Sudoku Audience in Germany

Sudoku has an estimated audience of 963,164 people in Germany. 56.0% are female, 44.0% are male, average age 36.2. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Payback, Discount card, Candy Crush Jelly Saga, Bonprix, Puzzle video games.
The average Sudoku fan in Germany is 36.2 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Payback, Discount card, Candy Crush Jelly Saga, with strongest over-indexing on Payback (7.03× the country average). Demographically, the Sudoku audience skews more female with an average age of 36.2, and over-indexes on personality traits such as Price Sensitivity, Travelling. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Games · Type: Topic · Subtype: Video game
Demographics of Sudoku fans
| Metric | Value |
|---|---|
| Female | 56.0% |
| Male | 44.0% |
| Average age | 36.2 |
| Estimated audience size | 963,164 |
Audience persona
The typical Sudoku fan in Germany is more female, around 36.2 years old, with strong Price Sensitivity tendencies and a notable affinity for Payback.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 222,699 | 1.06× |
| Bayern | 168,508 | 1.09× |
| Baden-Württemberg | 155,533 | 1.18× |
| Niedersachsen | 108,981 | 1.17× |
| Hessen | 65,605 | 0.89× |
| Sachsen | 48,850 | 1.03× |
| Rheinland-Pfalz | 48,786 | 1.01× |
| Schleswig-Holstein | 39,713 | 1.15× |
| Berlin | 35,498 | 0.82× |
| Brandenburg | 32,050 | 1.07× |
| Thüringen | 28,161 | 1.15× |
| Sachsen-Anhalt | 21,895 | 0.88× |
| Hamburg | 16,437 | 0.76× |
| Mecklenburg-Vorpommern | 15,804 | 0.86× |
| Saarland | 11,897 | 1.01× |
| Bremen | 7,223 | 0.88× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Payback | 7.03× | Shopping |
| Discount card | 14.66× | Shopping |
| Candy Crush Jelly Saga | 24.6× | Games |
| Bonprix | 2.5× | Shopping |
| Puzzle video games | 3.16× | Games |
| Gala | 1.8× | News |
| Problem solving | 6.96× | Business & Career |
| Loyalty program | 6.05× | Shopping |
| Deichmann | 1.74× | Shopping |
| Google Maps | 1.58× | Internet & Social Media |
| Swagbucks | 12.17× | Shopping |
| Mathematical puzzle | 17.54× | Games |
| Let's Dance (German TV series) | 1.87× | Movies & TV |
| Wood block | 14.18× | Home & Garden |
| Yandex | 4.68× | Technology & Electronics |
| Crochet | 2.21× | Home & Garden |
| Gute Zeiten, schlechte Zeiten | 1.73× | Movies & TV |
| Sewing | 1.84× | Home & Garden |
| Fielmann | 1.75× | Health |
| QVC | 1.74× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Price Sensitivity | PREMIUM | 1.25 |
| Travelling | THRILL | 1.04 |
| Family Orientation | CONSERVATISM | 1.03 |
| Indulgence | JOY | 0.98 |
| Luxury Orientation | PREMIUM | 0.86 |
| Sports Activity | POWER | 0.85 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 14.8% |
| Japan | 6.8% |
| United Kingdom | 4.5% |
See Sudoku audiences in other countries
More Video game audiences in Germany
- Breaking news (10,473,628)
- Motorcycle club (4,627,357)
- World of Warcraft (4,431,017)
- EA Sports FC (4,149,636)
- Beetlejuice (3,967,022)
Frequently asked questions
How many fans does Sudoku have in Germany?
Sudoku has an estimated audience of 963,164 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Sudoku fans?
56.0% of Sudoku fans are female, 44.0% are male, with an average age of 36.2 years.
Which brands do Sudoku fans like most?
Sudoku fans show strongest brand affinity for Payback (7.03×), Discount card (14.66×), and Candy Crush Jelly Saga (24.6×) over the country average.
Where do Sudoku fans live in Germany?
Sudoku fans in Germany are most concentrated in Nordrhein-Westfalen (reach 222,699), Bayern (reach 168,508), and Baden-Württemberg (reach 155,533). These three regions account for the largest share of the active audience.
What other brands do Sudoku fans also like?
Beyond Sudoku itself, the audience over-indexes on Discount card (14.66×), Candy Crush Jelly Saga (24.6×), Bonprix (2.5×), and Puzzle video games (3.16×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Sudoku. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.