Send Münster Audience in Germany

Send Münster has an estimated audience of 276,889 people in Germany. 54.7% are female, 45.3% are male, average age 41.6. Top regions: Nordrhein-Westfalen, Niedersachsen, Hessen. Top brand affinities: Progressive rock, Goes, GEMS Education, Home Office, Israel.
The average Send Münster fan in Germany is 41.6 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Niedersachsen, Hessen. Top brand affinities include Progressive rock, Goes, GEMS Education, with strongest over-indexing on Progressive rock (4.03× the country average). Demographically, the Send Münster audience skews balanced with an average age of 41.6, and over-indexes on personality traits such as Pet Ownership, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Travel & Leisure · Type: Event · Subtype: Volksfest
Demographics of Send Münster fans
| Metric | Value |
|---|---|
| Female | 54.7% |
| Male | 45.3% |
| Average age | 41.6 |
| Estimated audience size | 276,889 |
Audience persona
The typical Send Münster fan in Germany is balanced, around 41.6 years old, with strong Pet Ownership tendencies and a notable affinity for Progressive rock.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 207,667 | 10.64× |
| Niedersachsen | 46,307 | 1.72× |
| Hessen | 10,498 | 0.5× |
| Bayern | 7,633 | 0.17× |
| Baden-Württemberg | 6,469 | 0.17× |
| Berlin | 4,356 | 0.35× |
| Hamburg | 3,741 | 0.6× |
| Rheinland-Pfalz | 2,892 | 0.21× |
| Schleswig-Holstein | 2,123 | 0.21× |
| Sachsen | 1,845 | 0.14× |
| Brandenburg | 1,361 | 0.16× |
| Mecklenburg-Vorpommern | 1,215 | 0.23× |
| Thüringen | 1,097 | 0.16× |
| Bremen | 1,013 | 0.43× |
| Sachsen-Anhalt | 979 | 0.14× |
| Saarland | 604 | 0.18× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Progressive rock | 4.03× | Music & Radio |
| Goes | 1.64× | Travel & Leisure |
| GEMS Education | 46.53× | Business & Career |
| Home Office | 1.67× | Business & Career |
| Israel | 1.74× | Travel & Leisure |
| Time (magazine) | 1.74× | News |
| Urban horticulture | 1.52× | Home & Garden |
| Chalkidiki | 3.34× | Travel & Leisure |
| Natural rubber | 1.78× | Cars & Mobility |
| Home Delivery | 1.75× | Food & Beverages |
| Loincloth | 1.71× | Fashion & Accessoires |
| Oliver Kahn | 1.97× | Sports |
| New Era (Namibia) | 2.12× | News |
| Alaska | 1.73× | Travel & Leisure |
| Emperor Entertainment Group | 1.81× | Business & Career |
| Bull riding | 3.07× | Sports |
| Preacher (comics) | 2.97× | Literature |
| Volvo V60 | 2.02× | Cars & Mobility |
| Esra Erol | 2.36× | Movies & TV |
| Sailor | 2.01× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Pet Ownership | JOY | 1.39 |
| Sustainability | BALANCE | 1.34 |
| Tradition | CONSERVATISM | 1.26 |
| Indulgence | JOY | 1.24 |
| Sports Activity | POWER | 1.22 |
| Quality Awareness | PREMIUM | 1.16 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 97.7% |
| Netherlands | 0.3% |
| China | 0.3% |
See Send Münster audiences in other countries
More Volksfest audiences in Germany
- Oktoberfest (2,440,611)
- Cranger Kirmes (1,225,510)
- Mainfest (977,694)
- Stuttgarter Weihnachtsmarkt (781,376)
- Dortmunder Weihnachtsmarkt (668,629)
Frequently asked questions
How many fans does Send Münster have in Germany?
Send Münster has an estimated audience of 276,889 people in Germany, concentrated in Nordrhein-Westfalen and Niedersachsen.
What is the gender split and age of Send Münster fans?
54.7% of Send Münster fans are female, 45.3% are male, with an average age of 41.6 years.
Which brands do Send Münster fans like most?
Send Münster fans show strongest brand affinity for Progressive rock (4.03×), Goes (1.64×), and GEMS Education (46.53×) over the country average.
Where do Send Münster fans live in Germany?
Send Münster fans in Germany are most concentrated in Nordrhein-Westfalen (reach 207,667), Niedersachsen (reach 46,307), and Hessen (reach 10,498). These three regions account for the largest share of the active audience.
What other brands do Send Münster fans also like?
Beyond Send Münster itself, the audience over-indexes on Goes (1.64×), GEMS Education (46.53×), Home Office (1.67×), and Israel (1.74×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Send Münster. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.