Spiritualism Audience in Germany
Spiritualism has an estimated audience of 238,877 people in Germany. 73.1% are female, 26.9% are male, average age 41.4. Top regions: Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities: Traditional medicine, Italo disco, Zentrum der Gesundheit, Western Union, Crystal healing.
The average Spiritualism fan in Germany is 41.4 years old, more female, and lives primarily in Bayern. The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities include Traditional medicine, Italo disco, Zentrum der Gesundheit, with strongest over-indexing on Traditional medicine (20.12× the country average). Demographically, the Spiritualism audience skews more female with an average age of 41.4, and over-indexes on personality traits such as Mindfulness, Spirituality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Health · Type: Topic
Demographics of Spiritualism fans
| Metric | Value |
|---|---|
| Female | 73.1% |
| Male | 26.9% |
| Average age | 41.4 |
| Estimated audience size | 238,877 |
Audience persona
The typical Spiritualism fan in Germany is more female, around 41.4 years old, with strong Mindfulness tendencies and a notable affinity for Traditional medicine.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Bayern | 31,101 | 0.81× |
| Nordrhein-Westfalen | 30,916 | 0.59× |
| Baden-Württemberg | 17,113 | 0.53× |
| Niedersachsen | 12,099 | 0.52× |
| Hessen | 10,739 | 0.59× |
| Berlin | 8,348 | 0.78× |
| Rheinland-Pfalz | 7,584 | 0.63× |
| Sachsen | 7,335 | 0.63× |
| Thüringen | 7,149 | 1.17× |
| Sachsen-Anhalt | 6,943 | 1.12× |
| Brandenburg | 6,435 | 0.87× |
| Saarland | 6,348 | 2.16× |
| Mecklenburg-Vorpommern | 6,106 | 1.34× |
| Schleswig-Holstein | 6,082 | 0.71× |
| Bremen | 5,957 | 2.92× |
| Hamburg | 3,828 | 0.71× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Traditional medicine | 20.12× | Health |
| Italo disco | 11.92× | Music & Radio |
| Zentrum der Gesundheit | 18.16× | Health |
| Western Union | 5.16× | Business & Career |
| Crystal healing | 12.14× | Health |
| Cameron Diaz | 10.59× | Movies & TV |
| Black Veil Brides | 20× | Music & Radio |
| Sparkling wine | 6.4× | Food & Beverages |
| Cat food | 3.88× | Pets & Animals |
| Focus | 3.91× | News |
| Dexter (TV series) | 6.57× | Movies & TV |
| Pets | 1.89× | Pets & Animals |
| Wine cellar | 8.33× | Food & Beverages |
| Self-awareness | 3.18× | Health |
| Clairvoyance | 13.73× | Politics & Society |
| Tagesschau | 1.96× | Movies & TV |
| Jeff Beck | 20× | Music & Radio |
| Real property | 4.5× | Home & Garden |
| Buddhism | 7.17× | Health |
| Alternative medicine | 5.37× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Mindfulness | BALANCE | 5.04 |
| Spirituality | BALANCE | 2.57 |
| Pet Ownership | JOY | 2.22 |
| Healthy Lifestyle | BALANCE | 1.87 |
| Individualism | JOY | 1.7 |
| LGBTQ+ Identity | OPEN | 1.58 |
Worldwide distribution
| Country | Share |
|---|---|
| Brazil | 20.5% |
| United States | 17.7% |
| United Kingdom | 15.0% |
See Spiritualism audiences in other countries
More Health audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Spiritualism have in Germany?
Spiritualism has an estimated audience of 238,877 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.
What is the gender split and age of Spiritualism fans?
73.1% of Spiritualism fans are female, 26.9% are male, with an average age of 41.4 years.
Which brands do Spiritualism fans like most?
Spiritualism fans show strongest brand affinity for Traditional medicine (20.12×), Italo disco (11.92×), and Zentrum der Gesundheit (18.16×) over the country average.
Where do Spiritualism fans live in Germany?
Spiritualism fans in Germany are most concentrated in Bayern (reach 31,101), Nordrhein-Westfalen (reach 30,916), and Baden-Württemberg (reach 17,113). These three regions account for the largest share of the active audience.
What other brands do Spiritualism fans also like?
Beyond Spiritualism itself, the audience over-indexes on Italo disco (11.92×), Zentrum der Gesundheit (18.16×), Western Union (5.16×), and Crystal healing (12.14×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Spiritualism. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.