Sebastian Vettel Audience in Germany

Sebastian Vettel logo

Sebastian Vettel has an estimated audience of 547,437 people in Germany. 21.6% are female, 78.4% are male, average age 33.5. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Mick Schumacher, Max Verstappen, Charles Leclerc, Michael Schumacher, Nico Hülkenberg.

The average Sebastian Vettel fan in Germany is 33.5 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Mick Schumacher, Max Verstappen, Charles Leclerc, with strongest over-indexing on Mick Schumacher (43.85× the country average). Demographically, the Sebastian Vettel audience skews more male with an average age of 33.5, and over-indexes on personality traits such as Patriotism, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Sports · Type: Person · Subtype: Motorsport

Demographics of Sebastian Vettel fans

Demographic split for Sebastian Vettel audience in Germany
MetricValue
Female21.6%
Male78.4%
Average age33.5
Estimated audience size547,437

Audience persona

The typical Sebastian Vettel fan in Germany is more male, around 33.5 years old, with strong Patriotism tendencies and a notable affinity for Mick Schumacher.

Top regions in Germany

Top regions ranked by reach for Sebastian Vettel in Germany
RegionReachAffinity
Nordrhein-Westfalen136,7591.14×
Bayern92,6461.05×
Baden-Württemberg86,0071.15×
Niedersachsen56,6731.07×
Hessen48,3881.16×
Rheinland-Pfalz35,1381.28×
Sachsen32,6241.22×
Berlin19,1540.78×
Schleswig-Holstein18,8170.96×
Brandenburg14,9670.88×
Thüringen13,4310.96×
Sachsen-Anhalt13,3560.94×
Hamburg10,3560.84×
Mecklenburg-Vorpommern9,3740.9×
Saarland6,6710.99×
Bremen3,1840.68×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Sebastian Vettel audience
BrandAffinityCategory
Mick Schumacher43.85×Sports
Max Verstappen34.87×Sports
Charles Leclerc38.34×Sports
Michael Schumacher13.09×Sports
Nico Hülkenberg26.65×Sports
Fernando Alonso32.73×Sports
Lando Norris17.2×Sports
Scuderia Ferrari20.59×Sports
Bratislava17.05×Travel & Leisure
Lewis Hamilton14.47×Sports
George Russell18.74×Sports
Formula racing22.93×Cars & Mobility
Daniel Ricciardo29.73×Sports
Sky Sports F123.08×Sports
Red Bull Racing12.98×Sports
Ralf Schumacher9.31×Sports
Valtteri Bottas28.4×Sports
Mercedes AMG Petronas F112.55×Sports
formel1.de19.42×Sports
PKN Orlen23.23×Cars & Mobility

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Sebastian Vettel audience
TraitClusterScore
PatriotismCONSERVATISM1.3
Risk AppetiteTHRILL1.22
Sports ActivityPOWER1.1
TravellingTHRILL1.05
DIY MentalityTHRILL1
Early Adopter MentalityPOWER1

Worldwide distribution

Worldwide audience distribution share by country for Sebastian Vettel
CountryShare
Germany13.8%
United States9.7%
United Kingdom7.6%

See Sebastian Vettel audiences in other countries

More Motorsport audiences in Germany

Frequently asked questions

How many fans does Sebastian Vettel have in Germany?

Sebastian Vettel has an estimated audience of 547,437 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Sebastian Vettel fans?

21.6% of Sebastian Vettel fans are female, 78.4% are male, with an average age of 33.5 years.

Which brands do Sebastian Vettel fans like most?

Sebastian Vettel fans show strongest brand affinity for Mick Schumacher (43.85×), Max Verstappen (34.87×), and Charles Leclerc (38.34×) over the country average.

Where do Sebastian Vettel fans live in Germany?

Sebastian Vettel fans in Germany are most concentrated in Nordrhein-Westfalen (reach 136,759), Bayern (reach 92,646), and Baden-Württemberg (reach 86,007). These three regions account for the largest share of the active audience.

What other brands do Sebastian Vettel fans also like?

Beyond Sebastian Vettel itself, the audience over-indexes on Max Verstappen (34.87×), Charles Leclerc (38.34×), Michael Schumacher (13.09×), and Nico Hülkenberg (26.65×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Sebastian Vettel. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.