Wildpark Pforzheim Audience in Germany

Wildpark Pforzheim has an estimated audience of 472,809 people in Germany. 66.2% are female, 33.8% are male, average age 42.3. Top regions: Baden-Württemberg, Rheinland-Pfalz, Bayern. Top brand affinities: Rossmann, Home Office, Saving, Stradivarius, Urban horticulture.
The average Wildpark Pforzheim fan in Germany is 42.3 years old, more female, and lives primarily in Baden-Württemberg. The audience is concentrated in Baden-Württemberg, Rheinland-Pfalz, Bayern. Top brand affinities include Rossmann, Home Office, Saving, with strongest over-indexing on Rossmann (1.74× the country average). Demographically, the Wildpark Pforzheim audience skews more female with an average age of 42.3, and over-indexes on personality traits such as Pet Ownership, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI · Subtype: Zoo
Demographics of Wildpark Pforzheim fans
| Metric | Value |
|---|---|
| Female | 66.2% |
| Male | 33.8% |
| Average age | 42.3 |
| Estimated audience size | 472,809 |
Audience persona
The typical Wildpark Pforzheim fan in Germany is more female, around 42.3 years old, with strong Pet Ownership tendencies and a notable affinity for Rossmann.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Baden-Württemberg | 354,607 | 12.91× |
| Rheinland-Pfalz | 21,586 | 0.91× |
| Bayern | 19,167 | 0.25× |
| Hessen | 17,710 | 0.49× |
| Nordrhein-Westfalen | 12,883 | 0.12× |
| Niedersachsen | 3,851 | 0.08× |
| Berlin | 3,209 | 0.15× |
| Sachsen | 2,128 | 0.09× |
| Saarland | 1,850 | 0.32× |
| Hamburg | 1,378 | 0.13× |
| Brandenburg | 1,036 | 0.07× |
| Thüringen | 987 | 0.08× |
| Schleswig-Holstein | 982 | 0.06× |
| Sachsen-Anhalt | 839 | 0.07× |
| Mecklenburg-Vorpommern | 738 | 0.08× |
| Bremen | 720 | 0.18× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Rossmann | 1.74× | Shopping |
| Home Office | 1.84× | Business & Career |
| Saving | 1.77× | Business & Career |
| Stradivarius | 1.97× | Shopping |
| Urban horticulture | 1.81× | Home & Garden |
| Time (magazine) | 1.81× | News |
| Škoda Kodiaq | 1.66× | Cars & Mobility |
| Nutritional yeast | 4.86× | Food & Beverages |
| Volvo V60 | 2.32× | Cars & Mobility |
| Vijesti.ba | 2.02× | News |
| Emperor Entertainment Group | 1.74× | Business & Career |
| Zagreb | 1.77× | Travel & Leisure |
| Brunello Cucinelli | 2.09× | Fashion & Accessoires |
| Homesteading | 2.66× | Home & Garden |
| Huck (magazine) | 3.89× | Internet & Social Media |
| Cloppenburg | 1.7× | Travel & Leisure |
| New Era (Namibia) | 1.62× | News |
| Competitive dance | 2.01× | Sports |
| Esra Erol | 2.01× | Movies & TV |
| Glashütte | 1.57× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Pet Ownership | JOY | 1.38 |
| Tradition | CONSERVATISM | 1.21 |
| Family Orientation | CONSERVATISM | 1.21 |
| Indulgence | JOY | 1.2 |
| Healthy Lifestyle | BALANCE | 1.19 |
| Convenience Orientation | PREMIUM | 1.18 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 97.1% |
| Netherlands | 0.4% |
| China | 0.4% |
See Wildpark Pforzheim audiences in other countries
More Zoo audiences in Germany
- Wildpark Schwarze Berge (1,629,303)
- Zoo Osnabrück (1,208,175)
- Schwaben Park (1,142,729)
- Affenberg Salem (1,129,150)
- Wildpark Lüneburger Heide (1,025,198)
Frequently asked questions
How many fans does Wildpark Pforzheim have in Germany?
Wildpark Pforzheim has an estimated audience of 472,809 people in Germany, concentrated in Baden-Württemberg and Rheinland-Pfalz.
What is the gender split and age of Wildpark Pforzheim fans?
66.2% of Wildpark Pforzheim fans are female, 33.8% are male, with an average age of 42.3 years.
Which brands do Wildpark Pforzheim fans like most?
Wildpark Pforzheim fans show strongest brand affinity for Rossmann (1.74×), Home Office (1.84×), and Saving (1.77×) over the country average.
Where do Wildpark Pforzheim fans live in Germany?
Wildpark Pforzheim fans in Germany are most concentrated in Baden-Württemberg (reach 354,607), Rheinland-Pfalz (reach 21,586), and Bayern (reach 19,167). These three regions account for the largest share of the active audience.
What other brands do Wildpark Pforzheim fans also like?
Beyond Wildpark Pforzheim itself, the audience over-indexes on Home Office (1.84×), Saving (1.77×), Stradivarius (1.97×), and Urban horticulture (1.81×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Wildpark Pforzheim. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.