Rascasse Audience Intelligence

Sbroker Target Market in Germany

A data profile of the people who buy, follow and care about Sbroker in Germany — modelled from more than twelve digital signal sources. Sbroker has an estimated audience of 1,066,794 people in Germany.

#7among Broker / Crypto in Germany#806among Brand in Germany#553in Business & Career

The average Sbroker fan in Germany is 39.8 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Niedersachsen, Bayern.

Top brand affinities include Infineon Technologies, Börse Stuttgart, Stock market, with strongest over-indexing on Infineon Technologies (64.9× the country average).

Demographically, the Sbroker audience skews more male with an average age of 39.8, and over-indexes on personality traits such as Risk Appetite, Career Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Sbroker fan in Germany is more male, around 39.8 years old, with strong Risk Appetite tendencies and a notable affinity for Infineon Technologies.

Category: Business & Career · Type: Brand · Subtype: Broker / Crypto

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Sbroker profile in Germany.

Audience size
1.1M
in Germany
Gender
41.4%♀
58.6% male
Age
39.8
average years
Country rank
#6158
Brand in Germany
Fig. 01

Search interest · 12-month trend

-4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Sbroker

41.4% are female, 58.6% are male, average age 39.8.

Fig. 02

Gender split

41.4%
Female
58.6%
Male
Demographic split for Sbroker audience in Germany
MetricValue
Female41.4%
Male58.6%
Average age39.8
Estimated audience size1,066,794
Fig. 03

Age distribution

Ø 39.8
average years
Age distribution of the Sbroker audience in Germany
Age bracketShare%
16-1920%
20-2917%
30-3919%
40-4922%
50+22%
Fig. 04

Worldwide distribution

96.7%

of the worldwide Sbroker audience comes from Germany.

Worldwide audience distribution share by country for Sbroker
CountryShare
Germany96.7%
Austria0.4%
Spain0.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Sbroker audience in Germany is strongest.

Fig. 05

Top regions by affinity

Sbroker customers by region in Germany
#RegionReachAffinity×
01Rheinland-Pfalz~100K1.80×
02Saarland~20K1.61×
03Niedersachsen~200K1.46×
04Nordrhein-Westfalen~300K1.44×
05Hessen~90K1.15×
06Schleswig-Holstein~40K1.15×
07Sachsen-Anhalt~30K1.08×
08Brandenburg~30K0.93×
09Bremen~8K0.89×
10Thüringen~20K0.78×
11Mecklenburg-Vorpommern~10K0.71×
12Baden-Württemberg~100K0.67×
13Bayern~100K0.65×
14Sachsen~30K0.64×
15Berlin~30K0.58×
16Hamburg~10K0.52×
Fig. 06

Affinity by region

Affinity by region — Sbroker, Germany
0.52×1.00×1.80×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Sbroker audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Sbroker audience
#·InterestCategoryAffinity×
01Infineon TechnologiesTechnology & Electronics64.90×
02Deutsche BörseBusiness & Career28.71×
03Börse StuttgartBusiness & Career25.59×
04Börse MünchenBusiness & Career22.87×
05Stock marketBusiness & Career11.13×
06Day traderBusiness & Career9.95×
07Money managementBusiness & Career9.39×
08Asset managementBusiness & Career6.02×
09Stock exchangeBusiness & Career5.09×
10SparkasseBusiness & Career4.06×
11Deutsche BankBusiness & Career3.27×
12CommerzbankBusiness & Career2.78×
13NatureHome & Garden2.43×
14BankingBusiness & Career2.33×
15PostbankBusiness & Career2.25×
16VacationsTravel & Leisure2.05×
17FamilyKids & Family1.96×
18Personal financeBusiness & Career1.66×
19TagesschauMovies & TV1.60×
20GermanyTravel & Leisure1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Sbroker audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Sbroker audience · What stands out
TraitClusterDeviationScore
Risk AppetiteTHRILL3.32×
Career OrientationPOWER2.27×
Need for SecurityCONSERVATISM1.64×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Sbroker audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.76×
Sports ActivityPOWER0.86×
Price SensitivityPREMIUM0.89×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

Who is Sbroker's target market in Germany?

Sbroker's target market in Germany covers an estimated 1,066,794 people, concentrated in Nordrhein-Westfalen and Niedersachsen.

02

What is the gender split and age of Sbroker customers?

41.4% of the Sbroker audience are female, 58.6% are male, with an average age of 39.8 years.

03

Which brands do Sbroker fans like most?

Sbroker fans show strongest brand affinity for Infineon Technologies (64.9×), Börse Stuttgart (25.59×), and Stock market (11.13×) over the country average.

04

Where do Sbroker fans live in Germany?

Sbroker fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~300K), Niedersachsen (reach ~200K), and Bayern (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Sbroker fans also like?

Beyond Sbroker itself, the audience over-indexes on Börse Stuttgart (25.59×), Stock market (11.13×), Sparkasse (4.06×), and Deutsche Börse (28.71×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Broker / Crypto audiences in Germany

See Sbroker audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Sbroker. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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