Rascasse Audience Intelligence

Multiplayer game Audience in Germany

A data profile of the people who buy, follow and care about Multiplayer game in Germany — modelled from more than twelve digital signal sources. Multiplayer game has an estimated audience of 275,258 people in Germany.

#206among Video / Board Game in Germany#422in Games

The average Multiplayer game fan in Germany is 30.2 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Single-player video game, Instant Gaming, Bob Odenkirk, with strongest over-indexing on Single-player video game (49.31× the country average).

Demographically, the Multiplayer game audience skews more male with an average age of 30.2, and over-indexes on personality traits such as Patriotism, Need for Security.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Multiplayer game fan in Germany is more male, around 30.2 years old, with strong Patriotism tendencies and a notable affinity for Single-player video game.

Category: Games · Type: Video / Board Game

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Multiplayer game profile in Germany.

Audience size
275K
in Germany
Gender
27.2%♀
72.8% male
Age
30.2
average years
Country rank
#18473
Video / Board Game in Germany
Fig. 01

Search interest · 12-month trend

+16%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Multiplayer game fans

27.2% are female, 72.8% are male, average age 30.2.

Fig. 02

Gender split

27.2%
Female
72.8%
Male
Demographic split for Multiplayer game audience in Germany
MetricValue
Female27.2%
Male72.8%
Average age30.2
Estimated audience size275,258
Fig. 03

Age distribution

Ø 30.2
average years
Age distribution of the Multiplayer game audience in Germany
Age bracketShare%
16-1945%
20-2921%
30-3916%
40-4912%
50+6%
Fig. 04

Worldwide distribution

4.9%

of the worldwide Multiplayer game audience comes from Germany.

Worldwide audience distribution share by country for Multiplayer game
CountryShare
United States26.6%
India9.8%
United Kingdom6.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Multiplayer game audience in Germany is strongest.

Fig. 05

Top regions by affinity

Multiplayer game fans by region: top regions in Germany
#RegionReachAffinity×
01Bremen~3K1.13×
02Nordrhein-Westfalen~60K1.08×
03Saarland~4K1.07×
04Sachsen~10K1.05×
05Niedersachsen~30K1.04×
06Berlin~10K1.03×
07Brandenburg~9K1.00×
08Baden-Württemberg~40K0.99×
09Rheinland-Pfalz~10K0.98×
10Bayern~40K0.97×
11Thüringen~7K0.97×
12Hessen~20K0.96×
13Hamburg~6K0.96×
14Mecklenburg-Vorpommern~5K0.96×
15Schleswig-Holstein~9K0.95×
16Sachsen-Anhalt~7K0.95×
Fig. 06

Affinity by region

Affinity by region — Multiplayer game, Germany
0.95×1.00×1.13×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Multiplayer game audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Multiplayer game audience
#·InterestCategoryAffinity×
01Single-player video gameGames49.31×
02Bob OdenkirkMovies & TV20.00×
0328 Days LaterMovies & TV20.00×
04Player versus playerGames19.42×
05Diablo (series)Games12.42×
06City-building gameGames10.16×
07Instant GamingGames9.83×
08Strategy gamesGames7.05×
09Kate WinsletMovies & TV6.39×
10World of WarcraftGames5.08×
11Car washCars & Mobility4.84×
12Turkish AirlinesTravel & Leisure4.57×
13SteamGames4.19×
14Racing gamesGames4.15×
15Real-time strategyGames4.10×
16Board gamesGames3.81×
17Mobile gameGames3.71×
18LivemusicMusic & Radio3.26×
19TransfermarktSports3.18×
20FamilyKids & Family1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Multiplayer game audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Multiplayer game audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.86×
Need for SecurityCONSERVATISM1.52×
Early Adopter MentalityPOWER1.41×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Multiplayer game audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.74×
SustainabilityBALANCE0.75×
Design AffinityPREMIUM0.77×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Multiplayer game have in Germany?

Multiplayer game has an estimated audience of 275,258 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Multiplayer game fans?

27.2% of Multiplayer game fans are female, 72.8% are male, with an average age of 30.2 years.

03

Which brands do Multiplayer game fans like most?

Multiplayer game fans show strongest brand affinity for Single-player video game (49.31×), Instant Gaming (9.83×), and Bob Odenkirk (20×) over the country average.

04

Where do Multiplayer game fans live in Germany?

Multiplayer game fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~60K), Bayern (reach ~40K), and Baden-Württemberg (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Multiplayer game fans also like?

Beyond Multiplayer game itself, the audience over-indexes on Instant Gaming (9.83×), Bob Odenkirk (20×), 28 Days Later (20×), and Strategy games (7.05×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Games audiences in Germany

See Multiplayer game audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Multiplayer game. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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