Veuve Clicquot Audience in Germany
Veuve Clicquot has an estimated audience of 401,371 people in Germany. 50.0% are female, 50.0% are male, average age 41.4. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Burger King, Immowelt, Sparkasse, Edeka, Aldi.
The average Veuve Clicquot fan in Germany is 41.4 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Burger King, Immowelt, Sparkasse, with strongest over-indexing on Burger King (4.38× the country average). Demographically, the Veuve Clicquot audience skews balanced with an average age of 41.4, and over-indexes on personality traits such as Indulgence, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Food & Beverages · Type: Brand · Subtype: Champagne
Demographics of Veuve Clicquot fans
| Metric | Value |
|---|---|
| Female | 50.0% |
| Male | 50.0% |
| Average age | 41.4 |
| Estimated audience size | 401,371 |
Audience persona
The typical Veuve Clicquot fan in Germany is balanced, around 41.4 years old, with strong Indulgence tendencies and a notable affinity for Burger King.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 123,564 | 1.17× |
| Bayern | 96,351 | 1.24× |
| Baden-Württemberg | 75,259 | 1.14× |
| Hessen | 49,410 | 1.34× |
| Niedersachsen | 41,464 | 0.88× |
| Berlin | 33,723 | 1.56× |
| Rheinland-Pfalz | 23,955 | 0.99× |
| Hamburg | 20,999 | 1.93× |
| Schleswig-Holstein | 18,033 | 1.04× |
| Sachsen | 12,662 | 0.53× |
| Brandenburg | 9,674 | 0.65× |
| Saarland | 7,825 | 1.32× |
| Thüringen | 5,600 | 0.46× |
| Sachsen-Anhalt | 4,787 | 0.38× |
| Mecklenburg-Vorpommern | 4,721 | 0.51× |
| Bremen | 3,487 | 0.84× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Burger King | 4.38× | Food & Beverages |
| Immowelt | 4.72× | Home & Garden |
| Sparkasse | 4.21× | Business & Career |
| Edeka | 2.98× | Shopping |
| Aldi | 2.86× | Shopping |
| 2.7× | Internet & Social Media | |
| Kaufland | 2.64× | Shopping |
| Aral AG | 2.82× | Cars & Mobility |
| Lidl | 2.41× | Shopping |
| TK Maxx | 2.83× | Shopping |
| Stepstone | 4.7× | Business & Career |
| Deutsche Bahn | 2.45× | Cars & Mobility |
| EBay | 2.28× | Shopping |
| Bourbon whiskey | 7.02× | Food & Beverages |
| Netto Marken-Discount | 2.27× | Shopping |
| Tennessee whiskey | 8.23× | Food & Beverages |
| Vodafone | 2.54× | Technology & Electronics |
| Commerzbank | 2.36× | Business & Career |
| Whisky | 4.23× | Food & Beverages |
| 2.34× | Internet & Social Media |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Indulgence | JOY | 2.21 |
| Design Affinity | PREMIUM | 1.64 |
| Luxury Orientation | PREMIUM | 1.61 |
| Quality Awareness | PREMIUM | 1.51 |
| Career Orientation | POWER | 1.46 |
| Family Orientation | CONSERVATISM | 1.33 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 23.6% |
| United Kingdom | 12.0% |
| Italy | 7.8% |
See Veuve Clicquot audiences in other countries
More Champagne audiences in Germany
- Cristal (wine) (421,158)
- Dom Pérignon (wine) (341,133)
- Moët & Chandon (334,699)
- Champagne Krug (299,704)
- Freixenet (180,096)
Frequently asked questions
How many fans does Veuve Clicquot have in Germany?
Veuve Clicquot has an estimated audience of 401,371 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Veuve Clicquot fans?
50.0% of Veuve Clicquot fans are female, 50.0% are male, with an average age of 41.4 years.
Which brands do Veuve Clicquot fans like most?
Veuve Clicquot fans show strongest brand affinity for Burger King (4.38×), Immowelt (4.72×), and Sparkasse (4.21×) over the country average.
Where do Veuve Clicquot fans live in Germany?
Veuve Clicquot fans in Germany are most concentrated in Nordrhein-Westfalen (reach 123,564), Bayern (reach 96,351), and Baden-Württemberg (reach 75,259). These three regions account for the largest share of the active audience.
What other brands do Veuve Clicquot fans also like?
Beyond Veuve Clicquot itself, the audience over-indexes on Immowelt (4.72×), Sparkasse (4.21×), Edeka (2.98×), and Aldi (2.86×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Veuve Clicquot. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.