Nurse.com Audience in Germany

Nurse.com has an estimated audience of 398,122 people in Germany. 64.0% are female, 36.0% are male, average age 37.4. Top regions: Rheinland-Pfalz, Niedersachsen, Baden-Württemberg. Top brand affinities: Kieser Training, Eli Lilly, Video izle, Home Office, VfL Wolfsburg.
The average Nurse.com fan in Germany is 37.4 years old, more female, and lives primarily in Rheinland-Pfalz. The audience is concentrated in Rheinland-Pfalz, Niedersachsen, Baden-Württemberg. Top brand affinities include Kieser Training, Eli Lilly, Video izle, with strongest over-indexing on Kieser Training (14.62× the country average). Demographically, the Nurse.com audience skews more female with an average age of 37.4, and over-indexes on personality traits such as Urban Lifestyle, Individualism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 8 regions tracked by Rascasse.
Category: Health · Type: Website / Newspaper / Magazine
Demographics of Nurse.com fans
| Metric | Value |
|---|---|
| Female | 64.0% |
| Male | 36.0% |
| Average age | 37.4 |
| Estimated audience size | 398,122 |
Audience persona
The typical Nurse.com fan in Germany is more female, around 37.4 years old, with strong Urban Lifestyle tendencies and a notable affinity for Kieser Training.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Rheinland-Pfalz | 38,021 | 1.91× |
| Niedersachsen | 35,289 | 0.91× |
| Baden-Württemberg | 33,432 | 0.62× |
| Nordrhein-Westfalen | 32,361 | 0.37× |
| Bayern | 32,342 | 0.51× |
| Sachsen | 31,580 | 1.62× |
| Hessen | 24,925 | 0.82× |
| Berlin | 22,249 | 1.25× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Kieser Training | 14.62× | Sports |
| Eli Lilly | 18.44× | Health |
| Video izle | 7.24× | |
| Home Office | 1.98× | Business & Career |
| VfL Wolfsburg | 2.43× | Sports |
| ILE (singer) | 15.71× | Music & Radio |
| Pleural effusion | 4.51× | Health |
| Progressive rock | 1.9× | Music & Radio |
| Collectable | 1.75× | Kids & Family |
| Nationality | 3.1× | Politics & Society |
| Time (magazine) | 2.1× | News |
| Handmade Gifts | 1.87× | Kids & Family |
| Crawley Town F.C. | 18.48× | Sports |
| Information technology consulting | 3.41× | Technology & Electronics |
| N'Golo Kanté | 4.37× | Sports |
| Mechanic | 1.68× | Cars & Mobility |
| Picnic | 2.8× | Kids & Family |
| Braun Büffel | 6.84× | Fashion & Accessoires |
| Gunzenhausen | 7.56× | Travel & Leisure |
| OpenJDK | 7.33× |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Urban Lifestyle | OPEN | 2.51 |
| Individualism | JOY | 1.97 |
| LGBTQ+ Identity | OPEN | 1.72 |
| Community Orientation | OPEN | 1.6 |
| Sports Activity | POWER | 1.59 |
| Luxury Orientation | PREMIUM | 1.5 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 59.1% |
| United States | 14.9% |
| Japan | 8.0% |
See Nurse.com audiences in other countries
More Health audiences in Germany
- TikTok (26,168,913)
- Instagram (25,858,505)
- YouTube (24,030,137)
- Bild (23,266,420)
- Spiegel Online (19,266,000)
Frequently asked questions
How many fans does Nurse.com have in Germany?
Nurse.com has an estimated audience of 398,122 people in Germany, concentrated in Rheinland-Pfalz and Niedersachsen.
What is the gender split and age of Nurse.com fans?
64.0% of Nurse.com fans are female, 36.0% are male, with an average age of 37.4 years.
Which brands do Nurse.com fans like most?
Nurse.com fans show strongest brand affinity for Kieser Training (14.62×), Eli Lilly (18.44×), and Video izle (7.24×) over the country average.
Where do Nurse.com fans live in Germany?
Nurse.com fans in Germany are most concentrated in Rheinland-Pfalz (reach 38,021), Niedersachsen (reach 35,289), and Baden-Württemberg (reach 33,432). These three regions account for the largest share of the active audience.
What other brands do Nurse.com fans also like?
Beyond Nurse.com itself, the audience over-indexes on Eli Lilly (18.44×), Video izle (7.24×), Home Office (1.98×), and VfL Wolfsburg (2.43×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Nurse.com. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.