Wildpark Pforzheim Audience in Germany

Wildpark Pforzheim has an estimated audience of 472,809 people in Germany. 66.2% are female, 33.8% are male, average age 42.3. Top regions: Baden-Württemberg, Rheinland-Pfalz, Bayern. Top brand affinities: Tagesschau, Western Union, Zoo, Apartment hotel, Wetter.com.

The average Wildpark Pforzheim fan in Germany is 42.3 years old, more female, and lives primarily in Baden-Württemberg. The audience is concentrated in Baden-Württemberg, Rheinland-Pfalz, Bayern. Top brand affinities include Tagesschau, Western Union, Zoo, with strongest over-indexing on Tagesschau (2.82× the country average). Demographically, the Wildpark Pforzheim audience skews more female with an average age of 42.3, and over-indexes on personality traits such as Pet Ownership, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: Zoo

Demographics of Wildpark Pforzheim fans

Demographic split for Wildpark Pforzheim audience in Germany
MetricValue
Female66.2%
Male33.8%
Average age42.3
Estimated audience size472,809

Audience persona

The typical Wildpark Pforzheim fan in Germany is more female, around 42.3 years old, with strong Pet Ownership tendencies and a notable affinity for Tagesschau.

Top regions in Germany

Top regions ranked by reach for Wildpark Pforzheim in Germany
RegionReachAffinity
Baden-Württemberg354,60712.91×
Rheinland-Pfalz21,5860.91×
Bayern19,1670.25×
Hessen17,7100.49×
Nordrhein-Westfalen12,8830.12×
Niedersachsen3,8510.08×
Berlin3,2090.15×
Sachsen2,1280.09×
Saarland1,8500.32×
Hamburg1,3780.13×
Brandenburg1,0360.07×
Thüringen9870.08×
Schleswig-Holstein9820.06×
Sachsen-Anhalt8390.07×
Mecklenburg-Vorpommern7380.08×
Bremen7200.18×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Wildpark Pforzheim audience
BrandAffinityCategory
Tagesschau2.82×Movies & TV
Western Union4.54×Business & Career
Zoo4.86×Kids & Family
Apartment hotel5.67×Travel & Leisure
Wetter.com2.35×Home & Garden
Obi (store)2.02×Shopping
Vacations2.53×Travel & Leisure
RTL Television2.88×Movies & TV
Maine Coon3.96×Pets & Animals
Family1.73×Kids & Family
Fressnapf2.9×Shopping
Hairstyle2.48×Beauty & Wellness
Cat food2.76×Pets & Animals
REWE1.65×Shopping
Vacation rental3.16×Travel & Leisure
London Zoo7.8×Travel & Leisure
North Rhine-Westphalia1.92×Travel & Leisure
Flowering plant3.21×Home & Garden
Ernsting's family2.63×Shopping
German language1.97×Politics & Society

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Wildpark Pforzheim audience
TraitClusterScore
Pet OwnershipJOY1.38
TraditionCONSERVATISM1.21
Family OrientationCONSERVATISM1.21
IndulgenceJOY1.2
Healthy LifestyleBALANCE1.19
Convenience OrientationPREMIUM1.18

Worldwide distribution

Worldwide audience distribution share by country for Wildpark Pforzheim
CountryShare
Germany97.1%
Netherlands0.4%
China0.4%

See Wildpark Pforzheim audiences in other countries

More Zoo audiences in Germany

Frequently asked questions

How many fans does Wildpark Pforzheim have in Germany?

Wildpark Pforzheim has an estimated audience of 472,809 people in Germany, concentrated in Baden-Württemberg and Rheinland-Pfalz.

What is the gender split and age of Wildpark Pforzheim fans?

66.2% of Wildpark Pforzheim fans are female, 33.8% are male, with an average age of 42.3 years.

Which brands do Wildpark Pforzheim fans like most?

Wildpark Pforzheim fans show strongest brand affinity for Tagesschau (2.82×), Western Union (4.54×), and Zoo (4.86×) over the country average.

Where do Wildpark Pforzheim fans live in Germany?

Wildpark Pforzheim fans in Germany are most concentrated in Baden-Württemberg (reach 354,607), Rheinland-Pfalz (reach 21,586), and Bayern (reach 19,167). These three regions account for the largest share of the active audience.

What other brands do Wildpark Pforzheim fans also like?

Beyond Wildpark Pforzheim itself, the audience over-indexes on Western Union (4.54×), Zoo (4.86×), Apartment hotel (5.67×), and Wetter.com (2.35×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Wildpark Pforzheim. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.