Rebecca Mir Audience in Germany
Rebecca Mir has an estimated audience of 1,508,854 people in Germany. 75.9% are female, 24.1% are male, average age 40.8. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Rebecca Mir, Bild, Tagesschau, Gala, Sportschau.
The average Rebecca Mir fan in Germany is 40.8 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Rebecca Mir, Bild, Tagesschau, with strongest over-indexing on Rebecca Mir (17.15× the country average). Demographically, the Rebecca Mir audience skews more female with an average age of 40.8, and over-indexes on personality traits such as Pet Ownership, Price Sensitivity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star
Demographics of Rebecca Mir fans
| Metric | Value |
|---|---|
| Female | 75.9% |
| Male | 24.1% |
| Average age | 40.8 |
| Estimated audience size | 1,508,854 |
Audience persona
The typical Rebecca Mir fan in Germany is more female, around 40.8 years old, with strong Pet Ownership tendencies and a notable affinity for Rebecca Mir.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 390,386 | 1.1× |
| Bayern | 271,678 | 1.05× |
| Baden-Württemberg | 220,085 | 1× |
| Niedersachsen | 172,203 | 1.1× |
| Hessen | 111,307 | 0.9× |
| Rheinland-Pfalz | 92,196 | 1.14× |
| Sachsen | 86,183 | 1.09× |
| Berlin | 66,550 | 0.92× |
| Schleswig-Holstein | 58,652 | 1.01× |
| Brandenburg | 55,605 | 1.11× |
| Thüringen | 44,795 | 1.09× |
| Mecklenburg-Vorpommern | 35,534 | 1.15× |
| Hamburg | 32,663 | 0.9× |
| Sachsen-Anhalt | 29,851 | 0.71× |
| Saarland | 18,902 | 0.95× |
| Bremen | 10,691 | 0.77× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Rebecca Mir | 17.15× | Fashion & Accessoires |
| Bild | 1.61× | News |
| Tagesschau | 1.54× | Movies & TV |
| Gala | 1.88× | News |
| Sportschau | 1.74× | Sports |
| Let's Dance (German TV series) | 2.07× | Movies & TV |
| Deichmann | 1.66× | Shopping |
| PromiFlash | 2.58× | Internet & Social Media |
| Wetter.com | 1.52× | Home & Garden |
| ZDF | 1.64× | Movies & TV |
| Sat.1 | 2.12× | Movies & TV |
| BUNTE.de | 2.52× | Internet & Social Media |
| Gmail | 1.61× | Internet & Social Media |
| Gute Zeiten, schlechte Zeiten | 1.84× | Movies & TV |
| RTL Television | 1.78× | Movies & TV |
| FOCUS Online | 1.55× | News |
| Schlager music | 1.65× | Music & Radio |
| Bauer sucht Frau | 2.54× | Movies & TV |
| Westdeutscher Rundfunk | 1.87× | Movies & TV |
| African-American music | 1.8× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Pet Ownership | JOY | 1.28 |
| Price Sensitivity | PREMIUM | 1.2 |
| LGBTQ+ Identity | OPEN | 1.18 |
| Healthy Lifestyle | BALANCE | 1.14 |
| Creativity | OPEN | 1.12 |
| Sports Activity | POWER | 1.12 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 87.4% |
| Austria | 5.3% |
| Switzerland | 4.8% |
See Rebecca Mir audiences in other countries
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Frequently asked questions
How many fans does Rebecca Mir have in Germany?
Rebecca Mir has an estimated audience of 1,508,854 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Rebecca Mir fans?
75.9% of Rebecca Mir fans are female, 24.1% are male, with an average age of 40.8 years.
Which brands do Rebecca Mir fans like most?
Rebecca Mir fans show strongest brand affinity for Rebecca Mir (17.15×), Bild (1.61×), and Tagesschau (1.54×) over the country average.
Where do Rebecca Mir fans live in Germany?
Rebecca Mir fans in Germany are most concentrated in Nordrhein-Westfalen (reach 390,386), Bayern (reach 271,678), and Baden-Württemberg (reach 220,085). These three regions account for the largest share of the active audience.
What other brands do Rebecca Mir fans also like?
Beyond Rebecca Mir itself, the audience over-indexes on Bild (1.61×), Tagesschau (1.54×), Gala (1.88×), and Sportschau (1.74×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Rebecca Mir. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.