Verdens Gang Audience in Germany
Verdens Gang has an estimated audience of 139,284 people in Germany. 65.8% are female, 34.2% are male, average age 36.7. Top regions: Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities: Business English, Goes, Vanity Fair España, Gil Ofarim, Progressive rock.
The average Verdens Gang fan in Germany is 36.7 years old, more female, and lives primarily in Bayern. The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities include Business English, Goes, Vanity Fair España, with strongest over-indexing on Business English (7.07× the country average). Demographically, the Verdens Gang audience skews more female with an average age of 36.7, and over-indexes on personality traits such as Career Orientation, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: News · Type: Website / Newspaper / Magazine · Subtype: Newspaper
Demographics of Verdens Gang fans
| Metric | Value |
|---|---|
| Female | 65.8% |
| Male | 34.2% |
| Average age | 36.7 |
| Estimated audience size | 139,284 |
Audience persona
The typical Verdens Gang fan in Germany is more female, around 36.7 years old, with strong Career Orientation tendencies and a notable affinity for Business English.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Bayern | 44,201 | 1.15× |
| Nordrhein-Westfalen | 38,672 | 0.74× |
| Baden-Württemberg | 25,050 | 0.77× |
| Niedersachsen | 19,504 | 0.84× |
| Hessen | 18,676 | 1.02× |
| Berlin | 18,357 | 1.71× |
| Schleswig-Holstein | 17,969 | 2.09× |
| Rheinland-Pfalz | 11,346 | 0.94× |
| Sachsen | 8,862 | 0.75× |
| Brandenburg | 7,918 | 1.06× |
| Mecklenburg-Vorpommern | 6,727 | 1.47× |
| Hamburg | 5,889 | 1.09× |
| Thüringen | 3,639 | 0.6× |
| Sachsen-Anhalt | 3,614 | 0.58× |
| Bremen | 1,562 | 0.76× |
| Saarland | 1,298 | 0.44× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Business English | 7.07× | Business & Career |
| Goes | 1.64× | Travel & Leisure |
| Vanity Fair España | 39.06× | Fashion & Accessoires |
| Gil Ofarim | 1.66× | Music & Radio |
| Progressive rock | 1.85× | Music & Radio |
| Home Delivery | 3.25× | Food & Beverages |
| CAC 40 | 1.59× | Business & Career |
| JDSU | 3.47× | Business & Career |
| Bull Terrier (Miniature) | 14.6× | Pets & Animals |
| Whist | 4.24× | Games |
| Sub Zero (Official) | 8.48× | Literature |
| Buddy – The Buddy Holly Story | 3.54× | Music & Radio |
| Oliver Kahn | 2.55× | Sports |
| Graham Greene | 3.03× | Literature |
| Benicarló | 20× | Travel & Leisure |
| Noodle (Gorillaz) | 1.93× | Music & Radio |
| Janitor | 3.54× | Home & Garden |
| Bully (2011 film) | 3.35× | Movies & TV |
| Carrie (novel) | 3.02× | Literature |
| Private Jets | 3.65× | Cars & Mobility |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Career Orientation | POWER | 1.64 |
| Early Adopter Mentality | POWER | 1.39 |
| Risk Appetite | THRILL | 1.29 |
| Luxury Orientation | PREMIUM | 1.25 |
| Patriotism | CONSERVATISM | 1.23 |
| Quality Awareness | PREMIUM | 1.23 |
Worldwide distribution
| Country | Share |
|---|---|
| Norway | 34.2% |
| China | 6.1% |
| Thailand | 5.8% |
See Verdens Gang audiences in other countries
More Newspaper audiences in Germany
- Bild (23,266,420)
- Der Spiegel (6,989,095)
- Focus (6,880,800)
- Der Tagesspiegel (6,754,541)
- Die Welt (5,972,493)
Frequently asked questions
How many fans does Verdens Gang have in Germany?
Verdens Gang has an estimated audience of 139,284 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.
What is the gender split and age of Verdens Gang fans?
65.8% of Verdens Gang fans are female, 34.2% are male, with an average age of 36.7 years.
Which brands do Verdens Gang fans like most?
Verdens Gang fans show strongest brand affinity for Business English (7.07×), Goes (1.64×), and Vanity Fair España (39.06×) over the country average.
Where do Verdens Gang fans live in Germany?
Verdens Gang fans in Germany are most concentrated in Bayern (reach 44,201), Nordrhein-Westfalen (reach 38,672), and Baden-Württemberg (reach 25,050). These three regions account for the largest share of the active audience.
What other brands do Verdens Gang fans also like?
Beyond Verdens Gang itself, the audience over-indexes on Goes (1.64×), Vanity Fair España (39.06×), Gil Ofarim (1.66×), and Progressive rock (1.85×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Verdens Gang. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.