Sky Ticket Audience in Germany
Sky Ticket has an estimated audience of 413,090 people in Germany. 25.9% are female, 74.1% are male, average age 39.6. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Borussia Dortmund, Poland national football team, VfB Stuttgart, RB Leipzig, Eintracht Frankfurt.
The average Sky Ticket fan in Germany is 39.6 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Borussia Dortmund, Poland national football team, VfB Stuttgart, with strongest over-indexing on Borussia Dortmund (3.77× the country average). Demographically, the Sky Ticket audience skews more male with an average age of 39.6, and over-indexes on personality traits such as Patriotism, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: TV Channel · Subtype: TV / music streaming
Demographics of Sky Ticket fans
| Metric | Value |
|---|---|
| Female | 25.9% |
| Male | 74.1% |
| Average age | 39.6 |
| Estimated audience size | 413,090 |
Audience persona
The typical Sky Ticket fan in Germany is more male, around 39.6 years old, with strong Patriotism tendencies and a notable affinity for Borussia Dortmund.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 83,976 | 0.93× |
| Bayern | 61,775 | 0.93× |
| Baden-Württemberg | 48,880 | 0.87× |
| Niedersachsen | 39,723 | 0.99× |
| Hessen | 25,867 | 0.82× |
| Schleswig-Holstein | 24,658 | 1.67× |
| Rheinland-Pfalz | 20,932 | 1.02× |
| Sachsen | 19,000 | 0.94× |
| Berlin | 17,525 | 0.95× |
| Brandenburg | 12,885 | 1.01× |
| Hamburg | 12,013 | 1.29× |
| Sachsen-Anhalt | 10,102 | 0.95× |
| Thüringen | 9,210 | 0.88× |
| Mecklenburg-Vorpommern | 8,075 | 1.03× |
| Saarland | 4,045 | 0.8× |
| Bremen | 3,200 | 0.91× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Borussia Dortmund | 3.77× | Sports |
| Poland national football team | 25.44× | Sports |
| VfB Stuttgart | 5.31× | Sports |
| RB Leipzig | 6.36× | Sports |
| Eintracht Frankfurt | 4.27× | Sports |
| 2. Bundesliga | 3.96× | Sports |
| FC Bayern Munich | 2.9× | Sports |
| VfL Bochum | 7.15× | Sports |
| SpVgg Greuther Fürth | 12× | Sports |
| Arminia Bielefeld | 7× | Sports |
| F.C. Hansa Rostock | 5.56× | Sports |
| 1. FC Union Berlin | 7.84× | Sports |
| Hertha BSC | 5.07× | Sports |
| SV Werder Bremen | 3× | Sports |
| SC Freiburg | 5.58× | Sports |
| Sportschau | 3.19× | Sports |
| UEFA Champions League | 2.5× | Sports |
| Bundesliga | 2.23× | Sports |
| Bayer 04 Leverkusen | 5.17× | Sports |
| FIFA World Cup | 2.33× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.16 |
| Sports Activity | POWER | 1.06 |
| Risk Appetite | THRILL | 1.04 |
| Early Adopter Mentality | POWER | 0.95 |
| Need for Security | CONSERVATISM | 0.95 |
| Price Sensitivity | PREMIUM | 0.95 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 91.4% |
| Japan | 3.2% |
| Austria | 1.4% |
See Sky Ticket audiences in other countries
More TV / music streaming audiences in Germany
- Spotify (18,097,341)
- Netflix (9,224,186)
- ARD Mediathek (7,212,360)
- ZDF Mediathek (6,481,917)
- Amazon Instant Video (4,928,582)
Frequently asked questions
How many fans does Sky Ticket have in Germany?
Sky Ticket has an estimated audience of 413,090 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Sky Ticket fans?
25.9% of Sky Ticket fans are female, 74.1% are male, with an average age of 39.6 years.
Which brands do Sky Ticket fans like most?
Sky Ticket fans show strongest brand affinity for Borussia Dortmund (3.77×), Poland national football team (25.44×), and VfB Stuttgart (5.31×) over the country average.
Where do Sky Ticket fans live in Germany?
Sky Ticket fans in Germany are most concentrated in Nordrhein-Westfalen (reach 83,976), Bayern (reach 61,775), and Baden-Württemberg (reach 48,880). These three regions account for the largest share of the active audience.
What other brands do Sky Ticket fans also like?
Beyond Sky Ticket itself, the audience over-indexes on Poland national football team (25.44×), VfB Stuttgart (5.31×), RB Leipzig (6.36×), and Eintracht Frankfurt (4.27×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Sky Ticket. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.