Truth Audience in Germany
A data profile of the people who buy, follow and care about Truth in Germany — modelled from more than twelve digital signal sources. Truth has an estimated audience of 1,928,952 people in Germany.
The average Truth fan in Germany is 39.2 years old, more female, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Cameron Diaz, Tagesschau, Kate Bush, with strongest over-indexing on Cameron Diaz (9.87× the country average).
Demographically, the Truth audience skews more female with an average age of 39.2, and over-indexes on personality traits such as Spirituality, Need for Security.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Truth fan in Germany is more female, around 39.2 years old, with strong Spirituality tendencies and a notable affinity for Cameron Diaz.
At a glance
The key figures that characterise the Truth profile in Germany.
Search interest · 12-month trend
Demographics of Truth fans
58.4% are female, 41.6% are male, average age 39.2.
Gender split
| Metric | Value |
|---|---|
| Female | 58.4% |
| Male | 41.6% |
| Average age | 39.2 |
| Estimated audience size | 1,928,952 |
Age distribution
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 19% | |
| 20-29 | 19% | |
| 30-39 | 21% | |
| 40-49 | 24% | |
| 50+ | 18% |
Worldwide distribution
of the worldwide Truth audience comes from Germany.
| Country | Share |
|---|---|
| United States | 25.4% |
| Italy | 8.6% |
| Brazil | 8.1% |
Geography
Where the Truth audience in Germany is strongest.
Top regions by affinity
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Saarland | ~30K | 1.24× | |
| 02 | Sachsen | ~100K | 1.18× | |
| 03 | Hessen | ~200K | 1.08× | |
| 04 | Brandenburg | ~60K | 1.04× | |
| 05 | Sachsen-Anhalt | ~50K | 1.04× | |
| 06 | Thüringen | ~50K | 1.03× | |
| 07 | Rheinland-Pfalz | ~100K | 1.02× | |
| 08 | Niedersachsen | ~200K | 1.01× | |
| 09 | Berlin | ~90K | 1.00× | |
| 10 | Bayern | ~300K | 0.99× | |
| 11 | Baden-Württemberg | ~300K | 0.98× | |
| 12 | Nordrhein-Westfalen | ~400K | 0.97× | |
| 13 | Hamburg | ~40K | 0.96× | |
| 14 | Bremen | ~20K | 0.94× | |
| 15 | Schleswig-Holstein | ~60K | 0.93× | |
| 16 | Mecklenburg-Vorpommern | ~30K | 0.91× |
Affinity by region
Audience interests & affinities
The strongest cross-interests of the Truth audience — brands, topics and people combined.
Top cross-interests, ranked by affinity
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Cameron Diaz | Movies & TV | 9.87× | ||
| 02 | Kate Bush | Music & Radio | 9.87× | ||
| 03 | Bryan Ferry | Music & Radio | 9.87× | ||
| 04 | Gianna Nannini | Music & Radio | 7.20× | ||
| 05 | David Gilmour | Music & Radio | 6.17× | ||
| 06 | Kurt Cobain | Music & Radio | 6.16× | ||
| 07 | Kronen Zeitung | News | 6.09× | ||
| 08 | Italo disco | Music & Radio | 5.92× | ||
| 09 | Mel Gibson | Movies & TV | 4.95× | ||
| 10 | Allgäu | Travel & Leisure | 3.60× | ||
| 11 | Satire | Literature | 3.59× | ||
| 12 | Western Union | Business & Career | 3.34× | ||
| 13 | Real property | Home & Garden | 3.10× | ||
| 14 | Dieter Bohlen | Music & Radio | 3.04× | ||
| 15 | Political science | Business & Career | 2.79× | ||
| 16 | Tagesschau | Movies & TV | 2.22× | ||
| 17 | Müller (company) | Food & Beverages | 2.22× | ||
| 18 | Wetter.com | Home & Garden | 2.08× | ||
| 19 | Politics | Politics & Society | 2.01× | ||
| 20 | Netto Marken-Discount | Shopping | 1.52× |
Personality of the Truth audience
Values above 1.00× are above the country average, values below 1.00× below it.
Deviation from the national baseline
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 1.67× | |
| Need for Security | CONSERVATISM | 1.41× | |
| Patriotism | CONSERVATISM | 1.38× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.72× | |
| Luxury Orientation | PREMIUM | 0.73× | |
| Sports Activity | POWER | 0.74× |
Frequently asked questions
How many fans does Truth have in Germany?
Truth has an estimated audience of 1,928,952 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Truth fans?
58.4% of Truth fans are female, 41.6% are male, with an average age of 39.2 years.
Which brands do Truth fans like most?
Truth fans show strongest brand affinity for Cameron Diaz (9.87×), Tagesschau (2.22×), and Kate Bush (9.87×) over the country average.
Where do Truth fans live in Germany?
Truth fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~400K), Bayern (reach ~300K), and Baden-Württemberg (reach ~300K). These three regions account for the largest share of the active audience.
What other brands do Truth fans also like?
Beyond Truth itself, the audience over-indexes on Tagesschau (2.22×), Kate Bush (9.87×), Müller (company) (2.22×), and Gianna Nannini (7.2×) compared to the Germany average.
Explore more audiences
Related profiles, rankings and the same audience in other markets.
More Politics & Society audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
See Truth audiences in other countries
How to read this data
Audience size is the estimated number of people in Germany who actively search for Truth. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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