Rascasse Audience Intelligence

Warhammer Fantasy Battle Audience in Germany

A data profile of the people who buy, follow and care about Warhammer Fantasy Battle in Germany — modelled from more than twelve digital signal sources. Warhammer Fantasy Battle has an estimated audience of 601,332 people in Germany.

#88among Video / Board Game in Germany#233in Games

The average Warhammer Fantasy Battle fan in Germany is 34.5 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Magic: The Gathering, Miniature wargaming, Dungeons & Dragons, with strongest over-indexing on Magic: The Gathering (30.64× the country average).

Demographically, the Warhammer Fantasy Battle audience skews more male with an average age of 34.5, and over-indexes on personality traits such as Extroversion, Individualism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Warhammer Fantasy Battle fan in Germany is more male, around 34.5 years old, with strong Extroversion tendencies and a notable affinity for Magic: The Gathering.

Category: Games · Type: Video / Board Game

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Warhammer Fantasy Battle profile in Germany.

Audience size
601K
in Germany
Gender
28.6%♀
71.4% male
Age
34.5
average years
Country rank
#10082
Video / Board Game in Germany
Fig. 01

Search interest · 12-month trend

+3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Warhammer Fantasy Battle fans

28.6% are female, 71.4% are male, average age 34.5.

Fig. 02

Gender split

28.6%
Female
71.4%
Male
Demographic split for Warhammer Fantasy Battle audience in Germany
MetricValue
Female28.6%
Male71.4%
Average age34.5
Estimated audience size601,332
Fig. 03

Age distribution

Ø 34.5
average years
Age distribution of the Warhammer Fantasy Battle audience in Germany
Age bracketShare%
16-1926%
20-2927%
30-3922%
40-4915%
50+10%
Fig. 04

Worldwide distribution

15.4%

of the worldwide Warhammer Fantasy Battle audience comes from Germany.

Worldwide audience distribution share by country for Warhammer Fantasy Battle
CountryShare
Germany15.4%
France10.4%
Canada9.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Warhammer Fantasy Battle audience in Germany is strongest.

Fig. 05

Top regions by affinity

Warhammer Fantasy Battle fans by region: top regions in Germany
#RegionReachAffinity×
01Hamburg~20K1.23×
02Sachsen~30K1.16×
03Nordrhein-Westfalen~100K1.12×
04Schleswig-Holstein~20K1.12×
05Niedersachsen~60K1.09×
06Hessen~50K1.03×
07Berlin~30K1.03×
08Bremen~5K1.01×
09Rheinland-Pfalz~30K0.97×
10Bayern~90K0.96×
11Sachsen-Anhalt~10K0.96×
12Saarland~7K0.94×
13Thüringen~10K0.92×
14Brandenburg~20K0.91×
15Mecklenburg-Vorpommern~10K0.91×
16Baden-Württemberg~70K0.89×
Fig. 06

Affinity by region

Affinity by region — Warhammer Fantasy Battle, Germany
0.89×1.00×1.23×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Warhammer Fantasy Battle audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Warhammer Fantasy Battle audience
#·InterestCategoryAffinity×
01Magic: The GatheringGames30.64×
02WarGamesMovies & TV28.76×
03Miniature wargamingGames26.39×
04Planet of the ApesMovies & TV23.69×
05Dungeons & DragonsGames18.16×
06Yu-Gi-Oh!Literature18.16×
07Scale modelKids & Family15.80×
08Lego TechnicKids & Family14.05×
093D printingTechnology & Electronics11.32×
10Board gamesGames9.28×
11Collectible card gameGames8.64×
12Strategy gamesGames8.05×
13World of WarcraftGames6.51×
14SupermanMovies & TV4.99×
15Role-playing gamesGames4.99×
16PokémonGames4.62×
17LegoKids & Family4.39×
18RedditInternet & Social Media3.79×
19BatmanMovies & TV3.56×
20Harry PotterMovies & TV2.60×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Warhammer Fantasy Battle audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Warhammer Fantasy Battle audience · What stands out
TraitClusterDeviationScore
ExtroversionTHRILL2.24×
IndividualismJOY1.86×
PatriotismCONSERVATISM1.64×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Warhammer Fantasy Battle audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.75×
Design AffinityPREMIUM0.75×
IndulgenceJOY0.82×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Warhammer Fantasy Battle have in Germany?

Warhammer Fantasy Battle has an estimated audience of 601,332 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Warhammer Fantasy Battle fans?

28.6% of Warhammer Fantasy Battle fans are female, 71.4% are male, with an average age of 34.5 years.

03

Which brands do Warhammer Fantasy Battle fans like most?

Warhammer Fantasy Battle fans show strongest brand affinity for Magic: The Gathering (30.64×), Miniature wargaming (26.39×), and Dungeons & Dragons (18.16×) over the country average.

04

Where do Warhammer Fantasy Battle fans live in Germany?

Warhammer Fantasy Battle fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~90K), and Baden-Württemberg (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do Warhammer Fantasy Battle fans also like?

Beyond Warhammer Fantasy Battle itself, the audience over-indexes on Miniature wargaming (26.39×), Dungeons & Dragons (18.16×), Board games (9.28×), and Scale model (15.8×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Games audiences in Germany

See Warhammer Fantasy Battle audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Warhammer Fantasy Battle. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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