Palm Jumeirah Audience in Germany
Palm Jumeirah has an estimated audience of 492,263 people in Germany. 47.5% are female, 52.5% are male, average age 38.1. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Dubai International Airport, Atlantis, The Palm, Burj Khalifa, Wedding videography, Gated community.
The average Palm Jumeirah fan in Germany is 38.1 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Dubai International Airport, Atlantis, The Palm, Burj Khalifa, with strongest over-indexing on Dubai International Airport (38.54× the country average). Demographically, the Palm Jumeirah audience skews balanced with an average age of 38.1, and over-indexes on personality traits such as Quality Awareness, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI · Subtype: POI
Demographics of Palm Jumeirah fans
| Metric | Value |
|---|---|
| Female | 47.5% |
| Male | 52.5% |
| Average age | 38.1 |
| Estimated audience size | 492,263 |
Audience persona
The typical Palm Jumeirah fan in Germany is balanced, around 38.1 years old, with strong Quality Awareness tendencies and a notable affinity for Dubai International Airport.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 120,483 | 1.12× |
| Bayern | 104,122 | 1.32× |
| Baden-Württemberg | 86,639 | 1.29× |
| Hessen | 70,866 | 1.89× |
| Niedersachsen | 40,794 | 0.85× |
| Berlin | 29,326 | 1.33× |
| Rheinland-Pfalz | 25,696 | 1.04× |
| Sachsen | 18,421 | 0.76× |
| Schleswig-Holstein | 14,741 | 0.83× |
| Hamburg | 14,573 | 1.31× |
| Brandenburg | 11,899 | 0.78× |
| Thüringen | 8,609 | 0.69× |
| Sachsen-Anhalt | 8,193 | 0.64× |
| Mecklenburg-Vorpommern | 5,200 | 0.55× |
| Saarland | 4,726 | 0.78× |
| Bremen | 3,406 | 0.81× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Dubai International Airport | 38.54× | Travel & Leisure |
| Atlantis, The Palm | 43.42× | Travel & Leisure |
| Burj Khalifa | 25.21× | Travel & Leisure |
| Wedding videography | 8.94× | Kids & Family |
| Gated community | 9.25× | Home & Garden |
| Dubai | 7.95× | Travel & Leisure |
| Bodrum | 8.25× | Travel & Leisure |
| Google News | 6.05× | News |
| Sunexpress | 5.88× | Travel & Leisure |
| Meg Ryan | 15.27× | Movies & TV |
| Flydubai | 38.86× | Travel & Leisure |
| Shopping | 2.07× | Shopping |
| Dubai Marina | 25.44× | Travel & Leisure |
| Pegasus Airlines | 12.27× | Travel & Leisure |
| Reading | 2.09× | Literature |
| TikTok | 2.35× | Internet & Social Media |
| Movies | 2.12× | Movies & TV |
| Outdoor recreation | 2.11× | Sports |
| Skyscanner | 5.48× | Travel & Leisure |
| United Arab Emirates | 7.06× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Quality Awareness | PREMIUM | 2.94 |
| Luxury Orientation | PREMIUM | 2.89 |
| Risk Appetite | THRILL | 2.88 |
| Indulgence | JOY | 2.38 |
| Travelling | THRILL | 2.17 |
| Individualism | JOY | 2.05 |
Worldwide distribution
| Country | Share |
|---|---|
| United Arab Emirates | 18.0% |
| Saudi Arabia | 10.2% |
| United Kingdom | 5.5% |
See Palm Jumeirah audiences in other countries
More POI audiences in Germany
- Spa, Belgium (2,371,784)
- Indian Ocean (1,584,573)
- Reichstag building (1,432,500)
- Römer (1,354,443)
- Manhattan (1,176,261)
Frequently asked questions
How many fans does Palm Jumeirah have in Germany?
Palm Jumeirah has an estimated audience of 492,263 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Palm Jumeirah fans?
47.5% of Palm Jumeirah fans are female, 52.5% are male, with an average age of 38.1 years.
Which brands do Palm Jumeirah fans like most?
Palm Jumeirah fans show strongest brand affinity for Dubai International Airport (38.54×), Atlantis, The Palm (43.42×), and Burj Khalifa (25.21×) over the country average.
Where do Palm Jumeirah fans live in Germany?
Palm Jumeirah fans in Germany are most concentrated in Nordrhein-Westfalen (reach 120,483), Bayern (reach 104,122), and Baden-Württemberg (reach 86,639). These three regions account for the largest share of the active audience.
What other brands do Palm Jumeirah fans also like?
Beyond Palm Jumeirah itself, the audience over-indexes on Atlantis, The Palm (43.42×), Burj Khalifa (25.21×), Wedding videography (8.94×), and Gated community (9.25×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Palm Jumeirah. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.