PC Games Hardware Audience in Germany
PC Games Hardware has an estimated audience of 387,761 people in Germany. 15.7% are female, 84.3% are male, average age 30.2. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Valkyrie Profile, GameStar, Computer hardware, Borussia Dortmund, Steam.
The average PC Games Hardware fan in Germany is 30.2 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Valkyrie Profile, GameStar, Computer hardware, with strongest over-indexing on Valkyrie Profile (438.07× the country average). Demographically, the PC Games Hardware audience skews more male with an average age of 30.2, and over-indexes on personality traits such as Patriotism, Career Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Technology & Electronics · Type: Website / Newspaper / Magazine
Demographics of PC Games Hardware fans
| Metric | Value |
|---|---|
| Female | 15.7% |
| Male | 84.3% |
| Average age | 30.2 |
| Estimated audience size | 387,761 |
Audience persona
The typical PC Games Hardware fan in Germany is more male, around 30.2 years old, with strong Patriotism tendencies and a notable affinity for Valkyrie Profile.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 89,658 | 1.06× |
| Bayern | 54,284 | 0.87× |
| Baden-Württemberg | 51,369 | 0.97× |
| Niedersachsen | 36,339 | 0.96× |
| Sachsen | 26,884 | 1.41× |
| Hessen | 23,702 | 0.8× |
| Berlin | 14,870 | 0.86× |
| Rheinland-Pfalz | 14,155 | 0.73× |
| Schleswig-Holstein | 12,761 | 0.92× |
| Sachsen-Anhalt | 9,952 | 0.99× |
| Brandenburg | 8,990 | 0.75× |
| Mecklenburg-Vorpommern | 8,521 | 1.15× |
| Thüringen | 8,513 | 0.86× |
| Hamburg | 7,385 | 0.84× |
| Bremen | 7,045 | 2.12× |
| Saarland | 3,334 | 0.7× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Valkyrie Profile | 438.07× | Games |
| GameStar | 31.03× | Games |
| Computer hardware | 8.33× | Technology & Electronics |
| Borussia Dortmund | 3.18× | Sports |
| Steam | 7.57× | Games |
| Instant Gaming | 10.12× | Games |
| Sportschau | 4.82× | Sports |
| FRITZ!Box | 5.34× | Technology & Electronics |
| Adventure game | 5.59× | Games |
| Nvidia | 10.57× | Technology & Electronics |
| Euphoria | 3.55× | Movies & TV |
| notebooksbilliger.de | 10.3× | Shopping |
| Filmstarts | 10.13× | Movies & TV |
| First-person shooter games | 5.24× | Games |
| Vodafone | 3.67× | Technology & Electronics |
| Moviepilot | 7.69× | Movies & TV |
| Online games | 4.28× | Games |
| CrazyGames | 4.28× | Games |
| Ubisoft | 12.33× | Games |
| Transfermarkt | 3.56× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.98 |
| Career Orientation | POWER | 1.76 |
| Early Adopter Mentality | POWER | 1.39 |
| Social Media Usage | JOY | 1.17 |
| Need for Security | CONSERVATISM | 1.04 |
| Sustainability | BALANCE | 1.02 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 77.0% |
| Austria | 5.8% |
| Switzerland | 3.7% |
See PC Games Hardware audiences in other countries
More Technology & Electronics audiences in Germany
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- Spiegel Online (19,266,000)
Frequently asked questions
How many fans does PC Games Hardware have in Germany?
PC Games Hardware has an estimated audience of 387,761 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of PC Games Hardware fans?
15.7% of PC Games Hardware fans are female, 84.3% are male, with an average age of 30.2 years.
Which brands do PC Games Hardware fans like most?
PC Games Hardware fans show strongest brand affinity for Valkyrie Profile (438.07×), GameStar (31.03×), and Computer hardware (8.33×) over the country average.
Where do PC Games Hardware fans live in Germany?
PC Games Hardware fans in Germany are most concentrated in Nordrhein-Westfalen (reach 89,658), Bayern (reach 54,284), and Baden-Württemberg (reach 51,369). These three regions account for the largest share of the active audience.
What other brands do PC Games Hardware fans also like?
Beyond PC Games Hardware itself, the audience over-indexes on GameStar (31.03×), Computer hardware (8.33×), Borussia Dortmund (3.18×), and Steam (7.57×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for PC Games Hardware. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.