Rascasse Audience Intelligence

Petrol engine Audience in Germany

A data profile of the people who buy, follow and care about Petrol engine in Germany — modelled from more than twelve digital signal sources. Petrol engine has an estimated audience of 6,875,146 people in Germany.

#407among Topic in Germany#29in Cars & Mobility

The average Petrol engine fan in Germany is 41.4 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Deichmann, Bonprix, Tchibo, with strongest over-indexing on Deichmann (2.8× the country average).

Demographically, the Petrol engine audience skews more female with an average age of 41.4, and over-indexes on personality traits such as Price Sensitivity, Creativity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Petrol engine fan in Germany is more female, around 41.4 years old, with strong Price Sensitivity tendencies and a notable affinity for Deichmann.

Category: Cars & Mobility · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Petrol engine profile in Germany.

Audience size
6.9M
in Germany
Gender
56.0%♀
44.0% male
Age
41.4
average years
Country rank
#667
Topic in Germany
Fig. 01

Search interest · 12-month trend

-16%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Petrol engine fans

56.0% are female, 44.0% are male, average age 41.4.

Fig. 02

Gender split

56.0%
Female
44.0%
Male
Demographic split for Petrol engine audience in Germany
MetricValue
Female56.0%
Male44.0%
Average age41.4
Estimated audience size6,875,146
Fig. 03

Age distribution

Ø 41.4
average years
Age distribution of the Petrol engine audience in Germany
Age bracketShare%
16-1912%
20-2919%
30-3923%
40-4926%
50+20%
Fig. 04

Worldwide distribution

53.4%

of the worldwide Petrol engine audience comes from Germany.

Worldwide audience distribution share by country for Petrol engine
CountryShare
Germany53.4%
United Kingdom4.2%
Thailand3.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Petrol engine audience in Germany is strongest.

Fig. 05

Top regions by affinity

Petrol engine fans by region: top regions in Germany
#RegionReachAffinity×
01Sachsen~400K1.26×
02Thüringen~200K1.22×
03Baden-Württemberg~1M1.20×
04Niedersachsen~700K1.08×
05Sachsen-Anhalt~200K1.08×
06Bremen~60K1.08×
07Bayern~1M1.07×
08Brandenburg~200K1.05×
09Rheinland-Pfalz~400K1.04×
10Mecklenburg-Vorpommern~100K1.03×
11Saarland~80K0.97×
12Schleswig-Holstein~200K0.87×
13Hessen~400K0.85×
14Nordrhein-Westfalen~1.5M0.84×
15Hamburg~100K0.83×
16Berlin~200K0.72×
Fig. 06

Affinity by region

Affinity by region — Petrol engine, Germany
0.72×1.00×1.26×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Petrol engine audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Petrol engine audience
#·InterestCategoryAffinity×
01BonprixShopping3.16×
02Ernsting's familyShopping2.82×
03DeichmannShopping2.80×
04ConflagrationPolitics & Society2.80×
05TchiboShopping2.79×
06Alles was zähltMovies & TV2.60×
07About YouShopping2.53×
08BAURShopping2.44×
09Street OneFashion & Accessoires2.27×
10Gute Zeiten, schlechte ZeitenMovies & TV2.15×
11PromiFlashInternet & Social Media2.12×
12BlouseFashion & Accessoires2.08×
13QVCMovies & TV2.03×
14PrimarkShopping2.01×
15Let's Dance (German TV series)Movies & TV1.86×
16RossmannShopping1.85×
17C&AShopping1.84×
18TK MaxxShopping1.81×
19Trend analysisBusiness & Career1.81×
20ImmoScout24Home & Garden1.52×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Petrol engine audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Petrol engine audience · What stands out
TraitClusterDeviationScore
Price SensitivityPREMIUM1.02×
CreativityOPEN1.01×
Family OrientationCONSERVATISM0.93×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Petrol engine audience · Rather not
TraitClusterDeviationScore
Risk AppetiteTHRILL0.38×
Need for SecurityCONSERVATISM0.41×
Urban LifestyleOPEN0.42×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Petrol engine have in Germany?

Petrol engine has an estimated audience of 6,875,146 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Petrol engine fans?

56.0% of Petrol engine fans are female, 44.0% are male, with an average age of 41.4 years.

03

Which brands do Petrol engine fans like most?

Petrol engine fans show strongest brand affinity for Deichmann (2.8×), Bonprix (3.16×), and Tchibo (2.79×) over the country average.

04

Where do Petrol engine fans live in Germany?

Petrol engine fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~1.5M), Bayern (reach ~1M), and Baden-Württemberg (reach ~1M). These three regions account for the largest share of the active audience.

05

What other brands do Petrol engine fans also like?

Beyond Petrol engine itself, the audience over-indexes on Bonprix (3.16×), Tchibo (2.79×), Ernsting's family (2.82×), and Rossmann (1.85×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Cars & Mobility audiences in Germany

See Petrol engine audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Petrol engine. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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