Social policy Audience in Germany

Demographics of Social policy fans

Audience persona

The typical Social policy fan in Germany is more female, around 45.8 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Political economy.

Top regions in Germany

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Worldwide distribution

See Social policy audiences in other countries

• Social policy — United States
• Social policy — United Kingdom
• Social policy — France
• Social policy — Italy
• Social policy — Spain
• Social policy — Brazil
• Social policy — Japan
• Social policy — South Korea
• Social policy — India

More Field of study audiences in Germany

• Music (36,021,786)
• Politics and social issues (25,114,359)
• Architecture (15,753,302)
• Advertising (15,166,229)
• Psychology (15,090,985)

Frequently asked questions

How many fans does Social policy have in Germany?

Social policy has an estimated audience of 304,743 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.

What is the gender split and age of Social policy fans?

60.5% of Social policy fans are female, 39.5% are male, with an average age of 45.8 years.

Which brands do Social policy fans like most?

Social policy fans show strongest brand affinity for Political economy (51.38×), Hannah Arendt (25.32×), and Political campaign (22.12×) over the country average.

Where do Social policy fans live in Germany?

Social policy fans in Germany are most concentrated in Nordrhein-Westfalen (reach 72,341), Baden-Württemberg (reach 32,651), and Bayern (reach 31,801). These three regions account for the largest share of the active audience.

What other brands do Social policy fans also like?

Beyond Social policy itself, the audience over-indexes on Hannah Arendt (25.32×), Political campaign (22.12×), Molecular biology (18.59×), and Jane Goodall (13.39×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Social policy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.