Newfoundland and Labrador Audience in Germany

Newfoundland and Labrador has an estimated audience of 277,516 people in Germany. 70.0% are female, 30.0% are male, average age 44.0. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Chartreux, Mila Kunis, Inglourious Basterds, James Franco, Natalie Portman.

The average Newfoundland and Labrador fan in Germany is 44.0 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Chartreux, Mila Kunis, Inglourious Basterds, with strongest over-indexing on Chartreux (54.48× the country average). Demographically, the Newfoundland and Labrador audience skews more female with an average age of 44.0, and over-indexes on personality traits such as Pet Ownership, Creativity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: Region

Demographics of Newfoundland and Labrador fans

Demographic split for Newfoundland and Labrador audience in Germany
MetricValue
Female70.0%
Male30.0%
Average age44.0
Estimated audience size277,516

Audience persona

The typical Newfoundland and Labrador fan in Germany is more female, around 44.0 years old, with strong Pet Ownership tendencies and a notable affinity for Chartreux.

Top regions in Germany

Top regions ranked by reach for Newfoundland and Labrador in Germany
RegionReachAffinity
Nordrhein-Westfalen71,7471.18×
Bayern57,6391.29×
Baden-Württemberg47,4081.25×
Niedersachsen29,7911.11×
Hessen27,7031.31×
Rheinland-Pfalz14,9531.08×
Berlin12,7911.03×
Sachsen11,9520.88×
Schleswig-Holstein11,9131.2×
Hamburg6,6631.06×
Brandenburg6,4010.74×
Thüringen5,0520.71×
Sachsen-Anhalt4,5430.63×
Mecklenburg-Vorpommern3,5160.66×
Bremen2,6511.12×
Saarland2,5420.75×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Newfoundland and Labrador audience
BrandAffinityCategory
Chartreux54.48×Pets & Animals
Mila Kunis17.98×Movies & TV
Inglourious Basterds18.45×Movies & TV
James Franco20×Movies & TV
Natalie Portman10.64×Movies & TV
Bernese Mountain Dog10.91×Pets & Animals
Sabrina Carpenter8.56×Music & Radio
Pet sitting4.8×Pets & Animals
Miranda Kerr20×Fashion & Accessoires
Google News4.93×News
Cane Corso8.1×Food & Beverages
Rose Leslie14.59×Movies & TV
Cat food3.83×Pets & Animals
Planet of the Apes20×Movies & TV
Alexa Bliss20×Sports
Rottweiler4.26×Pets & Animals
Satire4.29×Literature
David Tennant14.85×Movies & TV
White Collar14.49×Movies & TV
Real estate investment trust6.71×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Newfoundland and Labrador audience
TraitClusterScore
Pet OwnershipJOY2.46
CreativityOPEN1.39
Design AffinityPREMIUM1.35
Sports ActivityPOWER1.31
SustainabilityBALANCE1.28
Healthy LifestyleBALANCE1.27

Worldwide distribution

Worldwide audience distribution share by country for Newfoundland and Labrador
CountryShare
United States28.3%
Canada23.6%
Italy8.6%

See Newfoundland and Labrador audiences in other countries

More Region audiences in Germany

Frequently asked questions

How many fans does Newfoundland and Labrador have in Germany?

Newfoundland and Labrador has an estimated audience of 277,516 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Newfoundland and Labrador fans?

70.0% of Newfoundland and Labrador fans are female, 30.0% are male, with an average age of 44.0 years.

Which brands do Newfoundland and Labrador fans like most?

Newfoundland and Labrador fans show strongest brand affinity for Chartreux (54.48×), Mila Kunis (17.98×), and Inglourious Basterds (18.45×) over the country average.

Where do Newfoundland and Labrador fans live in Germany?

Newfoundland and Labrador fans in Germany are most concentrated in Nordrhein-Westfalen (reach 71,747), Bayern (reach 57,639), and Baden-Württemberg (reach 47,408). These three regions account for the largest share of the active audience.

What other brands do Newfoundland and Labrador fans also like?

Beyond Newfoundland and Labrador itself, the audience over-indexes on Mila Kunis (17.98×), Inglourious Basterds (18.45×), James Franco (20×), and Natalie Portman (10.64×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Newfoundland and Labrador. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.