Rascasse Audience Intelligence

Silicone Audience in Germany

A data profile of the people who buy, follow and care about Silicone in Germany — modelled from more than twelve digital signal sources. Silicone has an estimated audience of 912,026 people in Germany.

#5among Treatment in Germany#3339among Topic in Germany#130in Beauty & Wellness

The average Silicone fan in Germany is 40.1 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include ALF (TV series), Person of Interest (TV series), Gordon Ramsey, with strongest over-indexing on ALF (TV series) (12.55× the country average).

Demographically, the Silicone audience skews more female with an average age of 40.1, and over-indexes on personality traits such as Indulgence, Quality Awareness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Silicone fan in Germany is more female, around 40.1 years old, with strong Indulgence tendencies and a notable affinity for ALF (TV series).

Category: Beauty & Wellness · Type: Topic · Subtype: Treatment

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Silicone profile in Germany.

Audience size
912K
in Germany
Gender
69.3%♀
30.7% male
Age
40.1
average years
Country rank
#7066
Topic in Germany
Fig. 01

Search interest · 12-month trend

-11%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Silicone fans

69.3% are female, 30.7% are male, average age 40.1.

Fig. 02

Gender split

69.3%
Female
30.7%
Male
Demographic split for Silicone audience in Germany
MetricValue
Female69.3%
Male30.7%
Average age40.1
Estimated audience size912,026
Fig. 03

Age distribution

Ø 40.1
average years
Age distribution of the Silicone audience in Germany
Age bracketShare%
16-1916%
20-2918%
30-3923%
40-4925%
50+18%
Fig. 04

Worldwide distribution

1.9%

of the worldwide Silicone audience comes from Germany.

Worldwide audience distribution share by country for Silicone
CountryShare
United States21.8%
Brazil7.2%
Taiwan5.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Silicone audience in Germany is strongest.

Fig. 05

Top regions by affinity

Silicone fans by region: top regions in Germany
#RegionReachAffinity×
01Hessen~100K1.44×
02Berlin~60K1.42×
03Baden-Württemberg~100K1.14×
04Bayern~200K1.13×
05Bremen~9K1.12×
06Hamburg~20K1.11×
07Nordrhein-Westfalen~200K1.00×
08Schleswig-Holstein~30K0.98×
09Rheinland-Pfalz~40K0.97×
10Saarland~10K0.97×
11Sachsen~40K0.88×
12Niedersachsen~80K0.86×
13Thüringen~20K0.86×
14Mecklenburg-Vorpommern~10K0.86×
15Brandenburg~20K0.85×
16Sachsen-Anhalt~20K0.85×
Fig. 06

Affinity by region

Affinity by region — Silicone, Germany
0.85×1.00×1.44×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Silicone audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Silicone audience
#·InterestCategoryAffinity×
01ALF (TV series)Movies & TV12.55×
02Gordon RamseyFood & Beverages12.55×
03Dan StevensMovies & TV12.55×
04Falling SkiesMovies & TV11.96×
05Mars Attacks!Movies & TV11.08×
06Elementary (TV series)Movies & TV10.27×
07Person of Interest (TV series)Movies & TV8.50×
08Blue Bloods (TV series)Movies & TV8.48×
09SpaceballsMovies & TV8.31×
10Amy AdamsMovies & TV7.77×
11Lena Meyer-LandrutMusic & Radio3.30×
12Electric bicycleCars & Mobility3.10×
13Alles was zähltMovies & TV2.58×
14Veterinary medicineBusiness & Career2.48×
15BestsellerLiterature2.12×
16HugendubelShopping2.11×
17QVCMovies & TV2.11×
18TagesschauMovies & TV1.86×
19Netto Marken-DiscountShopping1.66×
20FamilyKids & Family1.59×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Silicone audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Silicone audience · What stands out
TraitClusterDeviationScore
IndulgenceJOY1.43×
Quality AwarenessPREMIUM1.35×
Convenience OrientationPREMIUM1.26×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Silicone audience · Rather not
TraitClusterDeviationScore
Risk AppetiteTHRILL0.62×
Sports ActivityPOWER0.81×
Career OrientationPOWER0.83×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Silicone have in Germany?

Silicone has an estimated audience of 912,026 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Silicone fans?

69.3% of Silicone fans are female, 30.7% are male, with an average age of 40.1 years.

03

Which brands do Silicone fans like most?

Silicone fans show strongest brand affinity for ALF (TV series) (12.55×), Person of Interest (TV series) (8.5×), and Gordon Ramsey (12.55×) over the country average.

04

Where do Silicone fans live in Germany?

Silicone fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~200K), and Baden-Württemberg (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Silicone fans also like?

Beyond Silicone itself, the audience over-indexes on Person of Interest (TV series) (8.5×), Gordon Ramsey (12.55×), Tagesschau (1.86×), and Dan Stevens (12.55×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Treatment audiences in Germany

See Silicone audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Silicone. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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