the active audience.

What other brands do Military history fans also like?

Beyond Military history itself, the audience over-indexes on Vocal harmony (8.74×), Wok (10.49×), Grinch (6.06×), and Goop (7.26×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Military history. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.