Sebastian Vettel Audience in Germany

Sebastian Vettel has an estimated audience of 547,437 people in Germany. 21.6% are female, 78.4% are male, average age 33.5. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Mick Schumacher, Max Verstappen, Charles Leclerc, Michael Schumacher, Nico Hülkenberg.
The average Sebastian Vettel fan in Germany is 33.5 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Mick Schumacher, Max Verstappen, Charles Leclerc, with strongest over-indexing on Mick Schumacher (43.85× the country average). Demographically, the Sebastian Vettel audience skews more male with an average age of 33.5, and over-indexes on personality traits such as Patriotism, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Person · Subtype: Motorsport
Demographics of Sebastian Vettel fans
| Metric | Value |
|---|---|
| Female | 21.6% |
| Male | 78.4% |
| Average age | 33.5 |
| Estimated audience size | 547,437 |
Audience persona
The typical Sebastian Vettel fan in Germany is more male, around 33.5 years old, with strong Patriotism tendencies and a notable affinity for Mick Schumacher.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 136,759 | 1.14× |
| Bayern | 92,646 | 1.05× |
| Baden-Württemberg | 86,007 | 1.15× |
| Niedersachsen | 56,673 | 1.07× |
| Hessen | 48,388 | 1.16× |
| Rheinland-Pfalz | 35,138 | 1.28× |
| Sachsen | 32,624 | 1.22× |
| Berlin | 19,154 | 0.78× |
| Schleswig-Holstein | 18,817 | 0.96× |
| Brandenburg | 14,967 | 0.88× |
| Thüringen | 13,431 | 0.96× |
| Sachsen-Anhalt | 13,356 | 0.94× |
| Hamburg | 10,356 | 0.84× |
| Mecklenburg-Vorpommern | 9,374 | 0.9× |
| Saarland | 6,671 | 0.99× |
| Bremen | 3,184 | 0.68× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Mick Schumacher | 43.85× | Sports |
| Max Verstappen | 34.87× | Sports |
| Charles Leclerc | 38.34× | Sports |
| Michael Schumacher | 13.09× | Sports |
| Nico Hülkenberg | 26.65× | Sports |
| Fernando Alonso | 32.73× | Sports |
| Lando Norris | 17.2× | Sports |
| Scuderia Ferrari | 20.59× | Sports |
| Bratislava | 17.05× | Travel & Leisure |
| Lewis Hamilton | 14.47× | Sports |
| George Russell | 18.74× | Sports |
| Formula racing | 22.93× | Cars & Mobility |
| Daniel Ricciardo | 29.73× | Sports |
| Sky Sports F1 | 23.08× | Sports |
| Red Bull Racing | 12.98× | Sports |
| Ralf Schumacher | 9.31× | Sports |
| Valtteri Bottas | 28.4× | Sports |
| Mercedes AMG Petronas F1 | 12.55× | Sports |
| formel1.de | 19.42× | Sports |
| PKN Orlen | 23.23× | Cars & Mobility |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.3 |
| Risk Appetite | THRILL | 1.22 |
| Sports Activity | POWER | 1.1 |
| Travelling | THRILL | 1.05 |
| DIY Mentality | THRILL | 1 |
| Early Adopter Mentality | POWER | 1 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 13.8% |
| United States | 9.7% |
| United Kingdom | 7.6% |
See Sebastian Vettel audiences in other countries
More Motorsport audiences in Germany
- Formula One (7,925,251)
- Michael Schumacher (5,916,756)
- MotoGP (4,676,219)
- MOTO GP (INDONESIA) (3,708,110)
- MotoGP (3,706,324)
Frequently asked questions
How many fans does Sebastian Vettel have in Germany?
Sebastian Vettel has an estimated audience of 547,437 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Sebastian Vettel fans?
21.6% of Sebastian Vettel fans are female, 78.4% are male, with an average age of 33.5 years.
Which brands do Sebastian Vettel fans like most?
Sebastian Vettel fans show strongest brand affinity for Mick Schumacher (43.85×), Max Verstappen (34.87×), and Charles Leclerc (38.34×) over the country average.
Where do Sebastian Vettel fans live in Germany?
Sebastian Vettel fans in Germany are most concentrated in Nordrhein-Westfalen (reach 136,759), Bayern (reach 92,646), and Baden-Württemberg (reach 86,007). These three regions account for the largest share of the active audience.
What other brands do Sebastian Vettel fans also like?
Beyond Sebastian Vettel itself, the audience over-indexes on Max Verstappen (34.87×), Charles Leclerc (38.34×), Michael Schumacher (13.09×), and Nico Hülkenberg (26.65×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Sebastian Vettel. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.