Uruguay national football team Audience in Germany
Uruguay national football team has an estimated audience of 227,581 people in Germany. 46.0% are female, 54.0% are male, average age 30.2. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Litter box, Bully (2011 film), Progressive rock, Home construction, Camargue.
The average Uruguay national football team fan in Germany is 30.2 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Litter box, Bully (2011 film), Progressive rock, with strongest over-indexing on Litter box (2.98× the country average). Demographically, the Uruguay national football team audience skews balanced with an average age of 30.2, and over-indexes on personality traits such as Spirituality, Individualism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Team · Subtype: Soccer
Demographics of Uruguay national football team fans
| Metric | Value |
|---|---|
| Female | 46.0% |
| Male | 54.0% |
| Average age | 30.2 |
| Estimated audience size | 227,581 |
Audience persona
The typical Uruguay national football team fan in Germany is balanced, around 30.2 years old, with strong Spirituality tendencies and a notable affinity for Litter box.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 61,048 | 1.23× |
| Bayern | 36,356 | 0.99× |
| Baden-Württemberg | 34,796 | 1.12× |
| Niedersachsen | 23,027 | 1.04× |
| Hessen | 21,519 | 1.24× |
| Berlin | 12,621 | 1.24× |
| Rheinland-Pfalz | 10,916 | 0.96× |
| Sachsen | 9,756 | 0.87× |
| Schleswig-Holstein | 7,866 | 0.96× |
| Hamburg | 6,409 | 1.25× |
| Brandenburg | 5,278 | 0.75× |
| Sachsen-Anhalt | 4,625 | 0.78× |
| Thüringen | 4,479 | 0.77× |
| Mecklenburg-Vorpommern | 3,177 | 0.73× |
| Saarland | 2,881 | 1.03× |
| Bremen | 2,570 | 1.32× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Litter box | 2.98× | Pets & Animals |
| Bully (2011 film) | 14× | Movies & TV |
| Progressive rock | 3.62× | Music & Radio |
| Home construction | 2.11× | Home & Garden |
| Camargue | 20× | Travel & Leisure |
| Jaguar F-Pace | 10.26× | Cars & Mobility |
| Cocktail | 1.89× | Food & Beverages |
| Buddy – The Buddy Holly Story | 7.39× | Music & Radio |
| Zakopane | 20× | Travel & Leisure |
| Promenade de la Croisette | 123.43× | Travel & Leisure |
| Penn & Teller | 11.03× | Movies & TV |
| Bunga bunga | 33.48× | Politics & Society |
| CAC 40 | 1.82× | Business & Career |
| Handmade Gifts | 2.53× | Kids & Family |
| Emperor Entertainment Group | 4.66× | Business & Career |
| Hebe | 5.8× | Home & Garden |
| Eindhoven | 2.28× | Travel & Leisure |
| Lake Iseo | 5.64× | Travel & Leisure |
| Panama | 4.65× | Travel & Leisure |
| Graham Greene | 4.35× | Literature |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Spirituality | BALANCE | 1.92 |
| Individualism | JOY | 1.85 |
| Early Adopter Mentality | POWER | 1.61 |
| Convenience Orientation | PREMIUM | 1.37 |
| Luxury Orientation | PREMIUM | 1.34 |
| Social Media Usage | JOY | 1.26 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 12.9% |
| Uruguay | 8.4% |
| Mexico | 8.4% |
See Uruguay national football team audiences in other countries
- Uruguay national football team — United States
- Uruguay national football team — United Kingdom
- Uruguay national football team — France
- Uruguay national football team — Italy
- Uruguay national football team — Spain
- Uruguay national football team — Brazil
- Uruguay national football team — Japan
- Uruguay national football team — South Korea
- Uruguay national football team — India
More Soccer audiences in Germany
- Borussia Dortmund (41,191,516)
- FC Bayern Munich (24,331,511)
- Bundesliga (23,414,929)
- FIFA World Cup (19,622,305)
- UEFA Champions League (18,624,368)
Frequently asked questions
How many fans does Uruguay national football team have in Germany?
Uruguay national football team has an estimated audience of 227,581 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Uruguay national football team fans?
46.0% of Uruguay national football team fans are female, 54.0% are male, with an average age of 30.2 years.
Which brands do Uruguay national football team fans like most?
Uruguay national football team fans show strongest brand affinity for Litter box (2.98×), Bully (2011 film) (14×), and Progressive rock (3.62×) over the country average.
Where do Uruguay national football team fans live in Germany?
Uruguay national football team fans in Germany are most concentrated in Nordrhein-Westfalen (reach 61,048), Bayern (reach 36,356), and Baden-Württemberg (reach 34,796). These three regions account for the largest share of the active audience.
What other brands do Uruguay national football team fans also like?
Beyond Uruguay national football team itself, the audience over-indexes on Bully (2011 film) (14×), Progressive rock (3.62×), Home construction (2.11×), and Camargue (20×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Uruguay national football team. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.