Robert Kiyosaki Audience in Germany

Robert Kiyosaki has an estimated audience of 295,490 people in Germany. 48.1% are female, 51.9% are male, average age 35.2. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Warren Buffett, Daytona International Speedway, Arts and music, FC Bayern Munich, Canva.
The average Robert Kiyosaki fan in Germany is 35.2 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Warren Buffett, Daytona International Speedway, Arts and music, with strongest over-indexing on Warren Buffett (13.48× the country average). Demographically, the Robert Kiyosaki audience skews balanced with an average age of 35.2, and over-indexes on personality traits such as Risk Appetite, Career Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Business & Career · Type: Person · Subtype: Entrepreneur
Demographics of Robert Kiyosaki fans
| Metric | Value |
|---|---|
| Female | 48.1% |
| Male | 51.9% |
| Average age | 35.2 |
| Estimated audience size | 295,490 |
Audience persona
The typical Robert Kiyosaki fan in Germany is balanced, around 35.2 years old, with strong Risk Appetite tendencies and a notable affinity for Warren Buffett.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 69,174 | 1.07× |
| Bayern | 60,978 | 1.28× |
| Baden-Württemberg | 54,070 | 1.34× |
| Hessen | 29,154 | 1.29× |
| Niedersachsen | 27,421 | 0.96× |
| Berlin | 16,614 | 1.26× |
| Rheinland-Pfalz | 14,771 | 1× |
| Sachsen | 14,082 | 0.97× |
| Schleswig-Holstein | 9,804 | 0.92× |
| Hamburg | 9,121 | 1.37× |
| Brandenburg | 7,870 | 0.86× |
| Thüringen | 5,478 | 0.73× |
| Sachsen-Anhalt | 5,034 | 0.66× |
| Mecklenburg-Vorpommern | 3,778 | 0.67× |
| Saarland | 2,773 | 0.76× |
| Bremen | 2,174 | 0.86× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Warren Buffett | 13.48× | Business & Career |
| Daytona International Speedway | 20.78× | Sports |
| Arts and music | 1.69× | Arts & Culture |
| FC Bayern Munich | 1.96× | Sports |
| Canva | 5.93× | Technology & Electronics |
| Bundesliga | 1.91× | Sports |
| Vehicles | 1.59× | Cars & Mobility |
| Reading | 1.53× | Literature |
| UEFA Champions League | 2.04× | Sports |
| Outdoor recreation | 1.51× | Sports |
| Movies | 1.5× | Movies & TV |
| Harry Potter | 1.58× | Movies & TV |
| American football | 2.15× | Sports |
| Pets | 1.61× | Pets & Animals |
| IKEA | 1.88× | Home & Garden |
| Lidl | 1.86× | Shopping |
| Real Madrid C.F. | 2.19× | Sports |
| Spotify | 1.87× | Internet & Social Media |
| ImmoScout24 | 1.96× | Home & Garden |
| Electronic music | 1.81× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Risk Appetite | THRILL | 2.88 |
| Career Orientation | POWER | 2.35 |
| Mindfulness | BALANCE | 1.95 |
| Luxury Orientation | PREMIUM | 1.86 |
| Sports Activity | POWER | 1.77 |
| Sustainability | BALANCE | 1.66 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 22.2% |
| Poland | 11.5% |
| India | 5.7% |
See Robert Kiyosaki audiences in other countries
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- Larry Ellison (1,140,687)
Frequently asked questions
How many fans does Robert Kiyosaki have in Germany?
Robert Kiyosaki has an estimated audience of 295,490 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Robert Kiyosaki fans?
48.1% of Robert Kiyosaki fans are female, 51.9% are male, with an average age of 35.2 years.
Which brands do Robert Kiyosaki fans like most?
Robert Kiyosaki fans show strongest brand affinity for Warren Buffett (13.48×), Daytona International Speedway (20.78×), and Arts and music (1.69×) over the country average.
Where do Robert Kiyosaki fans live in Germany?
Robert Kiyosaki fans in Germany are most concentrated in Nordrhein-Westfalen (reach 69,174), Bayern (reach 60,978), and Baden-Württemberg (reach 54,070). These three regions account for the largest share of the active audience.
What other brands do Robert Kiyosaki fans also like?
Beyond Robert Kiyosaki itself, the audience over-indexes on Daytona International Speedway (20.78×), Arts and music (1.69×), FC Bayern Munich (1.96×), and Canva (5.93×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Robert Kiyosaki. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.