A data profile of the people who buy, follow and care about Stiletto heel in Germany — modelled from more than twelve digital signal sources. Stiletto heel has an estimated audience of 909,685 people in Germany.
The average Stiletto heel fan in Germany is 39.5 years old, more female, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Obi (store), Hornbach, Google Maps, with strongest over-indexing on Obi (store) (1.73× the country average).
Demographically, the Stiletto heel audience skews more female with an average age of 39.5, and over-indexes on personality traits such as DIY Mentality, Family Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Stiletto heel fan in Germany is more female, around 39.5 years old, with strong DIY Mentality tendencies and a notable affinity for Obi (store).
The key figures that characterise the Stiletto heel profile in Germany.
56.2% are female, 43.8% are male, average age 39.5.
| Metric | Value |
|---|---|
| Female | 56.2% |
| Male | 43.8% |
| Average age | 39.5 |
| Estimated audience size | 909,685 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 19% | |
| 20-29 | 18% | |
| 30-39 | 20% | |
| 40-49 | 23% | |
| 50+ | 20% |
of the worldwide Stiletto heel audience comes from Germany.
| Country | Share |
|---|---|
| United States | 15.8% |
| Japan | 9.5% |
| Germany | 8.4% |
Where the Stiletto heel audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Sachsen | ~60K | 1.26× | |
| 02 | Berlin | ~50K | 1.21× | |
| 03 | Bayern | ~200K | 1.16× | |
| 04 | Hessen | ~80K | 1.14× | |
| 05 | Saarland | ~10K | 1.05× | |
| 06 | Bremen | ~8K | 1.05× | |
| 07 | Baden-Württemberg | ~100K | 1.02× | |
| 08 | Niedersachsen | ~90K | 1.00× | |
| 09 | Mecklenburg-Vorpommern | ~20K | 1.00× | |
| 10 | Brandenburg | ~30K | 0.99× | |
| 11 | Thüringen | ~20K | 0.98× | |
| 12 | Rheinland-Pfalz | ~40K | 0.97× | |
| 13 | Hamburg | ~20K | 0.97× | |
| 14 | Schleswig-Holstein | ~30K | 0.96× | |
| 15 | Sachsen-Anhalt | ~20K | 0.93× | |
| 16 | Nordrhein-Westfalen | ~200K | 0.92× |
The strongest cross-interests of the Stiletto heel audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Slip-on shoe | Fashion & Accessoires | 7.51× | ||
| 02 | Steve Madden | Fashion & Accessoires | 6.09× | ||
| 03 | Arthritis awareness | Health | 4.79× | ||
| 04 | High-heeled footwear | Fashion & Accessoires | 4.22× | ||
| 05 | Heat pump | Home & Garden | 3.46× | ||
| 06 | Bauer sucht Frau | Movies & TV | 2.71× | ||
| 07 | Birkenstock | Fashion & Accessoires | 2.60× | ||
| 08 | Patio | Home & Garden | 2.17× | ||
| 09 | Ernsting's family | Shopping | 2.15× | ||
| 10 | Bonprix | Shopping | 2.11× | ||
| 11 | Let's Dance (German TV series) | Movies & TV | 2.08× | ||
| 12 | QVC | Movies & TV | 1.98× | ||
| 13 | ADAC | Cars & Mobility | 1.97× | ||
| 14 | Hornbach | Shopping | 1.94× | ||
| 15 | Google Maps | Internet & Social Media | 1.91× | ||
| 16 | Deichmann | Shopping | 1.88× | ||
| 17 | FOCUS Online | News | 1.76× | ||
| 18 | Obi (store) | Shopping | 1.73× | ||
| 19 | Tchibo | Shopping | 1.72× | ||
| 20 | ZDF | Movies & TV | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| DIY Mentality | THRILL | 1.19× | |
| Family Orientation | CONSERVATISM | 1.15× | |
| Tradition | CONSERVATISM | 1.09× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 0.65× | |
| Risk Appetite | THRILL | 0.66× | |
| Individualism | JOY | 0.67× |
Stiletto heel has an estimated audience of 909,685 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
56.2% of Stiletto heel fans are female, 43.8% are male, with an average age of 39.5 years.
Stiletto heel fans show strongest brand affinity for Obi (store) (1.73×), Hornbach (1.94×), and Google Maps (1.91×) over the country average.
Stiletto heel fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~200K), and Baden-Württemberg (reach ~100K). These three regions account for the largest share of the active audience.
Beyond Stiletto heel itself, the audience over-indexes on Hornbach (1.94×), Google Maps (1.91×), Slip-on shoe (7.51×), and Deichmann (1.88×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Stiletto heel. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.