A data profile of the people who buy, follow and care about Rod Laver Arena in Germany — modelled from more than twelve digital signal sources. Rod Laver Arena has an estimated audience of 2,864,654 people in Germany.
The average Rod Laver Arena fan in Germany is 42.2 years old, balanced, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Tour de France, Ryanair, Classical music, with strongest over-indexing on Tour de France (3.27× the country average).
Demographically, the Rod Laver Arena audience skews balanced with an average age of 42.2, and over-indexes on personality traits such as Convenience Orientation, Tradition.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Rod Laver Arena fan in Germany is balanced, around 42.2 years old, with strong Convenience Orientation tendencies and a notable affinity for Tour de France.
The key figures that characterise the Rod Laver Arena profile in Germany.
47.6% are female, 52.4% are male, average age 42.2.
| Metric | Value |
|---|---|
| Female | 47.6% |
| Male | 52.4% |
| Average age | 42.2 |
| Estimated audience size | 2,864,654 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 10% | |
| 20-29 | 19% | |
| 30-39 | 23% | |
| 40-49 | 28% | |
| 50+ | 21% |
of the worldwide Rod Laver Arena audience comes from Germany.
| Country | Share |
|---|---|
| United States | 38.7% |
| France | 19.6% |
| Germany | 15.0% |
Where the Rod Laver Arena audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Bremen | ~30K | 1.15× | |
| 02 | Hamburg | ~70K | 1.13× | |
| 03 | Bayern | ~500K | 1.10× | |
| 04 | Baden-Württemberg | ~400K | 1.09× | |
| 05 | Nordrhein-Westfalen | ~700K | 1.06× | |
| 06 | Berlin | ~100K | 1.04× | |
| 07 | Saarland | ~40K | 1.02× | |
| 08 | Niedersachsen | ~300K | 1.00× | |
| 09 | Schleswig-Holstein | ~100K | 1.00× | |
| 10 | Hessen | ~200K | 0.97× | |
| 11 | Sachsen-Anhalt | ~70K | 0.96× | |
| 12 | Thüringen | ~70K | 0.95× | |
| 13 | Mecklenburg-Vorpommern | ~50K | 0.94× | |
| 14 | Rheinland-Pfalz | ~100K | 0.93× | |
| 15 | Brandenburg | ~80K | 0.92× | |
| 16 | Sachsen | ~100K | 0.85× |
The strongest cross-interests of the Rod Laver Arena audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | S.S.C. Napoli | Sports | 3.82× | ||
| 02 | Tour de France | Sports | 3.27× | ||
| 03 | Bob Dylan | Music & Radio | 3.22× | ||
| 04 | Sports betting | Games | 3.10× | ||
| 05 | Iron Maiden | Music & Radio | 3.07× | ||
| 06 | Arnold Schwarzenegger | Movies & TV | 2.97× | ||
| 07 | Bruce Springsteen | Music & Radio | 2.86× | ||
| 08 | Keanu Reeves | Movies & TV | 2.73× | ||
| 09 | Non-alcoholic beverage | Food & Beverages | 2.52× | ||
| 10 | Sandra Bullock | Movies & TV | 2.47× | ||
| 11 | Phil Collins | Music & Radio | 2.41× | ||
| 12 | Classical music | Music & Radio | 2.30× | ||
| 13 | EasyJet | Travel & Leisure | 2.26× | ||
| 14 | Ryanair | Travel & Leisure | 2.12× | ||
| 15 | Robbie Williams | Music & Radio | 2.08× | ||
| 16 | FlixBus | Cars & Mobility | 1.97× | ||
| 17 | Solar energy | Home & Garden | 1.75× | ||
| 18 | Hard rock | Music & Radio | 1.70× | ||
| 19 | Schlager music | Music & Radio | 1.53× | ||
| 20 | Alpine skiing | Sports | 1.53× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Convenience Orientation | PREMIUM | 1.53× | |
| Tradition | CONSERVATISM | 1.36× | |
| Urban Lifestyle | OPEN | 1.22× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Risk Appetite | THRILL | 0.51× | |
| Mindfulness | BALANCE | 0.64× | |
| Price Sensitivity | PREMIUM | 0.66× |
Rod Laver Arena has an estimated audience of 2,864,654 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
47.6% of Rod Laver Arena fans are female, 52.4% are male, with an average age of 42.2 years.
Rod Laver Arena fans show strongest brand affinity for Tour de France (3.27×), Ryanair (2.12×), and Classical music (2.3×) over the country average.
Rod Laver Arena fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~700K), Bayern (reach ~500K), and Baden-Württemberg (reach ~400K). These three regions account for the largest share of the active audience.
Beyond Rod Laver Arena itself, the audience over-indexes on Ryanair (2.12×), Classical music (2.3×), FlixBus (1.97×), and Solar energy (1.75×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Rod Laver Arena. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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