Rascasse Audience Intelligence

Welterweight (MMA) Audience in Germany

A data profile of the people who buy, follow and care about Welterweight (MMA) in Germany — modelled from more than twelve digital signal sources. Welterweight (MMA) has an estimated audience of 431,046 people in Germany.

#5066among Topic in Germany#1036in Sports

The average Welterweight (MMA) fan in Germany is 31.7 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Jon Jones, Conor McGregor, Weather forecasting, with strongest over-indexing on Jon Jones (47.68× the country average).

Demographically, the Welterweight (MMA) audience skews more male with an average age of 31.7, and over-indexes on personality traits such as Risk Appetite, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Welterweight (MMA) fan in Germany is more male, around 31.7 years old, with strong Risk Appetite tendencies and a notable affinity for Jon Jones.

Category: Sports · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Welterweight (MMA) profile in Germany.

Audience size
431K
in Germany
Gender
18.0%♀
82.0% male
Age
31.7
average years
Country rank
#13218
Topic in Germany
Fig. 01

Search interest · 12-month trend

-12%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Welterweight (MMA) fans

18.0% are female, 82.0% are male, average age 31.7.

Fig. 02

Gender split

18.0%
Female
82.0%
Male
Demographic split for Welterweight (MMA) audience in Germany
MetricValue
Female18.0%
Male82.0%
Average age31.7
Estimated audience size431,046
Fig. 03

Age distribution

Ø 31.7
average years
Age distribution of the Welterweight (MMA) audience in Germany
Age bracketShare%
16-1936%
20-2925%
30-3920%
40-4913%
50+6%
Fig. 04

Worldwide distribution

2.9%

of the worldwide Welterweight (MMA) audience comes from Germany.

Worldwide audience distribution share by country for Welterweight (MMA)
CountryShare
United States28.8%
United Kingdom7.0%
Japan6.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Welterweight (MMA) audience in Germany is strongest.

Fig. 05

Top regions by affinity

Welterweight (MMA) fans by region: top regions in Germany
#RegionReachAffinity×
01Hessen~50K1.45×
02Berlin~20K1.26×
03Nordrhein-Westfalen~100K1.21×
04Baden-Württemberg~70K1.20×
05Hamburg~10K1.20×
06Rheinland-Pfalz~20K1.07×
07Bremen~4K1.06×
08Bayern~70K1.03×
09Niedersachsen~40K0.98×
10Schleswig-Holstein~10K0.96×
11Saarland~5K0.95×
12Mecklenburg-Vorpommern~7K0.88×
13Sachsen~20K0.87×
14Thüringen~10K0.87×
15Brandenburg~10K0.86×
16Sachsen-Anhalt~10K0.86×
Fig. 06

Affinity by region

Affinity by region — Welterweight (MMA), Germany
0.86×1.00×1.45×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Welterweight (MMA) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Welterweight (MMA) audience
#·InterestCategoryAffinity×
01Jon JonesSports47.68×
02Weather radarHome & Garden23.94×
03Conor McGregorSports20.70×
04Boxing trainingSports16.43×
05Weather forecastingHome & Garden13.93×
06AikidoSports13.70×
07Roller skatingSports12.61×
08Halle BerryMovies & TV12.04×
09Tyson FurySports10.38×
10Jake PaulInternet & Social Media9.43×
11Professional wrestlingSports9.28×
12JudoSports7.82×
13BoxingSports7.21×
14GrapplingSports6.83×
15Onet.plNews5.79×
16Self-defenseSports5.59×
17Ultimate Fighting ChampionshipSports5.08×
18Female bodybuildingSports4.40×
19Fitness and figure competitionSports4.07×
20TipicoGames3.08×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Welterweight (MMA) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Welterweight (MMA) audience · What stands out
TraitClusterDeviationScore
Risk AppetiteTHRILL1.64×
SpiritualityBALANCE1.50×
PatriotismCONSERVATISM1.25×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Welterweight (MMA) audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.48×
Price SensitivityPREMIUM0.48×
IndulgenceJOY0.50×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Welterweight (MMA) have in Germany?

Welterweight (MMA) has an estimated audience of 431,046 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Welterweight (MMA) fans?

18.0% of Welterweight (MMA) fans are female, 82.0% are male, with an average age of 31.7 years.

03

Which brands do Welterweight (MMA) fans like most?

Welterweight (MMA) fans show strongest brand affinity for Jon Jones (47.68×), Conor McGregor (20.7×), and Weather forecasting (13.93×) over the country average.

04

Where do Welterweight (MMA) fans live in Germany?

Welterweight (MMA) fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~70K), and Baden-Württemberg (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do Welterweight (MMA) fans also like?

Beyond Welterweight (MMA) itself, the audience over-indexes on Conor McGregor (20.7×), Weather forecasting (13.93×), Professional wrestling (9.28×), and Boxing (7.21×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Sports audiences in Germany

See Welterweight (MMA) audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Welterweight (MMA). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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