SpongeBob SquarePants Audience in Germany

SpongeBob SquarePants has an estimated audience of 425,399 people in Germany. 48.7% are female, 51.3% are male, average age 28.2. Top brand affinities: Combat sport, Crawley Town F.C., Progressive rock, Stradivarius, Figure painting (hobby).
Top brand affinities include Combat sport, Crawley Town F.C., Progressive rock, with strongest over-indexing on Combat sport (2.28× the country average). Demographically, the SpongeBob SquarePants audience skews balanced with an average age of 28.2, and over-indexes on personality traits such as Sustainability, Social Media Usage.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Animation
Demographics of SpongeBob SquarePants fans
| Metric | Value |
|---|---|
| Female | 48.7% |
| Male | 51.3% |
| Average age | 28.2 |
| Estimated audience size | 425,399 |
Audience persona
The typical SpongeBob SquarePants fan in Germany is balanced, around 28.2 years old, with strong Sustainability tendencies and a notable affinity for Combat sport.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Combat sport | 2.28× | Sports |
| Crawley Town F.C. | 33.41× | Sports |
| Progressive rock | 2.19× | Music & Radio |
| Stradivarius | 1.97× | Shopping |
| Figure painting (hobby) | 4.47× | Arts & Culture |
| Klis | 25.3× | Travel & Leisure |
| Urban horticulture | 1.59× | Home & Garden |
| Personalised Gifts | 1.67× | Home & Garden |
| Racing | 1.55× | Cars & Mobility |
| Howard Wolowitz | 9.33× | Movies & TV |
| Škoda Kodiaq | 1.69× | Cars & Mobility |
| Mustard seed | 8.18× | Food & Beverages |
| Headhunters (film) | 3.57× | Movies & TV |
| Knauf Insulation | 8.8× | Business & Career |
| KLIX (AM) | 1.77× | Music & Radio |
| Este, Veneto | 1.73× | Travel & Leisure |
| Grinch | 1.6× | Movies & TV |
| Hypertext | 1.86× | Technology & Electronics |
| Software engineer | 5.18× | Technology & Electronics |
| Keeper (password manager) | 2.59× | Technology & Electronics |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 1.14 |
| Social Media Usage | JOY | 1.14 |
| Early Adopter Mentality | POWER | 1.1 |
| Pet Ownership | JOY | 1.09 |
| Extroversion | THRILL | 1.09 |
| LGBTQ+ Identity | OPEN | 1.07 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 27.2% |
| Mexico | 8.9% |
| Philippines | 4.7% |
See SpongeBob SquarePants audiences in other countries
More Animation audiences in Germany
- Cars (film) (7,618,180)
- Pokémon (5,142,430)
- Happy New Year (2014 film) (3,924,712)
- Spider-Man (2,076,974)
- Stitch! (1,614,641)
How to read this data
Audience size is the estimated number of people in Germany who actively search for SpongeBob SquarePants. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.